An interest in Pinterest
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Pinterest Analytics: Know What Content Resonates and What Drives Traffic

Pinterest Analytics: Know What Content Resonates and What Drives Traffic | An interest in Pinterest | Scoop.it

Marketers have a new tool available to them with the release of Pinterest’s Analytics Tool for Businesses. Late last year, Pinterest began rolling out new business tools for companies using the social media platform, and Pinterest Analytics is the next logical step to help marketers use the medium successfully.

 

Many brands and companies have taken to Pinterest to promote products and share content. Rather than tell customers about your product, Pinterest makes it possible to show what you have to offer. And the online scrapbooking site allows your customers to share your content that they find interesting as well.

This is where the new Analytics feature comes in. Now you can track, in any given period, what content your customers are engaging with the most. What content resonates with your audience? What is driving traffic to your website?

 

The new tool offers several useful pieces of information for business users to track. Here’s an overview of the new tool and its unique features...


Via Jeff Domansky
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Jeff Domansky's curator insight, March 25, 2013 10:23 PM

If you prefer Pinterest, these metrics will matter.

Celebritize You's comment, March 25, 2013 10:40 PM
Very useful.
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Pinterest Answers PR Pros' Prayers With Offer of Analytics | PR News

Pinterest Answers PR Pros' Prayers With Offer of Analytics | PR News | An interest in Pinterest | Scoop.it

Pinterest on Tuesday quelled some of its critics by finally giving page managers a way to measure and track how people interact with their content. The free product, called Pinterest Web Analytics, is Pinterest's latest effort to shore up its services for business purposes. Since Pinterest launched in 2010, a lack of measurement tools has been a sore spot with brands considering using the platform. Outside services, such as Curalate, have provided data on pins, re-pins, likes, shares and impressions, but that meant PR pros must use an external analytics interface—now, Pinterest is a one-stop measurement shop, à la Facebook Insights....


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Alison D. Gilbert's curator insight, March 15, 2013 2:01 PM

Another right step for social media's darling

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Curalate – Pinterest Analytics For Images | Business 2 Community

Curalate – Pinterest Analytics For Images | Business 2 Community | An interest in Pinterest | Scoop.it
Curalate Image Social Media Analytics for Pinterest One of the big problem getting analytics, especially on image platforms like Pinterest and Instagram, is

Via Kelly Lieberman
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Seven great examples of engaging Pinterest competitions

Seven great examples of engaging Pinterest competitions | An interest in Pinterest | Scoop.it
Competitions are increasingly popular among brands using Pinterest and are a good way to increase the virality of content by encouraging users to spread branded images across the Pinterest network.

Via Kelly Lieberman
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4 Ways to Create Shareable Pinterest Images | Business 2 Community

4 Ways to Create Shareable Pinterest Images | Business 2 Community | An interest in Pinterest | Scoop.it
As Pinterest tops 40 million users, the online pinboard shows no signs of slowing down. And as more brands and businesses flock to the site as a result of tools

Via Kelly Lieberman
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How-To Inspire Customers Using Pinterest

How-To Inspire Customers Using Pinterest | An interest in Pinterest | Scoop.it
Just like Facebook and Twitter, Pinterest has now become a necessity for any business's social media strategy. If you really want your Pinterest to stand out and inspire customers, we have some hel...
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10 Creative Ways to Market on Pinterest | Jeffbullas's Blog

10 Creative Ways to Market on Pinterest | Jeffbullas's Blog | An interest in Pinterest | Scoop.it
Pinterest is a fast emerging visually oriented social network that provides a platform that can bring out the creative marketer. So how can you market your business on Pinterest whether you are a B2B or a B2C company?

Via Martin Gysler
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France Lafleur's curator insight, February 13, 2013 7:07 PM

Le pouvoir attractif des images et Pinterest.

Joakim Baage's curator insight, February 22, 2013 10:29 AM

Make sure images are part of your content marketing mix!

