7 Bold Ways to Build Brand Personality | articulating an organisation's business values | Scoop.it
Discover 7 of the newest ways to build brand personality through content marketing and social media.


Social media and blogs account for 23% of all time spent online, and reach over 80% of Americans with an internet connection. Your consumers want to digitally connect with your brand, but that doesn't mean they want to buy from a faceless, electronic corporation. Building brand personality and showcasing the people who make your company tick is essential, and it can be accomplished online.


We've compiled 7 of the sharpest, new ways to build brand personality as part of your company's inbound marketing strategy.