Business as an Agent of World Benefit
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10 leading sustainability innovations

10 leading sustainability innovations | Business as an Agent of World Benefit | Scoop.it
“A new study released today profiles 100 leading sustainability innovations - we showcase the top 10, featuring carbon-neutral plastic, recycling kiosks and an ethical smartphone (10 leading sustainability innovations - The Guardian”
David Cooperrider & Christopher Johnston's insight:
A study released today profiles 100 leading sustainability innovations. We showcase the top 10, featuring carbon-neutral plastic, e-waste recycling kiosks and an ethical smartphone. What's missing here are whole sets of other kinds of innovations. These are all product or technical innovations. But what about process innovations? Business model innovations? Management innovations? Social inventions? And even markets innovations? If we are to make a massive shift to a sustainable + full spectrum flourishing world we need a larger focus on a much fuller spectrum of innovation. This is a good start.
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Business as an Agent of World Benefit
Sustainable design; green economy; csr; sustainable development; Business as an Agent of World Benefit; Appreciative Inquiry; David Cooperrider; CSR
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Free Power From Freeways? China Is Testing Roads Paved With Solar Panels 

Free Power From Freeways? China Is Testing Roads Paved With Solar Panels  | Business as an Agent of World Benefit | Scoop.it
Western countries have been looking into putting solar panels on roads for years. The Chinese have done it, installing panels on a downhill section of a mountain road.
David Cooperrider & Christopher Johnston's insight:
I am liking the solutions focus journalism that some in the media are now practicing. Here is a story from the NY Times....it takes place in China.

"On a smoggy afternoon, huge log carriers and oil tankers thundered down a highway and hurtled around a curve at the bottom of a hill. Only a single, unreinforced guardrail stood between the traffic and a ravine. The route could make for tough driving under any conditions. But experts are watching it for one feature in particular: The highway curve is paved with solar panels."

Did you know that China produces three-quarters of solar panels sold globally. But China isn’t stopping at solar panels. Now the country is producing solar roads—modified solar panels that are installed in place of asphalt. Generating electricity from highways and streets conserves a lot of land, and can be especially advantageous in places like China where demand for energy has risen rapidly. 

China’s leaders in solar road development are Pavenergy and Qilu Transportation. Its a wonderful example of the power of public private partnership--government and private business.  The two companies are working together  in Jinan, in Shandong Province, with Pavenergy making panels for Qilu, a large, state-owned highway construction and management company that operates the highway. The surface of the panels, made of a complex polymer that resembles plastic, has slightly more friction than a conventional road surface, according to Zhang Hongchao, an engineering professor at Tongji University in Shanghai. Professor Zhang, who helped develop Pavenergy’s road surface, said that the friction could be adjusted as needed during the manufacturing process to ensure a level of tire grip equal to that of asphalt. 

This is imagination in action. That's what the sustainable value creation agenda produces. Can you imagine the size of this market? Doing good and doing well is an invitation to blue ocean strategizing. 
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Unilever Transformed its Old US Headquarters as a Step to Becoming Carbon Net Positive By 2030

Unilever Transformed its Old US Headquarters as a Step to Becoming Carbon Net Positive By 2030 | Business as an Agent of World Benefit | Scoop.it
The technology is one part of a new total renovation of the consumer product giant’s New Jersey office park, which was originally constructed in the 1960s and 1970s, designed to help the company reach its goal to be carbon positive in operations by 2030–and help attract a younger workforce.
David Cooperrider & Christopher Johnston's insight:
To help reach its goal of being carbon-positive in all operations by 2030, consumer product giant Unilever has transformed its old US headquarters into an ultra-sustainable office park fitted with the latest sensors, solar arrays, and a participative way to engage every employee in better energy management. Unilever, ever innovative, also made an interesting arrangement with the developers of their new HQ; If the building’s energy savings don’t live up to the promises, the developer will cover the bills. Why invest like this? Its all part of an effort to live the brand promise of "sustainable living" and to attract and engage the hearts and minds of a younger workforce. 
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Corporations and Their Evolving Roles in the Social Good Economy

Corporations and Their Evolving Roles in the Social Good Economy | Business as an Agent of World Benefit | Scoop.it
For most companies today, a philanthropic arm of the business is not a nice-to-have—it’s a must-have. This is because social responsibility efforts now influence four key areas that corporations rely on for success: consumer purchasing behavior, employee retention and acquisition, attractiveness to investors, and business growth. To be considered an organization that is sustainable both now and in the future, you need a comprehensive, strategic corporate social responsibility (CSR) program. A successful CSR program reaches across an organization, with all departments focused on improving the triple bottom line (social, environmental, and financial goals) and showing tangible, meaningful impact
David Cooperrider & Christopher Johnston's insight:
Whats driving the social good economy? There are at least 3 key reasons. Obviously radical transparency is a force that's here to stay. 

How much did the Volkswagen diesel scandal and cover up cost the company? Some say it was far more than the $30 billion that's often reported. Would this rapid collapse have happened 15 years ago? Likely not. Our hyperconnections place everyone in a viral social media environment. 

