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Offsite Comparison : White Hat VS Black Hat

Offsite Comparison : White Hat VS Black Hat | Bloggers Delight | Scoop.it
Thanks to Digital360 for their help with this infographic, made after one of their clients ‘Plain Pallets Melbourne‘ was penalised by Google for their Black Hat techniques. A penalty they received from a previous SEO company. Fortunately for Plain Pallets the penalty was lifted after Digital360 removed duplicate content onsite and disavowed over 800 low …
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A Perfect Mix: The Chemistry Of The Perfect Call To Action - FiTCoM

A Perfect Mix: The Chemistry Of The Perfect Call To Action - FiTCoM | Bloggers Delight | Scoop.it
We are going to create the right mix of elements for the perfect call to action in your emails so that we get what we need and don't get our lab blown up.
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How To Increase Your Faceboook Page EdgeRank - FiTCoM

How To Increase Your Faceboook Page EdgeRank - FiTCoM | Bloggers Delight | Scoop.it
Tips on how to increase the edgerank of your facebook page.
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Marketers are killing their SEO content with bad headlines - Brafton

Marketers are killing their SEO content with bad headlines - Brafton | Bloggers Delight | Scoop.it
Marketers can increase their content writing's viral potential by including certain verbs, perspectives and details in their headlines.

 

Summarized...

 

According to a recent Startup Moon study, after reading through more than 100 blogs and reviewing content analytics data, [it was] determined a number of common traits found in widely shared blog content headlines.

 

1. Powerful (and dark) verbs

 

Surprisingly, websites’ most successful news content often feature somewhat morbid headlines that use words like ‘kill,’ ‘fear,’ ‘dark,’ ‘war’ and ‘bleeding.’ For instance, the title “Big data is dead. What’s next?” was the most shared post in VentureBeat’s Data/Cloud section, the study found.

 

2. Say what’s missing

 

Online content is more likely to go viral when titles use words such as “not” and “without,” the study revealed. The top shared post on GigaOm’s Cloud page was called “Cloud adoption: it’s not about the price, stupid.” Therefore, marketers are advised to position stories about what’s not happening – rather than what is – when appropriate.

 

3. Specificity

 

Online articles might have more viral potential when they use powerful language, but marketers shouldn’t include buzzworthy terms at the risk of losing accuracy. Headlines are shared more often when they include specific qualifiers, like the number of examples coming. According to Startup Moon’s analysis – titles with higher numbers perform even better, so marketers shouldn’t be afraid to go all out with their lists.


Via CYDigital
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CYDigital's curator insight, June 17, 2013 1:20 PM

Fascinating findings, and absolutely actionable information. Make your changes accordingly.


  • See the article at www.brafton.com
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add your insight...

Paola Caballer's curator insight, June 17, 2013 5:54 PM

Ojo con los títulos de nuestros post:

- Verbos directos, pasemos de lo abstracto, lo morboso... Si nuestro blog no tiene lectores fijos, y necesitamos servirnos del SEO para llegar a ellos.

- No hablar en negativo; las frases en afirmativo son las que buscamos en Google, o no?

- Ser específicos. Imagina que estás haciendo una búsuqeda en Google, y querrías que el primer resultado, fuera tu post.

 

Ahora eso sí... Le quita atractivo eh?? :/

Patrick Ciriello's curator insight, June 18, 2013 6:48 PM

Isn't this what newspaper publishers learned 100's of years ago?  Why are we just figuring this out now?

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39 Awesome Tools and Resources for Blogging and Social Media Marketing | Jeffbullas's Blog

39 Awesome Tools and Resources for Blogging and Social Media Marketing | Jeffbullas's Blog | Bloggers Delight | Scoop.it

...The explosion of websites, apps, tools and resources online is often confusing. These are some of the resources that I use and recommend that I have found helpful with blogging and social media marketing.

 

They include tools, links, books and courses and a whole range of resources that will:

- Get you started.

- Take your blog and social media marketing to the next level.


Via Jeff Domansky
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Mary Anne Hahn's curator insight, June 9, 2013 7:34 AM

Excellent list of online resources.

Lisa Hamilton's curator insight, June 14, 2013 4:44 PM

I just started blogging, so I'm looking for ideas to help my with my blogs.

http://www.inspiredmeditationblog.com

http://www.paranormalpursuits.org

http://www.blogs4money.com

http://www.findingyoursoul.com

Please give me some feedback..Thank you!

Lisa Hamilton's comment, June 14, 2013 4:45 PM
It's a good article!
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Pure Spam: What Are Google Penalties & What to Do to Recover

Pure Spam: What Are Google Penalties & What to Do to Recover | Bloggers Delight | Scoop.it
Manual spam penalties of any type are difficult to recover from – especially if they are severe. These suggestions will give you places you can start to look, and things to do, to help lift 10 possible manual actions applied by Google.

Via Bonnie Burns
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Sijo Garg's curator insight, June 21, 2013 2:54 PM

amazing article

Ny Ony Manantsoa's curator insight, June 22, 2013 1:04 AM

hum

Glenn Mackay's comment, June 22, 2013 6:32 AM
nicely explained
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5 Blogging Tips For Baby Bloggers - FiTCoM

5 Blogging Tips For Baby Bloggers - FiTCoM | Bloggers Delight | Scoop.it
Here are some expert blogging tips for baby bloggers trying to turn that dream into reality
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You Don't Need A Website - Just Use Social Media - FiTCoM

You Don't Need A Website - Just Use Social Media - FiTCoM | Bloggers Delight | Scoop.it
Should every local business have a website, or is it fine to use social media only? Here's advice from a professional.
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The ultimate guide to becoming a blogging superstar

The ultimate guide to becoming a blogging superstar | Bloggers Delight | Scoop.it

Tired of toiling in the blogging trenches? Finally, a guide that is guaranteed to propel you to fame and fortune by Mars Dorian....

 

I am a self-proclaimed social media rockstar, without any credentials, so I feel more than qualified to present you with the Ultimate Guide to Becoming a Blogging Superstar. Warning: The following blog post will help you gain instant money & fame. This is guaranteed, or your money back, which you didn’t pay, so there’s no conflict of interest here....


Via Jeff Domansky
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Mafalda Correia's curator insight, June 21, 2013 8:21 AM

The greatest advice of all: if you can't convince, at least try to confuse!

 

Jeff Domansky's comment, June 21, 2013 5:51 PM
Mafalda, I'm confused. Does that mean I'm convinced? LOL
Mafalda Correia's comment, June 21, 2013 7:02 PM
It's a conspiracy. I only wrote it once....
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Weekly Marketing Skinny: June 22, 2013

Weekly Marketing Skinny: June 22, 2013 | Bloggers Delight | Scoop.it
Catch up on what you missed: the best (skinny) recap of the latest trends in SEO; more ways to get more web traffic; Google+ will spank Facebook by 2016; and an R-rated McAfee video.
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