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Mobile Marketing: Building A Digital Asset To Get More For Your Money

Mobile Marketing: Building A Digital Asset To Get More For Your Money | bisniscinta | Scoop.it
Now that marketers have determined mobile is an effective method of reaching target audiences, more and more brands are beginning to shift dollars toward mobile. In fact, mobile budgets have increased more than 735% between 2011 and 2014, according to eMarketer (PDF), and spending is expected to continue to grow at more accelerated rates in the future.

Via Brian Yanish - MarketingHits.com
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Rescooped by Ivan Sonavia from GooglePlus Expertise
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15 Tools To Monitor Your Social Media Presence More Effectively

15 Tools To Monitor Your Social Media Presence More Effectively | bisniscinta | Scoop.it
Want to monitor your social media presence? Not sure which tool to use? Save time and drive results using the tools in this list.

Via Jaana Nyström
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Jaana Nyström's curator insight, November 13, 2014 11:20 AM

Very useful tools here!

Rescooped by Ivan Sonavia from MarketingHits
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20 Ways to Curate, Find & Share Great Content by @JuliaEMcCoy #contentcuration

20 Ways to Curate, Find & Share Great Content by @JuliaEMcCoy #contentcuration | bisniscinta | Scoop.it
Ever wonder how many content pieces get shared, re-tweeted, blogged about, posted, mentioned, you-name-it, on the Internet? Wired’s infographic from last year showed Facebook as one of the hottest platforms for sharing and viewing activity, with 20% of every single page view on the web taking place there, and 3.2 billion likes and comments posted daily. And that’s just on one platform. 500 million tweets get sent per day; 70 million people use Pinterest; more than a billion people use YouTube monthly; and the list goes on.

Online social platforms are hot. It’s time to figure out how to make them work in your favor. Nowadays, people using Google to find local restaurants, chiropractors, outdo the amount of people turning the yellow pages. Granted, all that online activity may not be the healthiest for the nation, since it results in a lot of teens (or those beyond the teen years) spending peak recreational and activity time indoors on a couch, but let’s face it—if you’re selling, a large percentage of your crowd to market to is undoubtedly online. No matter if you’re local or not, your stronghold is attracting, engaging and growing your online audience.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, November 7, 2014 11:07 AM

Excellent article on content curation with a ton of helpful tips.