The Importance Of Branding Your Classroom | Brands and brand management: the importance of branding |

"Branding was one of the most important developments in business history. The concept of branding is a simple one: distill an inaccessible and complex idea into something accessible and simple... Just as product and service have a brand, so does your classroom whether you plan for it or not. What is the perception of your classroom? Is it dominated by you—are you your classroom’s brand?"