Big Data
40 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Mark Lopez
Scoop.it!

Spurious Correlations

Spurious Correlations | Big Data | Scoop.it
Why do these things correlate? These 20 correlations will blow your mind.

(Is this headline sensationalist enough for you to click on it yet?) (spurious correlation: unrelated things with statistically sig correlations.
Mark Lopez's insight:

Why human interpretation still counts! 

more...
No comment yet.
Rescooped by Mark Lopez from BIG data, Data Mining, Predictive Modeling, Visualization
Scoop.it!

Overview of (Machine Learning) data mining -

Overview of (Machine Learning) data mining - | Big Data | Scoop.it
Many of the methods used in data mining are actually derived from the statistics, especially multi-variate statistics and are often matched only in complexity for use in data mining. The loss of accu...

Via AnalyticsInnovations
more...
No comment yet.
Rescooped by Mark Lopez from BIG data, Data Mining, Predictive Modeling, Visualization
Scoop.it!

How Machine Learning Could Result In Great Applications for Your Business

How Machine Learning Could Result In Great Applications for Your Business | Big Data | Scoop.it
Machine learning is about creating algorithms and systems that can learn from the data they process and analyse. The more data is processed, the better the algorithm will become.

Via AnalyticsInnovations
more...
No comment yet.
Scooped by Mark Lopez
Scoop.it!

Why Most Marketers Will Fail In The Era Of Big Data

Why Most Marketers Will Fail In The Era Of Big Data | Big Data | Scoop.it
The next great shift, in marketing will be automation and it will require not just new skills, but a new perspective and many marketers will fail to adapt.
more...
No comment yet.
Rescooped by Mark Lopez from BIG data, Data Mining, Predictive Modeling, Visualization
Scoop.it!

How Big Retail Can Use Big Data To Act Small - AdExchanger

How Big Retail Can Use Big Data To Act Small - AdExchanger | Big Data | Scoop.it
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today's column is written by Justin Petty, vice president of global media and partnerships at ...

Via AnalyticsInnovations
more...
No comment yet.
Rescooped by Mark Lopez from BIG data, Data Mining, Predictive Modeling, Visualization
Scoop.it!

Retail in the age of Amazon - STLtoday.com

Retail in the age of Amazon - STLtoday.com | Big Data | Scoop.it
Retail in the age of Amazon
STLtoday.com
Tech companies hawked their analytics platforms with the help of pop-up shops by Momofuku Milk Bar and Godiva. The good news, for them: The playing field is starting to ....

Via AnalyticsInnovations
Mark Lopez's insight:

Humanzing data thru in-store shopping apps is a must-have for brick-and-mortar retailers. 

more...
No comment yet.
Rescooped by Mark Lopez from BIG data, Data Mining, Predictive Modeling, Visualization
Scoop.it!

Why Big Data Will Power the World | SmartData Collective

Why Big Data Will Power the World | SmartData Collective | Big Data | Scoop.it
Big data is not just about harvesting vast amounts of data but more about the different relationships you can start to see when you combine data.

Via AnalyticsInnovations
more...
No comment yet.
Scooped by Mark Lopez
Scoop.it!

Big data trade-off – consumers happy to share data but want value in return

Big data trade-off – consumers happy to share data but want value in return | Big Data | Scoop.it
Firms planning on implementing a big data and analytics strategy will need to realise that consumers will willingly share details about themselves – social, mobile, location – on the condition they receive a personalised experience in return.
more...
No comment yet.
Scooped by Mark Lopez
Scoop.it!

Go Big With Big Data Marketing Or Go Home 10 Predictions For Retailers In 2014

Go Big With Big Data Marketing Or Go Home 10 Predictions For Retailers In 2014 | Big Data | Scoop.it
Big data isn’t going anywhere in 2014. And if you’re a mid-market retailer, this is certainly going to be a revolutionary year in the...
more...
No comment yet.