Secondly  in 2015, countries around the world committed to a global action plan with the Paris Agreement, aimed at taking steps towards avoiding hazardous climate change. The private sector played a huge and perhaps decisive role in the negotiations of this agreement and will be a primary player in ensuring that the new goals are reached when the agreement goes into effect in 2020. Several global companies have pledged to reduce greenhouse gas emissions, with more than 150 corporations signing the American Business Act on Climate Pledge (“How the Paris Climate Agreement Impacts Corporate Sustainability and the Private Sector,” Business Wire). 

The conclusion from these commitments, argues this article. is clear: Corporations need to be including corporate sustainability goals in their business goals and maintaining transparency about their successes. Both the government measures as well as public scrutiny will require this level of accountability. In the United States, when the White House announced its intention to exit the accord, private sector engagement with the agreement remained strong and public. After this, 25 major companies released ads in newspapers to announce their continued commitment to their sustainability pledges. (“Climate Change is Real’: Many U.S. Companies Lament Paris Accord Exit,” New York Times). What this signals to me is this: there is a "sustainability advantage"--and its simply good business. Why, if it were not good business, would Apple, WalMart, and Google all commit publicly to 100% renewable, clean energy goals? And third there is the moral inspiration. Could it be that most every human being feels better, has the opportunity to thrive, when their life is filled with more purpose, meaning, and value and when they are contributing to something greater than themselves? And finally, there is the combination effect. When moral imagination meets successful business innovation you get something that's "in the zone." Its a sweet spot. When i did an interview recently with a young person at the Amsterdam Tesla store he was amazing. He was articulate. He swept me off my feet with his responsiveness. He was totally authentic. He loved his work. And when I asked him what was his job-- he did not hesitate: "my task" he said" is "to electrify the renewable energy age." His eyes sparkled and he made me smile. He was winning my heart and mind.     
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We Will Prevent Catastrophic Climate Change!!

We Will Prevent Catastrophic Climate Change!! | Business as an Agent of World Benefit | Scoop.it
My hypothesis is that if we begin say something like, “We will prevent Catastrophic Climate Change,” two important things will happen. First, over time, the deniers will become less intense and dogmatic in their opposition to renewable and energy efficiency. Solar and wind power have high approval numbers, but most people have no idea how much the price of these technologies have fallen. This message can help them to learn that.
David Cooperrider & Christopher Johnston's insight:
Our organizational lives and our ability to unite around things like climate change, flourish or flounder one conversation at a time. How might we speak about climate change in a way that leads to individual and collective action--the kind of inspired and innovation-focused action that designs solutions, unites reverence for life with the strengths of markets, and overcomes the kind of deficit despair that causes learned helplessness, denial, and closed mindsets. 

That's what this article and its provocative title is about.Its an assertion really: "we will prevent catastrophic climate change?  

While environmental degradation is so massive and some of it potentially irreversible, I too  am in absolute awe of our understanding of it and the efforts being made to prevent it, reverse it, and, most importantly, turn the page beyond “less harm” to an ethic of positive regeneration. 

Lets’ take the exponential curve of the urge for clean, renewable energy and of the falling prices.   In 2014 people across the world marveled how the record low price for a solar farm fell below 6 cents per kWh. In November 2017, the record low fell to 1.77 cents per kWh. This project is not yet built,but is on its way. I almost feel like a ticker tape parade is in order for solar dropping below two cents per kWh. It was only a few short years ago that we saw mainstream projections that this feat would not occur until 2050. We are closing in on it: we are reaching the point where all of this is become overwhelmingly the best economic decision to make everywhere. The cost of renewable energy a has fallen to the point where leaving fossil fuels behind simply makes economic sense.

 “We will prevent catastrophic climate change"--think about his as you also view the video embedded in this article. 

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Lindsey Godwin--PhD Alum from the Weatherhead School of Management's OB PhD-- Receives the Robert P. Stiller Endowed Chair at Champlain College

Celebrating Faculty and Staff Accomplishments and Awards
David Cooperrider & Christopher Johnston's insight:
While Lindsey Godwin was working on her PhD dissertation research on  "moral imagination"  at Case Western Reserve University she was also helping the Weatherhead School of Management create the Fowler Center for Business as an Agent of World Benefit. Today we at the Fowler Center want to celebrate Lindsey Godwin!  She has just been awarded the Robert P. Stiller Endowed Professorship at Champlain College! We love it when our graduates not only succeed, but move forward advancing the theory-practice, and the vision of a world where business can excel, all people can thrive, and nature can flourish. Three cheers... on your great accomplishment!
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Can an Economy Survive Without Corporations? Technology and Robust Organizational Alternatives | Academy of Management Perspectives

