Brand Marketing & Branding
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Brand Marketing & Branding
#Brand strategy, #digital strategy, #design, brand engagement (Brand Marketing & Branding existe aussi en Fr)
Curated by Sylvain Leroux
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Piech says Volkswagen may add a 13th brand

Piech says Volkswagen may add a 13th brand | Brand Marketing & Branding | Scoop.it
Volkswagen Chairman Ferdinand Piech indicated that the automaker plans to add at least one brand to the current lineup as part of a strategy to claim the industry's top spot by 2018.
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Chrysler Group Is Ad Age's Marketer of the Year

Chrysler Group Is Ad Age's Marketer of the Year | Brand Marketing & Branding | Scoop.it

A frenchman restores motor city pride in a bankrupt chrysler with a series of campaigns that resonated across america and lifted sales an astounding 37%.

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Bridget Sprague's curator insight, January 25, 2013 7:33 PM

Look at all of the women. I love it.