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UK judge: Galaxy Tab "not as cool" as iPad | TUAW - The Unofficial ...

UK judge: Galaxy Tab "not as cool" as iPad | TUAW - The Unofficial ... | Broadcast PR | Scoop.it
Samsung was handed a win in its ongoing battle with Apple over the Galaxy Tab 10.1, according to a report in Bloomberg. UK judge Colin Birss issued a.
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'Always Be Publishing,' Brand Journalism and How It Can Help Your ...

'Always Be Publishing,' Brand Journalism and How It Can Help Your ... | Broadcast PR | Scoop.it
That's the idea behind the new marketing concept of “brand journalism,” which is the practice of covering your business and industry like a reporter. In other words, you're transforming your marketing efforts into publishing efforts.
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Nielsen Acquires Brand Metrics Measurement Platform Vizu

“We are committed to providing a complete understanding of a brand's end-to-end advertising campaign impact”. Vizu's industry-leading solutions will be integrated immediately into Nielsen's product portfolio.
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Content Marketing: How To Sell Executives On The Idea & Cost

Content Marketing: How To Sell Executives On The Idea & Cost | Broadcast PR | Scoop.it
What is Content Marketing? In this post, some of the best industry experts discuss how to sell content marketing to executives.
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Youtube launches Marketplace for content creators and brands – Kipp Report | socialnetworkingnewsnow.bz.cm

Youtube launches Marketplace for content creators and brands – Kipp Report | socialnetworkingnewsnow.bz.cm | Broadcast PR | Scoop.it
http://t.co/ZQ0FH9or Youtube launches Marketplace for content creators and brands - Kipp Report...
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Want to Build Engagement? Be Inclusive

Want to Build Engagement? Be Inclusive | Broadcast PR | Scoop.it
Crowd-sourcing. Co-creation. User-generated content.
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Brand journalism key to ‘successful brands, large and small’ | Video | Internal Communications

Brand journalism key to ‘successful brands, large and small’ | Video | Internal Communications | Broadcast PR | Scoop.it
Call it what you want—brand journalism or content marketing. Play the role of a reporter and tell a compelling story about your brand. It’s the key to effective marketing today, says Stacey Acevero, social media manager at Vocus.
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Telling Your Story: 5 Rules for 'Content Marketing'

Telling Your Story: 5 Rules for 'Content Marketing' | Broadcast PR | Scoop.it
With the recent upheaval in the online world caused by Google's Panda and Penguin updates, it's difficult to know on any given day which search engine optimization (SEO) strategy works and which doesn't.
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Journalists to Brands: Don't Give Us “Content,” Tell Us Stories

Journalists to Brands: Don't Give Us “Content,” Tell Us Stories | Broadcast PR | Scoop.it
See on Scoop.it – Story and Narrative ALTHOUGH I CAN'T TRACE THE ORIGIN with any certainty, I'm nevertheless pretty sure that the word “content” was first used by a marketer, not a by a journalist. Journalists are in the.
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Content Marketing: Creation, Curation, Repurposing & Collective ...

Content Marketing: Creation, Curation, Repurposing & Collective ... | Broadcast PR | Scoop.it
One of the great talents of an effective content marketer is the ability to re-create or as my pal Ann Handley says, reimagine content. This is a topic.
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Content marketing works best when marketers integrate multiple channels - Brafton

BraftonContent marketing works best when marketers integrate multiple channelsBraftonAccording to CMI, the creation of website content, whether it's news, blog posts, video or any other form, is the first step in content marketing.
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5 Content Marketing Ideas Worth Stealing | Jeffbullas's Blog

5 Content Marketing Ideas Worth Stealing | Jeffbullas's Blog | Broadcast PR | Scoop.it
Content Marketing is about creating compelling, contagious content and sharing it freely on social networks and blogs.
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Content Writing King Announces Experimental Video Creation Process For ... - Houston Chronicle

Content Writing King Announces Experimental Video Creation Process For ... - Houston Chronicle | Broadcast PR | Scoop.it
Content Writing King Announces Experimental Video Creation Process For ...Houston ChronicleRecently, Content Writing King has started the development of an experimental video creation process for their article marketing services.
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Research: TV Viewers Pick Up More Devices to Watch Shows - Rich Content Daily: Latest Tips, Tools & Ideas

Daily briefing for creators & users of rich interactive online content. Tips, techniques, tools, technologies & trends for marketing & learning.
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UK drafts in fraud squad as Libor fine hits Barclays - Reuters

San Francisco ChronicleUK drafts in fraud squad as Libor fine hits BarclaysReutersBarclays tumbles 10 pct, wiping $2.3 billion off its price* UK banking shares fall after Libor probe settlement* UK PM Cameron says Barclays need to answer seriousquestionsBy...
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'The Dark Knight Rises' with Cadbury Bournville India | LBBOnline

'The Dark Knight Rises' with Cadbury Bournville India | LBBOnline | Broadcast PR | Scoop.it

Little Black Book, Integrated Campaign includes online, print and TV  http://t.co/5pD07CN4...

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