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Rescooped by J Knowles from A2 Business BUSS 4 CHINA 2014
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Hershey to buy China confectioner

Hershey to buy China confectioner | Business china | Scoop.it
Hershey plans to buy a Chinese confectionery company as it expands into the world's fastest-growing consumer market.

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How consumer behavior is quickly expanding China's huge middle class

How consumer behavior is quickly expanding China's huge middle class | Business china | Scoop.it
How consumer behavior is quickly expanding China's huge middle class

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tutor2u's curator insight, March 18, 2014 3:30 PM

Some terrific evidence here for BUSS4 students

Jack Murray's curator insight, March 19, 2014 6:59 AM

Economic re-direction from investment and exports to consumerism. 

Rescooped by J Knowles from A2 Business BUSS 4 CHINA 2014
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What is Oppo? One of China's homegrown answers to Apple and Samsung

What is Oppo? One of China's homegrown answers to Apple and Samsung | Business china | Scoop.it
China is one of the fastest growing smartphone markets and several homegrown brands, such as Oppo and Coolpad, are seeking to challenge Apple and Samsung's duopoly.

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Weetabix woos China with green tea flavour: Brand aims to crack market by adapting cereals to accommodate preference for savoury tastes

Weetabix woos China with green tea flavour: Brand aims to crack market by adapting cereals to accommodate preference for savoury tastes | Business china | Scoop.it
The iconic cereal brand is hoping to crack the overseas market by adapting the traditional cereal to the Chinese preference for savoury tastes.

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How to win in China: Top brands share tips for ...

How to win in China: Top brands share tips for ... | Business china | Scoop.it
How top brands have achieved success with Chinese consumers.

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Rescooped by J Knowles from A2 Business BUSS 4 CHINA 2014
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Why big American businesses fail in China

Why big American businesses fail in China | Business china | Scoop.it
Some of America’s strongest corporations have ventured into the People’s Republic, only to stagger out battered a few years later. Here’s why. (RT @tutor2u_graham: #buss4 Gold!!

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Apple And Samsung Phones Found To Be Highly Desirable In Emerging Markets

Apple And Samsung Phones Found To Be Highly Desirable In Emerging Markets | Business china | Scoop.it
Apple And Samsung Phones Found To Be Highly Desirable In Emerging Markets iPhones aren't cheap. In fact they can hardly be called a budget device, but interestingly enough thanks to a recent study conducted by ...

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Jack Murray's curator insight, March 9, 2014 2:12 PM

Apple, shown to be favourite phone brand within emerging markets; China and Vietnam

 

Rescooped by J Knowles from A2 Business BUSS 4 CHINA 2014
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Nissan sales boom in China

Nissan sales boom in China | Business china | Scoop.it
Qashqai SUV a big hit as Chinese sales soar 70% year on year and worldwide sales rise 15%

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Timeline: Tesco's challenges in China | #BUSS4 ...

Timeline: Tesco's challenges in China | #BUSS4 ... | Business china | Scoop.it
Tesco made its move to enter China in 2004, buying a stake in local hypermarket operator Hymall. After a challenging nine years, the UK retailer is in talks to merge its business there with local retailer China Resources Enterprise.

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Rescooped by J Knowles from A2 Business BUSS 4 CHINA 2014
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Check Out KFC China’s New Breakfast Wraps

Check Out KFC China’s New Breakfast Wraps | Business china | Scoop.it
KFC China has two new breakfast menu items inspired by popular Chinese street food

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tutor2u's curator insight, March 13, 2014 6:06 PM

Nice example of localisation by KFC 

Jack Murray's curator insight, March 17, 2014 12:37 PM

Evidence of localisation from KFC

Rescooped by J Knowles from A2 Business BUSS 4 CHINA 2014
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Minimum Wage Levels Across China | China Briefing News

Minimum Wage Levels Across China | China Briefing News | Business china | Scoop.it

The Chinese government, as a matter of national policy, has been increasing minimum wage levels by 15 percent to 25 percent annually for the past three years.


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