We are living through a radical shift in how business is organized in the United States and around the world. In many sectors, the corporation—the dominant economic form of the 20th century—is under siege.
David Cooperrider & Christopher Johnston's insight:
Why are we seeing so many new kinds of businesses--the B-corp, the small local social business with high purpose beyond profit, conscious capitalism types of business, and platforms for the collaborative economy--why are we seeing such a big shift. Could it be we are seeing these new forms because "small is beautiful" and less expensive to run?   Shareholder-owned corporations were dominant for much of the 20th century in the United States, yet their numbers are substantially declining in the 21st. This article--its a really good one-- argues that we are observing a regime shift in the transaction costs of organizing that disfavors traditional corporations. Accompanying this shift is the emergence of low-cost, small-scale production technologies that will allow locally based universal fabrication facilities. In combination, these changes are compatible with new forms of non-corporate enterprise. While corporations are basic units of production in many theories about the economy, they should be regarded as only one hypothesis about how production is and can be organized. Traditional alternatives to the corporation include producer and consumer cooperatives (e.g., Land o’ Lakes, REI) and mutuals (e.g., State Farm, Vanguard). More recent possibilities include commons-based peer production (such as Linux and Wikipedia) and “platforms” that connect buyers and sellers (such as Uber and Airbnb). The raw materials are available for more democratic and locally oriented enterprise. Management scholarship has an opportunity to document and encourage this movement. See this thoughtful article written by Jerry Davis.
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Inside Walmart’s Lofty Project Gigaton: How One Company's Strategic Choice "To Lead" Instead of "Just Keep Up" Can Accelerate Achievement of our Global Goals

Inside Walmart’s Lofty Project Gigaton: How One Company's Strategic Choice "To Lead" Instead of "Just Keep Up" Can Accelerate Achievement of our Global Goals | Business as an Agent of World Benefit | Scoop.it
The global production and use of consumer products – from supplier to retailer to consumer – now accounts for 60 percent of all greenhouse gas emissions and by 2025 will generate 2.2 billion tons of municipal solid waste per year according to estimates from The Sustainability Consortium.
David Cooperrider & Christopher Johnston's insight:
Sixty-percent of all greenhouse gas emissions can be traced to the global production and use of consumer products. So what is the largest retailer in the world going to do? If you were the CEO what would you do? One strategic choice is to ignore it--and treat sustainability as if it were a drag on the business. Another is to "just keep up" with the changing norms and shifts in society expectations. And a third is to lead. Its to stand up, step up and scale up efforts to turn global issues into business opportunities to innovate, excel, and unite success with significance. That's what Walmart's CEO Doug McMillon is doing. And its big. At its April 2017 Sustainability Milestone Summit, the retailer launched Project Gigaton, a challenge to its direct Tier 1 suppliers to collectively cut one gigaton (1 billion metric tons) of greenhouse gas emissions from their operations by 2030. Most of Walmart’s emissions are produced by its supply chain (so-called indirect or Scope 3 emissions), so this target is significant. It’s also ambitious considering one gigaton falls somewhere between the annual emissions of Japan and Germany. Imagine it: one company igniting a movement that will eliminate the annual emissions the size of of countries such Japan and Germany. Walmart's many sustainability initiatives began in 2005--and this one, its largest, can be traced to an Appreciative Inquiry Summit bringing hundreds and hundreds of Walmart suppliers into the room to design a new sustainability index looking to tell the story of the life-cycle and footprint of every product sold in Walmart stores (for more on Appreciative Inquiry see--https://www.champlain.edu/appreciativeinquiry.) 

The "AI" summit we were part of was designed by the pioneering strategy firm Blu Skye together with faculty and doctoral students at the Fowler Center for Business as an Agent of World Benefit.  https://weatherhead.case.edu/centers/fowler/

For me its a thrill to have been part of it and to see how long term change initiatives like this not only survive but thrive, and grow in magnified momentum over the long term. This is big news in the change management industry where 50-75% of all change efforts largely fail. Big cheers to Jib Ellison, Dave Sherman, and Chris Laszlo of Blu Skye, the sustainability strategy firm that worked with former CEO Lee Scott to help the company to choose: Do we want to just keep up? Or do we want to stand up, scale up, and lead?  http://bluskye.com/

While one book has already been written--Force of Nature: The Unlikely Story of Walmart's Green Revolution--its now time for another!   

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Paul Polman Shows How Every Social and Global Issue of our Day is a Business Opportunity

Paul Polman Shows How Every Social and Global Issue of our Day is a Business Opportunity | Business as an Agent of World Benefit | Scoop.it
Discover more about Paul Polman, Unilever Chief Executive.
David Cooperrider & Christopher Johnston's insight:
When Peter Drucker was advising us on the development of the Fowler Center for Business as an Agent of World Benefit we heard him loud and clear: "Every single social and global issue of our day is a business opportunity, in disguise, just waiting for the business leader who sees the future; just waiting for the bold lens of industry leading innovation; and just waiting for effective management." You need to listen to Paul Polman, head of Unilever, a corporation with something like a market cap of $167 billion dollars. You can read about him here but also listen to him speak when he received the Oslo Prize for recognizing businesses that are turning conflicts into peace. For Paul Polman sustainable value is the strategy and core to long term success, good growth, superior performance, growing market cap, and creating jobs. Here is his talk that I share with our Executive MBA students. They love it. It also speaks to millenials--and speaks to what many are calling The Purpose Economy. https://www.youtube.com/watch?v=ONj7T6VWgx8  
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A Sense of Purpose Means a Longer Life

