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Zappos Insights: The Link Between Culture and Storytelling | Get ...

Zappos Insights: The Link Between Culture and Storytelling | Get ... | #BrilliantBrands | Scoop.it
In this video, Robert Richman, Product Manager of Zappos Insights, asks me about the link between storytelling and creating a culture of innovation. ... Did you know it's harder to get accepted for a job at Zappos than it is to get into Harvard?

Via Kathy Hansen
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All Her Majesty's brands: 10 brands the Queen can't live without - Marketing news - Marketing magazine

All Her Majesty's brands: 10 brands the Queen can't live without - Marketing news - Marketing magazine | #BrilliantBrands | Scoop.it
All Her Majesty's brands: 10 brands the Queen can't live without marketing news. Read All Her Majesty's brands: 10 brands the Queen can't live without and other marketing news online.
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TEDxMarin - Tiffany Shlain - What Does It Mean To Be Connected in the 21st Century?

Honored by Newsweek as one of the "Women Shaping the 21st Century," Tiffany Shlain is a filmmaker, artist, founder of The Webby Awards and co-founder of the ...
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Twitter HOW-TO as brand building | Ask Find Buy

Twitter HOW-TO as brand building | Ask Find Buy | #BrilliantBrands | Scoop.it

How Twitter can be used to build your brand with only a few hours a week.

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Pt. 4 Five steps to build a social brand

Jennifer Aaker, Stanford Graduate School of Business Professor, reveals four important aspects of marketing campaigns that reach consumers and build brands—b...
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How The iPad Is Revolutionizing Branding [Exclusive Book Excerpt] | Cult of Mac

How The iPad Is Revolutionizing Branding [Exclusive Book Excerpt] | Cult of Mac | #BrilliantBrands | Scoop.it
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Elizabeth Gilbert on nurturing creativity

Elizabeth Gilbert muses on the impossible things we expect from artists and geniuses -- and shares the radical idea that, instead of the rare person "being" a genius, all of us "have" a genius. It's a funny, personal and surprisingly moving talk.
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The next frontier of branding - Financial Post

The next frontier of branding - Financial Post | #BrilliantBrands | Scoop.it

Not all lobster are the same ...how to rebrand what looks like 'just another player'...


Via Carlos Enrique Anzola
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