Audiodraft, The Crowdsourcing Platform For Sound And Music, Raises $400K ... TechCrunch AudioDraft has 15,000+ sound designers and musicians from over 90 different countries worldwide. AudioDraft wants to emphasize the meaning of audio branding.
There is no question that the impact of audio on brand communication is significant. There are hundreds of empirical studies proving that sound has the power to increase attention, facilitate brand/message recall, improve brand perception, drive purchase intent, elicit physiologica
You don’t have to be a crazy acid head to think that touching sound is cool. Just imagine what it’s like to feel the shape of music, generate your own visuals and more. It sounds like magic but thanks to the power of a new tech, it’s now a reality. OTO TECH: FEEL THE SOUND OTO
Conventional wisdom has it that people with dementia can't learn new things. But results of a pilot program encouraging patients with early and mid-stag
With consumers accessing audio on more platforms and more devices than ever, brands need to have consistent, identifiable branding to cut through the clutter and make connections. That could be
Humans are wired for sound. Steve Keller, one of the world’s leading experts in the field of audio branding, explores how brands are harnessing the power o
There is no question that the impact of audio on brand communication is significant. There are hundreds of empirical studies proving that sound has the power to increase attention, facilitate brand/message recall, improve brand perception, drive purchase intent, elicit physiologica
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To be impactful, brands have to be experienced. Charlie Cookson explains why sensory branding with attributes like smell, taste, and sound is so imperative.
Google Play Music will now combine its understanding of people’s listening preferences with signals including location, activity and even the weather to serve up recommendations.
A taste of black cherry, leather, and just a hint of G minor? In the hills of Montalcino in Tuscany, winemaker Giancarlo Cignozzi has, for more than a decade, been playing Mozart 24 hours a day to a section... Green News Summaries. | Newser
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