A Sense of Purpose Means a Longer Life | Business as an Agent of World Benefit | Scoop.it
in a study published just this month, researchers at University College London found that, for people over the age of 65, a sense of purpose and overall well-being meant that they were 30% less likely to die over a period of eight and a half years.
David Cooperrider & Christopher Johnston's insight:
‘Do you have a strong sense of purpose, meaning, and passion for  a better world in your life?’ If you answer yes to this question, then you may have a 15% higher chance of still being alive in the 2028. That sounds crazy, but indeed it’s based on longitudinal research – in 2000, more than 6000 people were asked this and similar questions. In Man's Search for Meaning Victor Frankl demonstrated how sense of meaning is absolutely life promoting.  Frankl, as we all know, was in a concentration camp where everything was taken from him and others, and yet he saw resources, relationships, and regenerative possibilities that gave life to many, and built a whole new edifice and field of transformational capacity in psychology. There are examples after examples of Frankl's idea of finding the life-promoting meaning in the midst of extreme suffering; they are threaded throughout his accounts in the harsh conditions of the Nazi concentration camps. In his 1959 book--"Saying Yes to Life in Spite of Everything: A Psychologist Experience the Concentration Camp" he said, "What is to give light must endure burning."  What's important about the London study cited in this article is that we are heading into an era that's been called The Purpose Economy (see Aaron Hurst's book)--and I have seen how people flourish, and companies prosper, when the sense of real purpose is ablaze. For example I  interviewed an associate at the Tesla display store in Amsterdam. The young person was alive. He was responsive. He was as bright about the technical questions I asked as anyone at "the shop floor level" I have ever seen. I wondered why. I asked him:"can you tell me--what's your job here at Tesla?" He did not hesitate a moment: "My job is to electrify the renewable energy age" he said. But, I said, what is it that you do here at Tesla in this display center? He said "I told you--my job, and i feel so privileged, is to electrify the renewable energy age!"  Then i tried a different angle. I still wanted to understand his job. This time I wanted to make it simple. So I asked "When you tell your mother what you do in your job, what do you tell her about your work?" He said it again: "Just as I've shared with you I have shared it with my mother, that is, my job is to electrify the renewable energy age, and Tesla might well be the best company in the world today to help me help get this task of historic magnitude actually done." Wow. And with this sense of Purpose and meaning, not only is everyday at work a special mission, but we can bet that with this kind of flourishing this young person will actually boost his odds of being healthier and live longer that those working without a sense of life-giving purpose. We call this dynamic "mirror flourishing"--whereupon by a company and its people doing good to help the world to flourish "out there" guess who also really flourishes? Yes "the out there" becomes "the in here" and this dynamic is predictable--yes it's no accident that the young Tesla missionary was so impressive at work-- and this health enabling dynamic is demonstrated over and over at this storytelling site called www.aim2flourish.com.   
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Sandeep Gautam's curator insight, March 19, 9:27 AM
Just like happiness, leading a meaningful life is also associated with a longer life!
Ziggi Ivan Santini's comment, March 20, 5:23 AM
These news are from 2014, so obviously not "published just this month"
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Dalai Lama: We need an education of the heart

Dalai Lama: We need an education of the heart | Business as an Agent of World Benefit | Scoop.it
My wish is that, one day, formal education will pay attention to the education of the heart, teaching love, compassion, justice, forgiveness, mindfulness, tolerance and peace. This education is necessary, from kindergarten to secondary schools and universities. I mean social, emotional and ethical learning. We need a worldwide initiative for educating heart and mind in this modern age.
David Cooperrider & Christopher Johnston's insight:
The time has come to understand that we are the same human beings on this planet. Whether we want to or not, we must coexist. We need more than education of the mind, says this article--we need education for the heart. If we want a world of prosperity and full spectrum flourishing we need that intrinsic motivation that comes from that sense of interconnectedness, where caring for well-being is intrinsic. All of this, of course, speaks to the research on emotional intelligence and great leadership (Boyatzis and Goleman) as well as the quantum physics view of the "entanglement" of everything (Laszlo and Tsao)...  
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Michael Plishka's curator insight, December 9, 2017 12:59 AM
 What ethics guides our innovation? 
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Can we use business to better the planet? 

Can we use business to better the planet?  | Business as an Agent of World Benefit | Scoop.it
Can we use business to better the planet? This new documentary explores a path. Check out the #ProsperityFilm.
David Cooperrider & Christopher Johnston's insight:
Can business really make a net-positive impact on our world? Do we have the power to shape a global transition to a flourishing world? In our work on Business as an Agent of World Benefit we are searching for the greatest business innovations on the planet that serve to create shared value--good for the planet and people, and good for the business success of a company. Is a world of full spectrum flourishing possible? Customer sentiment is a key. And so is innovation guided by positive intent. Here is a video that was just released capturing the stories of executive innovators.  Complimentary access to filmmaker Pedram Shojai’s latest thought provoking documentary, “Prosperity.” You can watch the full film during this special screening event here. https://go.well.org/prosperity/movie/view/can-we-use-business-to-better-the-planet-this-new-documentary-explores-a-path-check-out-the-prosperityfilmccla/ ;  “Prosperity” is a bold new documentary that takes us from NYC to Panama to explore the potentials of concious capitalism and the concept of Business as an Agent of World Benefit to elevate humanity through business. It is a film you will want to watch multiple times…and it's a world conversation I  encourage you to share with your students, family and friends.
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Michael Plishka's curator insight, December 9, 2017 12:52 AM
Can we use business to better the planet? This new documentary explores a path. Check out the #ProsperityFilm.
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How A Former Accenture CEO Turned Failing Leadership Into "Growth Through People" Taking Pride Not Just in Their Jobs But the Success of the Whole Business

How A Former Accenture CEO Turned Failing Leadership Into "Growth Through People" Taking Pride Not Just in Their Jobs But the Success of the Whole Business | Business as an Agent of World Benefit | Scoop.it
It became apparent to me that to effectively inspire people, in my case more than 100,000, my leadership team and their direct reports needed to understand this.

