Augmented Reality Marketing Ideas
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Augmented Reality Marketing Ideas
Understanding AR uses in Marketing
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Mobile Trends to Watch: Augmented Reality in Commerce

Mobile Trends to Watch: Augmented Reality in Commerce | Augmented Reality Marketing Ideas | Scoop.it
Augmented Reality is a full-on marketing strategy used to engage customers through smartphones & provides a fun retail shopping & entertainment experience.
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Marketing Feature: Appetite growing for augmented reality apps, study finds

Marketing Feature: Appetite growing for augmented reality apps, study finds | Augmented Reality Marketing Ideas | Scoop.it
Augmented reality (AR) apps for mobile devices are poised to grow by leaps and bounds. The latest research indicates that the appetite for these interactive digital applications is on the rise as smartphone adoption accelerates.
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Why Augmented Reality Is Poised To Change Marketing

Why Augmented Reality Is Poised To Change Marketing | Augmented Reality Marketing Ideas | Scoop.it

Sam Travis Ewen is the CEO and founder of Interference Incorporated, a non-traditional marketing agency, and is co-founder of Supertou.ch an immersive technology company focused on bringing human computer interaction (HCI) to real-world...


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One Direction? There's an augmented reality picture book app for them... - The Guardian (blog)

One Direction? There's an augmented reality picture book app for them... - The Guardian (blog) | Augmented Reality Marketing Ideas | Scoop.it
The Guardian (blog)One Direction? There's an augmented reality picture book app for them...The Guardian (blog)They've all been the focus for mobile augmented reality marketing campaigns in recent times, with One Direction's Picture Book app the...
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PODCAST: This Week in Location-Based Marketing — Blippar, Shopkick - Street Fight

PODCAST: This Week in Location-Based Marketing — Blippar, Shopkick - Street Fight | Augmented Reality Marketing Ideas | Scoop.it
Street FightPODCAST: This Week in Location-Based Marketing — Blippar, ShopkickStreet Fight... Marketing Association. In this week's episode, hosts Rob Woodbridge and Asif Khan ask: Do we need another coupon platform?
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Now Google is getting into mobile augmented reality with a mass ...

Now Google is getting into mobile augmented reality with a mass ... | Augmented Reality Marketing Ideas | Scoop.it
Google is launching an augmented reality massively multiplayer online role-playing game on its Android operating system. The game is called Ingress, which is a word that essentially mean “an entrance,” and looks to be ...
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Top consumer mobile services that will make business sense

Top consumer mobile services that will make business sense | Augmented Reality Marketing Ideas | Scoop.it
... to take advantage of this growing popularity of mobile devices, the digital marketers need to be aware of and use three key technologies in this field including bar code marketing, mobile coupons and augmented reality.
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Augmented Advertising App in App Store!

Get Augmented Advertising on the App Store. See screenshots and ratings, and read customer reviews.

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Cristian contini's comment, November 10, 2012 11:40 AM
thank you!
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QR to VR: The smartcode rebooted - Wired.co.uk

QR to VR: The smartcode rebooted - Wired.co.uk | Augmented Reality Marketing Ideas | Scoop.it
Wired.co.ukQR to VR: The smartcode rebootedWired.co.ukQR codes are on their way out, according to Andrew Lippman, director of the Viral Spaces research group at the MIT Media Lab.

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Augmented Reality - A Listly List

Augmented Reality - A Listly List | Augmented Reality Marketing Ideas | Scoop.it

"Augmented reality apps that can be used for digital storytelling and creative writing. Consider taking screenshots and using them in a video or photo project. (Most need PDF printed targets)."


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Augmented Reality for PR and Marketing Pros | Spin Sucks

Augmented Reality for PR and Marketing Pros | Spin Sucks | Augmented Reality Marketing Ideas | Scoop.it
Augmented reality is the latest trend in consumer shopping behavior. While it looks difficult to achieve, PR and marketing pros can use apps to build campaigns.
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Adoption of augmented reality accelerates - Computerworld

Adoption of augmented reality accelerates - Computerworld | Augmented Reality Marketing Ideas | Scoop.it
Adoption of augmented reality acceleratesComputerworldBut the deal shows that there is a growing interest in augmented reality, according to Daniel Gelder, vice president of marketing at augmented reality vendor Metaio, who believes that all...
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Candy Labs does great business mashup with creation of augmented reality app - Upstart (blog)

Candy Labs does great business mashup with creation of augmented reality app - Upstart (blog) | Augmented Reality Marketing Ideas | Scoop.it
Candy Labs does great business mashup with creation of augmented reality appUpstart (blog)And until recently, none of the folks in the 32-year-old's business platoon had any idea how to build an augmented-reality tool, let alone a marketing company.
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Augmented Reality Marketing In 2010 And Beyond

