Branding
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Emotional Branding: Connecting With Your Customers Through Story | Branding Magazine

Emotional Branding: Connecting With Your Customers Through Story | Branding Magazine | Branding | Scoop.it
Your business succeeds or fails based on the connection that you share with your customer. Borrowing a few tricks from Hollywood will help you strengthen that connection. (Emotional branding is key in connecting with your customers.

Via Edward Chenard
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Emotional Branding in the Pharmaceutical Industry | Preeti Suchanti | brandchannel.com

Emotional Branding in the Pharmaceutical Industry | Preeti Suchanti | brandchannel.com | Branding | Scoop.it
Emotional Branding in the Pharmaceutical Industry | Preeti Suchanti (Emotional Branding in the Pharmaceutical Industry http://t.co/J2e9f4Iv8p)

Via Marco Antonio Gonzalez
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Marco Antonio Gonzalez's curator insight, November 17, 2013 4:57 AM

New tools, new times, change in Pharmaceutical Industry

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Experiential Marketing Examples NEW

Experience marketing or experiential marketing is emotionally connecting customers through sensory triggers to love a product or brand. By developing a posit...
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Emotional Branding Strategy: Using Edgy Humor to Position a Brand

Negative Emotional Branding Strategy It's a harsh world that we live in, and all the public wants is to have some respite from the constant torrent of negati...

Via Brian Yanish - MarketingHits.com
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Can emotional branding work? - New Media and Marketing

Can emotional branding work? - New Media and Marketing | Branding | Scoop.it
Can emotional branding really help accomplish marketing objectives? Yes if done right.

Via Thomas Faltin
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