“WHEN PEOPLE TAKE PRIDE IN THE BUSINESS, THEY FOCUS MORE ON CUSTOMER NEEDS AND DELIVER INNOVATION.”
David Cooperrider & Christopher Johnston's insight:
The former CEO of Accenture orchestrated a turnaround. And it was based on "the biology of leadership"---a crash course on the neuroscience of human action and relationships. Here are the interrelated steps and components of this CEO's upward spiral: 

1. When you focus on your people, you are communicating that you care. When people know you care, it inspires them to take pride in the business. 

 2.When people take pride in the business, they focus more on customer needs and deliver innovation. 

3.  Innovation helps to differentiate your business and sets you apart from the competition because you are actually delivering the products and services your customers need and want. 

4. When you differentiate your products and services you will win more in the market, and there is nothing like winning to build a team and a business. 

 5.  You are winning, and when you win you grow the business in revenue and profitability.  

6. You are growing, taking market share from your competitors and driving your business to be the market leader. 

7.  Back at the beginning:  You celebrate and reinforce your success by acknowledging, recognizing and rewarding your people. This inspires  more, and an upward spiral develops.
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Wind power is now cheaper than nuclear – the energy revolution is happening

Wind power is now cheaper than nuclear – the energy revolution is happening | Business as an Agent of World Benefit | Scoop.it
Government policy means the cost of offshore wind energy has halved. The benefits to the UK will be enormous, says John Sauven, director of Greenpeace
David Cooperrider & Christopher Johnston's insight:
With the hurricane of bad news—where it sometimes seems there is no good news—there are quiet revolutions that need to be celebrated. By the 2020s wind energy will be as cheap or cheaper than any other form of power generation. It’s just become much cheaper than nuclear, even taking into account the additional costs associated with the wind’s intermittency.
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As the CEO of a Company, I Set the Green Standard 

As the CEO of a Company, I Set the Green Standard  | Business as an Agent of World Benefit | Scoop.it
Leaders need to set the example for their companies when introducing sustainability initiatives. Take these steps to make your business eco-friendly.
David Cooperrider & Christopher Johnston's insight:
I love it when CEO's discover the power of "mirror flourishing." Mirror flourishing happens when companies powerfully introduce sustainable value creation into the DNA of their culture. When companies turn their attention to engaging all of their employees in waste to wealth programs, renewable energy transformations, and focus attention on building a flourishing earth "out there" guess what happens "in here"? The company comes alive. 

People, predictably and time and time again, become more motivated and totally engaged. They feel more meaning at work. They become more innovative. We've researched it and have helped companies harness this sustainability advantage by using the Appreciative Inquiry Design Summit method to create zero waste facilities, create blue ocean markets, design distinctive green products, commit to large moonshot goals for building a better world, and embed the power of Purpose into the DNA of the culture. Here, in this link, is the example of  the  CEO of a company that creates laundry detergents and cleaning supplies. Its hardly the kind of product line that would intrinsically inspire a high purpose culture, such as a Tesla whose mission is to electrify the renewable energy age. Yet here, the CEO Kelly Vlahakis-Hanks speaks in this article to the mirror flourishing concept we have written about elsewhere. 


Here is how the CEO Kelly describes the virtuous cycle where mirror flourishing catches hold:

"At this point, we’ve achieved platinum-level zero waste certification at all our facilities. However, that accolade wasn’t something we bought; it required total buy-in and daily effort from our entire team — starting with me. I took great care to follow the steps I wished to see in others: I drive a low-emissions car to work every day, and at home, we separate our recyclables and try to avoid the extra “stuff” that families tend to accumulate. We’ve even installed solar panels on our roof. To help my team achieve similar goals, I’ve implemented a financial incentive program to subsidize employees’ investments in buying greener cars or adding solar panels to their homes. At work, the leadership team and I encourage employee participation by creating a recycling-friendly environment. By making bins easy to find, we took away any pain points that might get in the way of diverting waste for recycling or reusing. Although it took time for everyone to catch the green “bug,” employees began to see how thoughtful, eco-friendly steps could improve their working atmosphere. Some workers became so accustomed to living greener lives that they took their newfound sustainability experiences home. Thus, the progress our company made not only boosted workplace engagement, but it also began positively affecting the staff’s communities and neighborhoods."

So what's the one minute management lesson? I think its this: building a company that's focused on building a flourishing "out there"--a better world--has harnessed the most direct route to building a flourishing "in here." 


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What Happens to Impact Stories When Corporations Align with the World's Global Goals?

