btl
262 views | +0 today
Follow
btl
below the line marketing
Curated by SYED ALI SAIM
Your new post is loading...
Your new post is loading...
Scooped by SYED ALI SAIM
Scoop.it!

Experiential Marketing: How can it grow your business? | BeCore Experiential Marketing

Experiential Marketing: How can it grow your business? | BeCore Experiential Marketing | btl | Scoop.it
RT @BeCoreLA: New Blog Alert >> Experiential Marketing: How Can it Grow Your Business? http://t.co/UtyqUNRHf3 #experiential http://t.co/K0r…;
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Customer Experience Management Market Expected to Reach $6.61 Billion ... - SBWire (press release)

Customer Experience Management Market Expected to Reach $6.61 Billion ... - SBWire (press release) | btl | Scoop.it
Customer Experience Management Market Expected to Reach $6.61 Billion ...
SBWire (press release)
CEM blends customer satisfaction, loyalty, retention, relationship management, user experience, experiential marketing, and customer centricity.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Experiential marketing gets its own communication platform - exchange4media.com

Experiential marketing gets its own communication platform - exchange4media.com | btl | Scoop.it
exchange4media.com Experiential marketing gets its own communication platform exchange4media.com The recently concluded 6th convention of Event and Experiential Marketing Association (EEMA) also saw the launch of the 'Everything Experiential'...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

20 Marketing Ideas From Music Festivals: Activations From Heineken, Lacoste, Hostess, and More | BizBash

20 Marketing Ideas From Music Festivals: Activations From Heineken, Lacoste, Hostess, and More | BizBash | btl | Scoop.it
Here's a look back at eye-catching brand activations from this year's major music festivals.Known for being generally hip and cutting-edge in content, music festivals are breeding grounds for creative brand activations.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Virgin Atlantic Changes Park Bench Into A First-Class Airplane Seat

Virgin Atlantic Changes Park Bench Into A First-Class Airplane Seat | btl | Scoop.it
Virgin Atlantic seems to have a creative ad agency. Earlier this year the company launched the world's first airplane art gallery, recently it changed a regular public park bench in the city into an airplane seat.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Peugeot launches GTi experiential campaign led by INITIALS Marketing - The Drum

Peugeot launches GTi experiential campaign led by INITIALS Marketing - The Drum | btl | Scoop.it
Peugeot launches GTi experiential campaign led by INITIALS Marketing
The Drum
Peugeot is backing the UK launch of its 208 GTi model with an experiential campaign, led by INITIALS Marketing.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Measuring Experiential | Haygarth

Measuring Experiential | Haygarth | btl | Scoop.it
RT @_lucyjohnstone: See what made 700,000 people visit the experiential marketing campaign by Haygarth for Febreze http://t.co/8NBmUOoA
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Project Coordinator - Experiential, Event Marketing

Project Coordinator - Experiential, Event Marketing (Los Angeles) http://t.co/eUxk8P5n #LASocialMediaJobs #SocialMedia #LosAngeles...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Campaign logisitcs: The backbone of modern marketing methods

Carried out efficiently, experiential marketing has the potential to increase sales long-term, and get your business noticed on a local level. This method of marketing involves engaging with members of the public in a fun and ...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Beleagured Huawei Launches $30M Promo Blitz

Beleagured Huawei Launches $30M Promo Blitz | btl | Scoop.it
The 10-week program, called Ascend to New Heights, “is a significant milestone in the company's increasing push into the direct-to-consumer space,” and “is set to wow a global audience and extend awareness of the Huawei ...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Heineken Dares Karaoke Singers to Sing in Front of Thousands | News - Advertising Age

#Heineken Dares #Karaoke Singers to Sing in Front of Thousands in #NYC http://t.co/L9neGSkQFt #event #marketing #experiential #beer #Xmas
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Experiential Marketing Trends 2014 Part One

Experiential Marketing Trends 2014 Part One | btl | Scoop.it
With traditional advertising slowing down, 2013 proved to be a blossoming year for experiential marketing.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Giant Sidewalk Camera Captures Moments of Sheer Joy

Giant Sidewalk Camera Captures Moments of Sheer Joy | btl | Scoop.it
It's not every day that you're asked to flash your happiest expression for a giant sidewalk camera, but that's what SoulPancake did for its latest video.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

How to Market to Millennials (And Beyond!) | Bplans

How to Market to Millennials (And Beyond!) | Bplans | btl | Scoop.it
Experiential Marketing for Millenials If you're reading this, there's a good chance that you're a small business owner or an entrepreneur with a product that you're ready to push. But just for a moment, I want you to step into your ...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

4 "E's" of Experiential Marketing

4 "E's" of Experiential Marketing | btl | Scoop.it
How do you get people to
tell others about your business? The best way to generate
word-of-mouth is experiential marketing.


Educate


Share valuable information
with prospects.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

The World's First Floating Vending Machine Campaign

The World's First Floating Vending Machine Campaign | btl | Scoop.it
Experiential Marketing agency, Stretch, helped Lipton Ice Tea promote their tagline, 'Never Lose Your Cool' in this fun experiential campaign by creating the first ever floating vending machine. Prior to the campaign, Lipton Ice ...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Project Coordinator - Experiential, Event Marketing

Project Coordinator - Experiential, Event Marketing | btl | Scoop.it
  Project Coordinator Job Opportunity    Hire a project coordinator interested in event production and management experience.    Responsibilities include: - Report to project manager - (Los Angeles: Project Coordinator - Experiential, Event Marketing...
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Face Time research shows enduring value of face-to-face marketing

Face Time research shows enduring value of face-to-face marketing | btl | Scoop.it
Research commissioned by marketing body Face Time has found face-to-face marketing is the best way for companies to generate sales leads.
more...
No comment yet.
Scooped by SYED ALI SAIM
Scoop.it!

Engage With Experiential Marketing for Small Business | The Network Journal

Engage With Experiential Marketing for Small Business | The Network Journal | btl | Scoop.it
 Experiential Marketing is a fun and effective way for small businesses to connect with customers  (Some good ideas on how small businesses can use #experiential #marketing - #eventprofs #smallbiz - http://t.co/3BYSYmQ9...)...
more...
No comment yet.