Brand: Mobile
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Brand: Mobile
Mobile isn't just an interface, it will define your brand.
Curated by Susan Maravetz
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The New Branding: Mobile Strategies That Engage Customers

The New Branding: Mobile Strategies That Engage Customers | Brand: Mobile | Scoop.it
Businesses of all genres can embrace and succeed with a 'mobile first' mindset. (Adopting a 'mobile first' mindset is key to survival in today's increasingly mobile marketplace.
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Is Location Based Advertising The Future Of Mobile Marketing And Mobile Advertising? - Forbes

Is Location Based Advertising The Future Of Mobile Marketing And Mobile Advertising? - Forbes | Brand: Mobile | Scoop.it
Along with content marketing I don't think there's a more ubiquitous phrase right now in the world of marketing and advertising than anything that starts with the word "mobile." Everyone has their opinion, their idea, their beliefs and so on when...
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There's An App For That: Building A Mobile App For Your Business Is Easier ... - Forbes

There's An App For That: Building A Mobile App For Your Business Is Easier ... - Forbes | Brand: Mobile | Scoop.it
There's An App For That: Building A Mobile App For Your Business Is Easier ...ForbesThought apps were primarily for getting beaten by your 12-year-old niece at word games?
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Charitable mobile operator launch

Charitable mobile operator launch | Brand: Mobile | Scoop.it
A mobile network that allows users to donate a portion of their bill to charity has launched in the UK.
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Mobile App Marketing Guidelines

Mobile App Marketing Guidelines | Brand: Mobile | Scoop.it
Acquiring downloads and installs of a mobile app isn’t easy. There are millions of apps available on iTunes and Google Play, but thankfully there are many options to utilize media spend to acquire downloads and to help your application stick out.
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Facebook gets more Twitter-like with mobile 'share' button

Facebook gets more Twitter-like with mobile 'share' button | Brand: Mobile | Scoop.it
The feature, now rolling out on Facebook's mobile site, allows users to repost photos, links, and other stuff from their friends. It will soon expand to iOS and Android apps. Read this article by Shara Tibken on CNET News.
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After Wall Street Beating, Zynga Stresses Mobile Games and ... - Wired News

After Wall Street Beating, Zynga Stresses Mobile Games and ... - Wired News | Brand: Mobile | Scoop.it
AFPAfter Wall Street Beating, Zynga Stresses Mobile Games and ...Wired NewsAt Tuesday's "Zynga Unleashed" event, the gaming company was out to prove that its mobile business has legs.Zynga adds 3 new 'Ville' games, makes stronger mobile pushUSA TODAYZynga...
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App Retention Increasing; iPhone Crushes Android

App Retention Increasing; iPhone Crushes Android | Brand: Mobile | Scoop.it
This story, by Daniel Ruby / Localytics, appeared on Techmeme.
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Liveblog: New Android OS, Nexus Tablet to Headline Google I/O

Liveblog: New Android OS, Nexus Tablet to Headline Google I/O | Brand: Mobile | Scoop.it
SAN FRANCISCO -- Wednesday marks the beginning of Google's 2012 developer conference, Google I/O. Wired is here at the Moscone Center for th...
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Hulu Plus Expands Android Tablet Support, Adds 'Deluxe' UI - PC Magazine

Hulu Plus Expands Android Tablet Support, Adds 'Deluxe' UI - PC Magazine | Brand: Mobile | Scoop.it
socalTech.comHulu Plus Expands Android Tablet Support, Adds 'Deluxe' UIPC MagazineBy Mark Hachman Hulu Plus expanded its reach into the Android tablet market with an update that encompasses seven older tablets, and adds a "super deluxe" UI.
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Mobile App Helps Monitor Moods & Track Depression

“After using the app myself,” Brice explained. “I’ve learned some interesting things about my good and bad days. For example, due to poor sleeping habits on Thursdays, I normally have slightly less positive days. I never would have noticed that before looking at my mood history in DayBreak.”