What Happens to Impact Stories When Corporations Align with the World's Global Goals? | Business as an Agent of World Benefit | Scoop.it
Corporations can build strong alignment between their work to make an impact and the SDGs by going back to the beginning: keeping outcomes front and center and deciding what kind of story you want to tell.
David Cooperrider & Christopher Johnston's insight:
Over the past few years, it has been exciting to see corporations take up the United Nations’ rallying cry to achieve a better world and leave no one behind by 2030. Since the Sustainable Development Goals (SDGs) debuted in 2015, we have seen all types of companies championing this global initiative, investing in programs and partners to effect change across 17 goal categories, including ending hunger, eradicating poverty, improving education, erasing gender inequality, and more. See https://weatherhead.case.edu/centers/fowler/aim2flourish/ ;

 Of course, shares this article, companies have been driving social good efforts for many years, long before the SDGs arrived on the scene. Employee volunteers, in-kind donations, and corporate foundations have all contributed to making a difference in communities and for causes across the board. So, maybe it sometimes feels like you’re doing good work on one side, and the SDGs have come through with goals to achieve on another. But, the beauty is that, if you’re working to make your world better, no matter what community or cause you support, you’re already helping to achieve the SDGs. It’s all about creating alignment between your company’s social good initiatives and the SDGs framework. This article shares 5 ways to align your business for good work with the global goals. 
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Larry Fink calls on CEOs to realize their companies′ social purpose as agents of societal benefit 

Larry Fink calls on CEOs to realize their companies′ social purpose as agents of societal benefit  | Business as an Agent of World Benefit | Scoop.it
In a big push for corporate social responsibility, billionaire BlackRock CEO calls on S&P 500 companies to acknowledge their societal impact and evolve to fulfill it, or else. Lindsey Rae Gjording reports from New York.
David Cooperrider & Christopher Johnston's insight:
Laurence D. Fink is Founder, Chairman and Chief Executive Officer of BlackRock, Inc. He states: "In the $1.7 trillion in active funds we manage, BlackRock can choose to sell the securities of a company if we are doubtful about it..." He continues:

"Society is demanding that companies, both public and private, serve a social purpose. To prosper over time, every company must not only deliver financial performance, but also show how it makes a positive contribution to society. Companies must benefit all of their stakeholders, including shareholders, employees, customers, and the communities in which they operate. Without a sense of purpose, no company, either public or private, can achieve its full potential. It will ultimately lose the license to operate from key stakeholders." 
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2017 EL 50 Industry Honorees

2017 EL 50 Industry Honorees | Business as an Agent of World Benefit | Scoop.it

Beau Daane, Weatherhead School of Management grad and
Director, Sustainable Development
Fairmount Santrol is named one of the top Environmental Leaders for 2018

David Cooperrider & Christopher Johnston's insight:
Congratulations to Beau Daane, one of our MBA grads now leading the way as Director of Sustainability at Fairmount Santrol. We just found out that Beau has once again made our Weatherhead School of Management proud--he has been named one of the top 75 environmental leaders in corporate sustainability. Beau has also had great mentors at the "Fairmount family"--Jennifer Deckard, CEO and former CEO Chuck Fowler--both were also Weatherhead EMBA grads.  From all of us at the Fowler Center for Business as an Agent of World Benefit we are sending you and your "family" big cheers! 
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Millennial Survey 2018 | Deloitte | Social impact, Innovation

Millennial Survey 2018 | Deloitte | Social impact, Innovation | Business as an Agent of World Benefit | Scoop.it
Following a troubling year, where geopolitical and social concerns gave rise to a new wave of business activism, millennials and Gen Z are sounding the alarm, according to Deloitte’s seventh annual Millennial Survey. Millennials’ opinions about business’ motivations and ethics, which had trended up the past two years, retreated dramatically this year, as did their sense of loyalty.
David Cooperrider & Christopher Johnston's insight:
Deloitte’s 2018 Millennial Survey is eye opening—at least for me as a business school professor. Each new generation brings its own set of attitudes, beliefs and behaviors. Millennials’ confidence in business, loyalty to employers are rapidly deteriorating. The key finding based on a survey of 10,000 millennials across 36 countries is this: 

 Respondents yearn for leaders whose decisions might benefit the world—and their careers 

 This year’s survey shows a clear, negative shift in millennials’ feelings about business’ motivations and ethics. Today, the majority of millennials do not believe that businesses behave ethically and do not believe that business leaders are committed to helping improve society. In terms of change—kind of a sea change in one year-- only a minority of millennials believe businesses behave ethically (48 percent vs 65 percent in 2017) and that business leaders are committed to helping improve society (47 percent vs 62 percent in 2017). 

 There continues to be a stark mismatch between what millennials believe responsible businesses should achieve and what they perceive businesses’ actual priorities to be—but where matches exist, those companies are more successful, have more stimulating work environments and do a better job of developing talent. 

 Their concerns suggest this is an ideal time for business leaders to prove themselves as agents of positive change. 

The findings are based on the views of more than 10,000 millennials questioned across 36 countries and more than 1,800 Gen Z respondents questioned in six countries. The survey was conducted 24 November 2017 through 15 January 2018. Here are three other notable findings from the massive survery: 

 1. Forty-three percent of millennials envision leaving their jobs within two years; only 28 percent seek to stay beyond five years. The 15-point gap is up from seven points last year. Employed Gen Z respondents express even less loyalty, with 61 percent saying they would leave within two years if given the choice. 

