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RESEARCH: Identify external drivers impacting revenue growth of Macy's

RESEARCH: Identify external drivers impacting revenue growth of Macy's | Big Data Science - Crowdanalytix | Scoop.it
Uncover external factors that impact Macy's revenue growth
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Macy’s is one of America’s oldest departmental stores. It’s a main stream retailer and continues to wow its customers by its notable assortment mix, exclusive brands and gala parades (Thanksgiving Day, Fourth of July fireworks). Macy’s also operates high-end stores under the brand name of “Bloomingdales”. Macy’s operates in the following categories – Feminine accessories & Intimate apparel, Men’s and Children’s apparel, Footwear & Cosmetics, Home/Miscellaneous.

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RESEARCH: Identify drivers that determine success of start-ups in Big-data space

RESEARCH: Identify drivers that determine success of start-ups in Big-data space | Big Data Science - Crowdanalytix | Scoop.it

Investment strategies for investing in start-up companies are widely based on intuition or past experience. While multiple reasons can be attributed to the reliance on intuition, one of the major reasons is the lack of adequate information about the performance of these start-ups. As a result, investors rely primarily on the need being addressed, background of the founders, size of the market being addressed and the ability of the company to scale after tasting early success. The question we pose here is, “can we identify factors from public sources that can be used to score prospective start- ups based on their potential to be successful”. This model will then allow investors make more informed decisions and rely less on their intuitions.

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