Beacons transform customer experiences
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Location-based Marketing vs Proximity Marketing: Which one should your Business opt for?

Location-based Marketing vs Proximity Marketing: Which one should your Business opt for? | Beacons transform customer experiences | Scoop.it
Learn in detail about how location-based marketing differs from proximity marketing and which one should your business opt for.
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Wi-Fi vs RFID vs GPS vs Beacon: Which Location-Based Service Technology should your Brand go ahead with?

Wi-Fi vs RFID vs GPS vs Beacon: Which Location-Based Service Technology should your Brand go ahead with? | Beacons transform customer experiences | Scoop.it

Gain a brief and comprehensive overview of the pros and cons of each of these four location-based technologies to plot your course ahead.

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Creating an Eddystone Campaign to Retarget Your Retail Customers using Facebook Pixel

Creating an Eddystone Campaign to Retarget Your Retail Customers using Facebook Pixel | Beacons transform customer experiences | Scoop.it

Learn how you can easily create a beacon campaign to retarget shoppers online on Facebook based on their interactions at your retail store, earlier that day

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#Beacons in 2017: What to Expect from iBeacon and #Eddystone this Year

#Beacons in 2017: What to Expect from iBeacon and #Eddystone this Year | Beacons transform customer experiences | Scoop.it
Learn in detail about what to expect of the beacon industry in 2017.
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How #Retailers can Send Engaging #Notifications using #iBeacon Tech

How #Retailers can Send Engaging #Notifications using #iBeacon Tech | Beacons transform customer experiences | Scoop.it
Learn about all you need to know about iBeacon notifications, right from the different kinds that can be sent to how to set them up on Beaconstac platform.
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#Infographic: How #Eddystone #Beacons Work

#Infographic: How #Eddystone #Beacons Work | Beacons transform customer experiences | Scoop.it

Eddystone is expected to grow at a higher CAGR than iBeacon tech. It is likely to get close to the market share of iBeacon during 2016-2020. Here's an infographic on how Eddystone beacons work.

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Eddystone 101: A Beginner’s Guide to Eddystone Beacon Pilots

Eddystone 101: A Beginner’s Guide to Eddystone Beacon Pilots | Beacons transform customer experiences | Scoop.it

Your go-to guide on how to get your Eddystone beacon pilot up and running in no time. Includes Eddystone FAQs, interesting campaign ideas, tutorials, actionable analytics metrics and more. 

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Your Game Plan to Getting Started with #Beacons

Your Game Plan to Getting Started with #Beacons | Beacons transform customer experiences | Scoop.it
A very clear game plan on how to get started with beacons and location-based marketing this year. Learn how you can launch your project and see success.
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How Beaconstac can Help you Nail #Retail #Analytics using #Eddystone

How Beaconstac can Help you Nail #Retail #Analytics using #Eddystone | Beacons transform customer experiences | Scoop.it
Learn in detail on how retailers can leverage Beaconstac Platform to gain deep insights into the rising change in consumer behaviour using Eddystone beacons.
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Why and How will Businesses Leverage #Beacon-Based #Retargeting in 2017?

Why and How will Businesses Leverage #Beacon-Based #Retargeting in 2017? | Beacons transform customer experiences | Scoop.it
Learn in detail about why 2017 will see brands leverage proximity tools like beacons to close the loop between online and offline customers via retargeting.
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Top 3 Ways Brands will Leverage #Beacons in 2017

Top 3 Ways Brands will Leverage #Beacons in 2017 | Beacons transform customer experiences | Scoop.it
Learn in detail about top 3 ways in which beacons will be leveraged by brands in 2017.
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How Eddystone can give Digital Agencies an Innovative Edge over their Competition in 2017

How Eddystone can give Digital Agencies an Innovative Edge over their Competition in 2017 | Beacons transform customer experiences | Scoop.it
From learning in detail about how Eddystone can help you maximize ROI, to how brands are leveraging it successfully, to the latest Eddystone campaigns, this
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3 Interesting #PhysicalWeb Projects Your Business can Learn From