 2. Millennials and Gen Z recognize the current and future importance of Industry 4.0, yet many feel unprepared for the changes it will bring. Fewer than four in 10 millennials (36 percent) and three in 10 Gen Z currently in work (29 percent) believe they have the skills and knowledge they’ll need to thrive. 

 3. While technical skills are always necessary, respondents are especially interested in building interpersonal skills, confidence and ethical behavior—all of which they consider essential for a business to be successful. They would like business to take a lead role in readying people for Industry 4.0.
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The Theory of the Business

The Theory of the Business | Business as an Agent of World Benefit | Scoop.it
Not in a very long time—not, perhaps, since the late 1940s or early 1950s—have there been as many new major management techniques as there are today: downsizing, out-sourcing, total quality management, economic value analysis, benchmarking, reengineering. Each is a powerful tool. But, with the exceptions of outsourcing and reengineering, these tools are designed primarily to […]
David Cooperrider & Christopher Johnston's insight:
In this classic HBR article Peter Drucker speaks to "the theory of business"--what it is; why important; and how the theory of business changes. In today's context, for example, there are some spectacular examples of the positive change in today's theory of business (see our previous posting on Walmart's commitment to help the world reduce carbon emissions at a level that's somewhere akin to reducing to zero all the emissions from Germany and Japan) and there are some remarkably disastrous (for the business and the world) examples where the theory of business is totally out of sync with reality--for example Volkswagen's diesel scandal costing the company some $30 billion in penalties as well as reputation damage that may far exceed that.  In one case the "theory of business"-- of business as an agent of world benefit can be seen to be emerging, while in the second case its reality was no where to be found. I think if Drucker were still with us he would be observing and building the new theory of business. It would include all of the things we are hearing about conscious capitalism , the B-corp, shared value as a strategy concept, the stakeholder view of the firm, the Purpose Economy, and more. But what would that something more be? I think it would include "a theory of work"--and how opportunity for dignified work is something of gift we too often take for granted--and i think it would include a theory of organic interdependence, that is, how all of life is connected like each distinct but inseparable organ in the body. And i think it would include a view of innovation and entrepreneurship--where to find the opportunities-- and how the greatest sources of innovation might be found in the world's 17 great global goals, representing trillions in business opportunities to build a better world. Would it not be great to see a history of human well-being--how the world may be getting better and better-- alongside of the changing "theory of business?"    
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Next generation takes over at Akron's GOJO Industries

Next generation takes over at Akron's GOJO Industries | Business as an Agent of World Benefit | Scoop.it

Marcella Kanfer Rolnick--a leader in the concept of business as a force for good-- is taking the reins of Akron-based GOJO Industries Inc., the company announced Wednesday, May 9.

Kanfer Rolnick, vice chair since 2007 and a third generation of the Lippman-Kanfer family, is now the executive chair for the 72-year-old family company, maker of Purell-brand hand sanitizer.

David Cooperrider & Christopher Johnston's insight:
Cheers to Marcella Kanfer Rolnick--she is now the executive chair of GOJO Industries--one of the region's great leaders in "doing good, doing well" and advancing the idea of full spectrum flourishing--working toward a world where business can excel, people can flourish, and nature can thrive. Marcella has been a long term member of the Advisory Board for the Center for Business as an Agent of World Benefit and is an inspiration for uniting high performance business acumen with the practice of high purpose business. Upon taking the reins of this 72 year old family company Marcella stated:  "I am humbled and proud to serve and lead with our talented team in pursuit of our GOJO Purpose – Saving Lives and Making Life Better Through Well-Being Solutions."  

Marcella: we at the Fowler Center for Business as an Agent of World Benefit are proud to know you, work with you and your company, and learn with you! Thank you for your leadership vision of management as a noble profession, and for showing all of us how to unite success with significance!

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Invitation from David Cooperrider to the World Positive Education Accelerator

Invitation from David Cooperrider to the World Positive Education Accelerator | Business as an Agent of World Benefit | Scoop.it
David Cooperrider & Christopher Johnston's insight:
I would like to personally invite you to join me for one of the most exciting projects of my career: the World Positive Education Accelerator. This event, supported by many of us here at the Weatherhead School of Management and the University of Pennsylvania MAPP program and colleagues from Brazil to the India, is being co-convened by Champlain College’s David L. Cooperrider Center for Appreciative Inquiry and the International Positive Education Network (IPEN) The event is a four-day gathering of educators, academics, policymakers, families, students, and businesses from nearly three dozen countries aimed at accelerating positive education where academics + human flourishing unite as one. As you can read more about on the website, wpea2018.com, we have a vibrant agenda that weaves both cutting-edge practices, research, and innovations in positive education, along with a full Appreciative Inquiry summit process that we know will help accelerate this work around the world. And we need YOUR voice in the room. You have insights and experiences related to this work that we know will bring value to the conversations. And we know you will gain new insights from participating, including inspiration and knowledge about wellbeing and character development in education from birth to higher education and beyond. We believe you will ultimately walk away not only with inspiration, but also the tools, resources and networks to make immediate change in your own institutions as well. Last September, we convened 105 practitioners and thought-leaders from 15 counties to help plan this exciting event. If you have not yet seen it, we invite you to enjoy our 3 minute video summary from that gathering which helps further illuminate the work we are envisioning. Further details about the event are below, as well as attached. We would greatly appreciate your help in spreading this event in your newsletter or social media - here are a host of images, tweets, and graphics for you at http://ipen-festival.com/partnerpromo. For your support, we would like to offer you and your network a 10% discount by using the code WPEAFRIENDS - please share this far and wide! Please email us at positiveeducationsummit@champlain.edu if you have any questions. Thank you in advance for considering this opportunity.
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TURNING POINT: Corporate Progress on the Roadmap for Sustainable Value Creation is Growing