Augmented Reality Marketing In 2010 And Beyond | Augmented Reality Marketing Ideas | Scoop.it

Augmented Reality Marketing In 2010 And Beyond (Nice overview of Mobile Augmented Reality Marketing campaign examples in 2010 and beyond by @amalucky - http://tnw.to/177k5)


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Augmented Reality X-Ray Vision App - Marketing Gimmick or Future Portent

Augmented Reality X-Ray Vision App - Marketing Gimmick or Future Portent | Augmented Reality Marketing Ideas | Scoop.it

Our goal at Moosejaw is to always create a unique and notable customer experience. Something that everyone who shops with us will want to tell ten friends about. The X-Ray catalog and X-Ray App are designed to create an incredibly cool, interactive and fun experience that breaks the barrier between our print and digital brand" says Gary Wohlfeill, Creative Director at Moosejaw. "It's also very much about seeing people in their underwear, something we're constantly prioritizing at Moosejaw."


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Augmented reality mobile apps to generate $300m revenue in 2013: report - Computer Business Review

Mobile Marketing WatchAugmented reality mobile apps to generate $300m revenue in 2013: reportComputer Business ReviewAugmented reality mobile apps market is expected to generate $300m revenue in 2013, with companies and retailers are keen to use...
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Sony launches 'augmented reality' title Wonderbook: Book of Spells from Harry ... - VentureBeat

Sony launches 'augmented reality' title Wonderbook: Book of Spells from Harry ... - VentureBeat | Augmented Reality Marketing Ideas | Scoop.it
VentureBeatSony launches 'augmented reality' title Wonderbook: Book of Spells from Harry ...VentureBeat“We're pleased to partner with J.K.
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Google Takes Over the World With Augmented Reality MMORPG ...

Google Takes Over the World With Augmented Reality MMORPG ... | Augmented Reality Marketing Ideas | Scoop.it
Google is launching an augmented reality massively multiplayer online role-playing game on its Android operating system. The game is called Ingress, which is a word that essentially mean an entrance, and looks to be ...
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Augmented Reality: Ad gimmickry or mktg technology - exchange4media.com

Augmented Reality: Ad gimmickry or mktg technology - exchange4media.com | Augmented Reality Marketing Ideas | Scoop.it
exchange4media.comAugmented Reality: Ad gimmickry or mktg technologyexchange4media.comWelcome to the world of AR (Augmented Reality) that brings interactivity to the real world, maintaining a viral loop.
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Outlook for Mobile Augmented Reality Applications « Transmedia ...

Outlook for Mobile Augmented Reality Applications « Transmedia ... | Augmented Reality Marketing Ideas | Scoop.it
According to the latest market study by Juniper Research, as marketers and retailers are increasingly keen to deploy Augmented Reality (AR) capabilities within their mobile apps and marketing materials, AR applications will ...
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Augmented reality revenues to spike as retailers ramp up interest ...

Augmented reality revenues to spike as retailers ramp up interest ... | Augmented Reality Marketing Ideas | Scoop.it
Augmented reality apps will generate $300 million in revenues in 2013 as brands & retailers show appetite for AR features, says a report from Juniper Research.

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Heinz Tomato Ketchup Recipe Book in Augmented Reality.

Heinz Tomato Ketchup Recipe Book in Augmented Reality By Blippar.Blippar™ is the first universal mobile augmented reality platform aimed at advertisers.Not only will the one Blippar™ application unlock all AR adverts, but it's customer interface...

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Direct Marketing with Augmented Reality | Deliver Magazine

Direct Marketing with Augmented Reality | Deliver Magazine | Augmented Reality Marketing Ideas | Scoop.it
Snowmass Village — a ski resort in Colorado — partners direct mail with augmented reality.
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How Augmented Reality is Changing the Marketing Field

How Augmented Reality is Changing the Marketing Field | Augmented Reality Marketing Ideas | Scoop.it
It?s all in the name. Augmented Reality (AR) is really supposed to improve your reality, make your experience things you definitely can?t in reality.
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Candy Lab aims to make marketing more robust with augmented reality - QR Code Press

Candy Lab aims to make marketing more robust with augmented reality - QR Code Press | Augmented Reality Marketing Ideas | Scoop.it
Candy Lab aims to make marketing more robust with augmented realityQR Code PressConsumers are taking to augmented reality like a seal to water, which has created a promising opportunity for advertisers looking to connect with these tech-savvy...
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Augmented reality market comes to life - Reseller News

Augmented reality market comes to lifeReseller NewsAnalyst firm Semico recently predicted that the augmented reality market will be worth $600 billion by 2016.
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