Augmented Reality Resources
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Augmented Reality Resources
Augmented Reality Resources
Curated by Saurabh Kelkar
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Augmented Reality Marketing Today

Augmented Reality is making rapid strides in marketing. Marketing with Augmented Reality – an Infographic designed to exemplify the essential statistics that marketing professionals need to know.
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Augmented Reality – Making Paper Interactive

Augmented Reality – Making Paper Interactive | Augmented Reality Resources | Scoop.it

Clients who already use paper-based materials for distribution or in an instructor-led environment often ask us how we can enhance the learning experience for participants. One of the ways we recommend is to use elements of Augmented Reality.Ever browsed through an Ikea catalog? Then you’d know there is an aesthetic value in the glossy paper, fabulous product photography and innovative use of color and layouts. It’d be a shame to throw that out the window and replace with a digital version. Hit this link to check out videos of what Ikea did rather than completely replace the 211 million print copies of their catalog, they chose to add digital elements to using QR-like codes. It’s quite impressive, because of the way they used AR technology to enhance rather than replace print: One to let users get an ‘x-ray view’ to look inside furniture. Second, to let users interact with 3D models of (this sort of thing has great applications in engineering and technology courseware) and third, links to videos of products in action.

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Augmented Reality - Upside Pune Layar

Augmented Reality - Upside Pune Layar | Augmented Reality Resources | Scoop.it
Upside Learning launches Layar for Pune – first of its kind in India. Explore Pune the way you never have using Pune Layar.
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Google’s Glass Project – Wearable Augmented Reality Glasses

Google’s Glass Project – Wearable Augmented Reality Glasses | Augmented Reality Resources | Scoop.it

We just moved one more step closer what was science fiction in the past. Google officially announced Project Glass yesterday. [You need to be logged into your Google Account to view this post] The video shows an augmented reality concept that is integrated with Google’s services, with voice commands, video chat, location check-ins, maps (outside and in-store), weather, etc. I’m looking forward to the day when you and I will have access to such technologies. Imagine using glasses like this in the workplace; rather than being connected to Google’s services, the glasses connect with your own organization’s web services. The possibilities that emerge are quite remarkable.

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Developing A Layar Application

Developing A Layar Application | Augmented Reality Resources | Scoop.it

We believe Layar, the AR browser can have a significant role to play in mobile learning. We have been playing with Layar for a some weeks now and yesterday we released a layer for Pune city. This is our first public layer which would be useful for the public as well as (hopefully) provide us valuable feedback about Layar development. Below I share my development experience of creating the Pune Layar

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Tools for Developing Augmented Reality Applications

Tools for Developing Augmented Reality Applications | Augmented Reality Resources | Scoop.it

We have been experimenting with development of Augmented Reality [AR] applications for some time now. Earlier this week we released the first Indian Layar app called Pune Layar and had earlier created a simple Car Gameusing FLARToolkit. While developing these applications we considered many alternative tools & technologies to develop such applications for learning. Here I share some of them that may be useful for our readers if they too wish to experiment with AR.The AR applications can be divided into two categories

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An Augmented Reality Future

An Augmented Reality Future | Augmented Reality Resources | Scoop.it

We just moved one more step closer what was science fiction in the past. Google officially announced Project Glass yesterday. [You need to be logged into your Google Account to view this post] The video shows an augmented reality concept that is integrated with Google’s services, with voice commands, video chat, location check-ins, maps (outside and in-store), weather, etc. I’m looking forward to the day when you and I will have access to such technologies. Imagine using glasses like this in the workplace; rather than being connected to Google’s services, the glasses connect with your own organization’s web services. The possibilities that emerge are quite remarkable.

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