Apps Economy
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Where Brands Go Wrong With Apps

Where Brands Go Wrong With Apps | Apps Economy | Scoop.it
If you’re creating an app for every single campaign, then you’re not fully leveraging browser-based devices.
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Rescooped by Riccardo Bellati from Digital signage interactive, dynamic and measurable
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The Death of the Sales Funnel

The Death of the Sales Funnel | Apps Economy | Scoop.it
In Digital Marketing, the simplistic sales funnel is no longer applicable. Measurement expert Nichole Kelly demonstrates how the modern sales process functions more like the neural networks in the human brain.

Via Riccardo D'Angelo
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