3 Interesting #PhysicalWeb Projects Your Business can Learn From | Beacons transform customer experiences | Scoop.it
Learn in detail about 3 interesting Physical Web projects of recent times and the lessons that they offer.
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How Samsung’s #CloseBy Will Help Businesses Widen Their Reach Using #Beacons

How Samsung’s #CloseBy Will Help Businesses Widen Their Reach Using #Beacons | Beacons transform customer experiences | Scoop.it
Learn how Beaconstac can help businesses leverage Samsung’s CloseBy to widen their reach and engage users in areas that don’t support the Google Chrome browser.
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Creating an Eddystone Campaign to Measure the Offline Attribution of a Google AdWords Campaign

Creating an Eddystone Campaign to Measure the Offline Attribution of a Google AdWords Campaign | Beacons transform customer experiences | Scoop.it

Learn how you can easily create a campaign using Beaconstac to accurately attribute incremental foot traffic at your coffee shop to your Google Adwords campaign. 

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Top 3 #Beacon #Campaigns You can Take Inspiration From in 2017

Top 3 #Beacon #Campaigns You can Take Inspiration From in 2017 | Beacons transform customer experiences | Scoop.it
Learn in detail about 3 interesting beacon campaigns that you can take inspiration from and put to use in your business today.
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How App Marketers can Drive App Installs using Nearby Notifications

How App Marketers can Drive App Installs using Nearby Notifications | Beacons transform customer experiences | Scoop.it
Learn in detail about how to go about leveraging Nearby Notifications on Beaconstac’s Eddystone platform to drive app installs.
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How Beaconstac can Help Drive #App #Installs via #Nearby Notifications

How Beaconstac can Help Drive #App #Installs via #Nearby Notifications | Beacons transform customer experiences | Scoop.it
Learn how Beaconstac can help you offer an enhanced consumer experience via Nearby notifications.
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#Retail #Beacon Pilot: 6 Steps to Running a Successful #Eddystone Pilot in No Time

#Retail #Beacon Pilot: 6 Steps to Running a Successful #Eddystone Pilot in No Time | Beacons transform customer experiences | Scoop.it
Few in-store technologies have taken the retail world by storm the way beacons have. According to Proxbook’s Report, the percentage of retail brands leveraging beacons has seen a steady rise from 6…
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How Retailers can send Engaging Eddystone Notifications to Consumers

How Retailers can send Engaging Eddystone Notifications to Consumers | Beacons transform customer experiences | Scoop.it
Learn in detail about everything you need to know about Eddystone notifications, right from how to set it up to how they look on different devices.
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How to Nail #Retail #Analytics using #iBeacon Tech

How to Nail #Retail #Analytics using #iBeacon Tech | Beacons transform customer experiences | Scoop.it
Learn in detail about how retailers can leverage the Beaconstac Platform to gain deep customer insights using iBeacon compatible beacons.
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[ #Webinar Slides ] How #Eddystone can be the Most Powerful Tool for Digital #Agencies in 2017

[ #Webinar Slides ] How #Eddystone can be the Most Powerful Tool for Digital #Agencies in 2017 | Beacons transform customer experiences | Scoop.it
From learning in detail about how Eddystone can help you maximize ROI, to how brands are leveraging it successfully, to the latest Eddystone campaigns, this
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7 Reasons Why Businesses in #India Should Invest in #Beacons Now

7 Reasons Why Businesses in #India Should Invest in #Beacons Now | Beacons transform customer experiences | Scoop.it

Learn in detail about 7 reasons why the Indian consumer market is ready for beacons.

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5 Ways to Measure the Impact of your #Beacon Campaign

5 Ways to Measure the Impact of your #Beacon Campaign | Beacons transform customer experiences | Scoop.it
Learn in detail about the 5 ways that brands can employ to measure the effectiveness of their proximity marketing campaigns.
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3 Reasons Why #Beacon Adoption Is Not a Challenge Anymore

3 Reasons Why #Beacon Adoption Is Not a Challenge Anymore | Beacons transform customer experiences | Scoop.it
Learn in detail about 3 reasons why growth in bluetooth usage is all set to further beacon adoption.
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