TURNING POINT: Corporate Progress on the  Roadmap for Sustainable Value Creation is Growing | Business as an Agent of World Benefit | Scoop.it
David Cooperrider & Christopher Johnston's insight:
Record numbers of the largest and most influential companies in the US have been found in this new research report to be committing themselves to ambitious sustainability policies. The optimistic report, tagged Turning Point, has been released by the Boston-based non-profit sustainability consultancy Ceres, which seeks responsible solutions with prominent investors and companies. The findings, following up on an original 2014 assessment, Gaining Ground: Corporate Progress on the Ceres Roadmap for Sustainability, show that nearly two thirds of the more than 600 companies covered are reducing CO2 emissions, and investing in sustainable value creation and a source of industry leadership. In other reports it has been called "the sustainability advantage" and it's about the managerial skills for turning social and global issues into sources of innovation. This Turning Point report demonstrates that hundreds of large companies are in fact "aiming higher"--and that this trend will likely amplify as sustainable value creation becomes better taught, applied, and experienced. 
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Higher Purpose: The Core Foundation Shared by “Heroes of Conscious Capitalism”

Higher Purpose: The Core Foundation Shared by “Heroes of Conscious Capitalism” | Business as an Agent of World Benefit | Scoop.it
When we announced our inaugural “Heroes of Conscious Capitalism” Class of 2017 at this past CEO Summit, we knew that each and every one of them were exemplary Conscious Leaders. What also became clear after several interviews with some of this year’s more widely-recognizable honorees were published by Forbes was that there is an undeniable common theme: Each of them were leading their respective organizations toward pursuing a Higher Purpose beyond simply being a profitable company.
David Cooperrider & Christopher Johnston's insight:
Check out these three interviews with CEO's showing how powerful it is to create a high purpose enterprise--to rally people around meaning, purpose, and values. Campbell Soup Company’s Denise Morrison, Unilever’s Paul Polman, and PepsiCo’s Indra Nooyi to see how a sense of Purpose deeply permeates each of their companies, providing a solid foundation for business success as measured by a multitude of meaningful metrics.
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Wild is the wind: the resource that could power the world

Wild is the wind: the resource that could power the world | Business as an Agent of World Benefit | Scoop.it
Toulson has a slide that shows one very clear reason for the falling cost of wind energy. Over time, the diameter of the blades have enlarged. A turbine commissioned in 2002 swept 80 metres; in 2005, that figure rose to 90 metres; in 2011, it was 120 metres. By 2020, it will be 180 metres.
David Cooperrider & Christopher Johnston's insight:
Did you know that there is enough wind globally to power all of humankind's energy needs 50x over? So how about a wind farm out in the ocean the size of India? How about blades that sweep a diameter of 492 feet? These things are happening and the winds of change show how wind prices are plummeting. Wind is a metaphor for change, the passage of time, the past and the future (“The answer, my friend …”). It blows through the art of Van Gogh, through Hokusai to the far western tip of Cornwall, and Gill Watkiss, whose landscapes are peopled by figures permanently bent, snapped over by the wind, hair whipped. “I like to feel it playing havoc with me,” she says. “You feel alive.” And that's what we are finding in companies too...as companies go into 100% renewable energy their people report more energy, they feel more alive. We call this resonance "mirror flourishing" because when one part of a system moves toward flourishing so do all other interrelated systems. Wild is the wind, says this article, and wild are the possibilities that we can and will likely see in our lifetime!  
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Is There Hope for a Better World?

Is There Hope for a Better World? | Business as an Agent of World Benefit | Scoop.it
Donald Trump. North Korea. Hurricanes. Neoliberalism. Is there any hope of a better world? Yes, but we have to come together to tell a new, kinder story explaining who we are, and how we should live
David Cooperrider & Christopher Johnston's insight:
This is a thoughtful article about not only the power of grand narrative, but the need to start shaping it-and at its core it’s about the goodness and uniqueness of the human being. Could it be that we have glossed over our relational qualities of altruism, supercooperation, and core of caring? Over the past few years, there has been a convergence of findings in different sciences: psychology, anthropology, neuroscience and evolutionary biology. Research in all these fields points to the same conclusion: that human beings are, in the words of an article in the journal Frontiers in Psychology, “spectacularly unusual when compared to other animals”. This refers to our astonishing degree of altruism. We possess an unparalleled sensitivity to the needs of others, a unique level of concern about their welfare, and a peerless ability to create moral norms that generalise and enforce these tendencies. We are also, among mammals, the supreme cooperators. We survived the rigours of the African savannahs, despite being weaker and slower than our predators and most of our prey, through developing a remarkable capacity for mutual aid. This urge to cooperate has been hard-wired into our brains through natural selection. Our tendencies towards altruism and cooperation are the central, crucial facts about humankind. But something has gone horribly wrong.
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