 

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How and When to Build a Mobile Website

How and When to Build a Mobile Website | Brand: Mobile | Scoop.it
As of November 2011, 91.4 million people in the United States owned smartphones, according to comScore. That was an 8 percent increase over just a few months before.
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SUCCESSOPEDIA:A Compendium of Personal Achievement: Steve Jobs: Reinventing the Handset With The iPhone ~ Interview CNBC

SUCCESSOPEDIA:A Compendium of Personal Achievement: Steve Jobs: Reinventing the Handset With The iPhone ~ Interview CNBC | Brand: Mobile | Scoop.it
Steve Jobs: Reinventing the Handset With The iPhone ~ Interview CNBC http://t.co/NwVfLbe4 #success...
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Social Marketers Dive into Mobile - eMarketer

Social Marketers Dive into Mobile - eMarketer | Brand: Mobile | Scoop.it
A new eMarketer report details the ways marketers are beginning to adapt their social media campaigns to mobile. Social users are increasingly accessing on mobile, and mobile offers new avenues to reach consumers.
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The 5 Mistakes Most People Make When Having A Mobile Website Designed

The 5 Mistakes Most People Make When Having A Mobile Website Designed | Brand: Mobile | Scoop.it
When you're having a mobile website designed, one mistake can be all it takes! For example... one of the mistakes that can take place can cause your website not to display properly at all.
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"Mobile Thursday" Shopping via Smartphones and Tablets Will Nearly Double ... - Sacramento Bee

"Mobile Thursday" Shopping via Smartphones and Tablets Will Nearly Double ... - Sacramento Bee | Brand: Mobile | Scoop.it
MediaPost Communications"Mobile Thursday" Shopping via Smartphones and Tablets Will Nearly Double ...Sacramento BeeNEW YORK, Nov.
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How Mobile and Social Loyalty Programs Can Work for Your Business | Mobile Barcode News

How #Mobile & Social #Loyalty Programs Can Work for Your Business http://t.co/fboiPNgi #RSPAnews via @TheBarCodeNews...
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Mobile Marketer's Classic Guide to Mobile Commerce - Classic Guides - Mobile Marketer

Mobile Marketer's Classic Guide to Mobile Commerce - Classic Guides - Mobile Marketer | Brand: Mobile | Scoop.it
Mobile commerce is the one mobile channel on fire. As retailers are learning – to their chagrin or delight – mobile can be their best friend, worst enemy or, as many view it, as the frenemy.
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Mobile Payment Smackdown: Square vs. PayPal Here

Mobile Payment Smackdown: Square vs. PayPal Here | Brand: Mobile | Scoop.it
Square revolutionized ecommerce with their mobile credit card reader. Now PayPal wants to do the same with the PayPal Here mobile service.
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TenPearls Delivers Nexercise on Android

TenPearls Delivers Nexercise on Android | Brand: Mobile | Scoop.it
Nexercise delivers motivation to people who want to lose weight or get in better shape and is quickly emerging as a leader in mobile health and fitness.
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Strategy Analytics: Apple iPhone Generates US$150 Billion of ... - MarketWatch (press release)

Strategy Analytics: Apple iPhone Generates US$150 Billion of ... - MarketWatch (press release) | Brand: Mobile | Scoop.it
TechCrunchStrategy Analytics: Apple iPhone Generates US$150 Billion of ...MarketWatch (press release)Neil Shah, Senior Analyst at Strategy Analytics, said, "Apple's first iPhone was launched commercially in the United States on June 29, 2007.
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Half of American Mobile Customers Own Smartphones, Says Nielsen - New York Times (blog)

Half of American Mobile Customers Own Smartphones, Says Nielsen - New York Times (blog) | Brand: Mobile | Scoop.it
Sci-Tech TodayHalf of American Mobile Customers Own Smartphones, Says NielsenNew York Times (blog)Nielsen believes that mobile apps are the driving force behind the smartphone phenomenon.
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Mighty Mobile! [Infographic]

Mighty Mobile! [Infographic] | Brand: Mobile | Scoop.it

http://www.culturelabel.com/blog/2012/02/24/mighty-mobile/

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App users: iPhones are for days, iPads for the nighttime

App users: iPhones are for days, iPads for the nighttime | Brand: Mobile | Scoop.it
When the sun goes down, that's when the iPad gets busy for folks with news readers. The iPhone? It's more of a daytime habit. If you're building an app for both devices, heed the lesson. Read this blog post by Daniel Terdiman on Geek Gestalt.
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Buzz does not alway equal more brand ... - New Media and Marketing

Buzz does not alway equal more brand ... - New Media and Marketing | Brand: Mobile | Scoop.it
Just because someone is talking about your brand does not meant they are going to become customers of your brand but agencies and marketers love to measure numbers and buzz numbers make them look like a social media rock star.
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