Business Communication 2.0: Social Media and Digital Communication
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Business Communication 2.0: Social Media and Digital Communication
This is an online magazine by Bovee & Thill, the leading authors in business communication, and the only authors who provide fully integrated coverage of Business Communication 2.0 in each of their business communication textbooks, published by Pearson. For more information about Bovee & Thill's texts and the exclusive, superior coverage they give to Business Communication 2.0: Social Media and Digital Communication, visit http://blog.businesscommunicationnetwork.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts. To find your local Pearson sales representative, http://www.pearsonhighered.com/educator. To contact the authors, send an email to hotline@boveeandthillbusinesscommunicationblog.com. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 11 of Bovee & Thill's Online Magazines: http://sco.lt/8kgeVV.
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From Chatbots to VR: How Technology Is Forcing Business Communication to Both Poles of the Humanness Spectrum

From Chatbots to VR: How Technology Is Forcing Business Communication to Both Poles of the Humanness Spectrum | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

Businesses can only operate as effectively as they can communicate. The ability to share information, develop relationships, and negotiate will define enterprise success."

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"We Compared Technology Coverage in Eight Business Communication Textbooks--and the Winner Is Clear!"

"We compared technology coverage in eight business communication textbooks--and the winner is clear!" See the proof. Also see this page.

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One Author Team Is Remarkably Reversing a Trend in Lagging Technology Coverage

Business communication textbooks have all lagged in covering communication technology, but one author team is remarkably reversing the trend.
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The Future of Communication: The Internet of Things

The Future of Communication: The Internet of Things | Business Communication 2.0: Social Media and Digital Communication | Scoop.it

The Internet of Things (IoT) refers to the several billion devices now connected to the Internet and the networking potential of having all these gadgets communicate with each other, feed data into powerful analysis and control algorithms, and interact with people and the physical environment.

 

These “things” range from simple sensors that measure temperature, location, and other parameters all the way up to robots and other complex systems. People and animals with Internet-capable sensors (such as implanted chips) or devices also qualify as things in this model.

 

Imagine you walk into a department store and your mobile phone automatically gives you directions to the aisle where you could find the clothing styles you have recently been browsing online or discussing in social media. When you reach that aisle, a coupon pops up on your phone with a discount on the specific items you’re considering.

 

When you pull a garment off the rack, the store’s customer database checks other purchases you’ve made and suggests which items you already own that coordinate with this piece. If you could use an accessory to complete the outfit, the store’s computers can tell your phone just where to take you. And if you need more advice, you can text or talk—and possibly not know whether you’re conversing with a store employee or an automated chat algorithm. . .

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