TalkativeMedia's curator insight, March 12, 2013 3:31 PM

Pinterest is a "must" for today's small business. If you have a niche market, you cannot afford to be without a Pinterest profile.  

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How To Finally Monetize Pinterest!

How To Finally Monetize Pinterest! | An interest in Pinterest | Scoop.it
The number one problem of small business owners who are marketing using Pinterest today is that unfortunately, very few of them actually understand how to use - and monetize - Pinterest effectively!

Via Kelly Lieberman
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Eight Steps to a Successful Holiday Pinterest Marketing Campaign

Eight Steps to a Successful Holiday Pinterest Marketing Campaign | An interest in Pinterest | Scoop.it
From pinning in private to segmenting a target audience, there are eight steps to hosting a successful holiday Pinterest marketing campaign.

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PINTORINOX - The Swiss Army Knife of Pinterest Tools | Social Intelligence

PINTORINOX - The Swiss Army Knife of Pinterest Tools | Social Intelligence | An interest in Pinterest | Scoop.it
A list of useful Pinterest tools you can use to manage and enjoy your Pinterest experience - especially if you use it for business and want to monitor and manage activity.

Via Kelly Lieberman
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How To Make A Profit Using Pinterest

How To Make A Profit Using Pinterest | An interest in Pinterest | Scoop.it
Simple.;...

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How to Schedule your Pins on Pinterest | Jeffbullas's Blog

How to Schedule your Pins on Pinterest | Jeffbullas's Blog | An interest in Pinterest | Scoop.it
As an avid social media user you’ve probably jumped straight into Pinterest and quickly discovered that pinning can take up an enormous amount of time. Here is a tool that will save you a lot of time, increase traffic and clicks to your pins.

Via Kelly Lieberman
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Facebook Introduces Paid Offers for Brand Pages | Small Business ...

Facebook Introduces Paid Offers for Brand Pages | Small Business ... | An interest in Pinterest | Scoop.it

Facebook has just announced the full release of Facebook Offers, a feature that allows brand pages to offer discounts and promotions to fans. Businesses will have to pay at least $5 to run Offers, but they will be free for users ...

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Pinterest Best Practices | Pinterest Tips | Small Business

Pinterest Best Practices | Pinterest Tips | Small Business | An interest in Pinterest | Scoop.it
8 Pinterest best practices to make the most out of your Pinterest pinning activities. Be sure your pinning time will effectively grow your business.

Via Kelly Lieberman
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How To Advertise On Pinterest [GUIDE]

How To Advertise On Pinterest [GUIDE] | An interest in Pinterest | Scoop.it
As Pinterest continues its rapid growth, quadrupling from 9 to 40 million users in 2012, many businesses and marketers are struggling to maximize their brands' potential on the site.

Via Kelly Lieberman
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Ugo Brusegan's curator insight, March 12, 2013 7:54 AM

Un infografica sull'advertising in Pinterest, che trovo molto utile per il mercato turistico.

Mike Ellsworth's curator insight, March 13, 2013 2:33 PM

A good infographic on how to use Pinterest for advertising.

Mercor's curator insight, March 14, 2013 1:05 PM

Rescooped by Ricard Lloria from Winning Digital Strategiesonto Bussines Improvement and Social media

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How Pinterest Is Changing the Role of Social Media Managers | Business 2 Community

How Pinterest Is Changing the Role of Social Media Managers | Business 2 Community | An interest in Pinterest | Scoop.it
The rise of the visual web hasn’t just changed how we engage with each other online. As more conversations shift to visual exchanges on Pinterest and

Via Kelly Lieberman
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10 Tips for Using Pinterest Well

10 Tips for Using Pinterest Well | An interest in Pinterest | Scoop.it
  Pin It As someone who has been avidly using Pinterest for about 6 months, I can honestly say it has greatly impacted my internet consumption, creativity and blog content (I pay a lot of attention to what you “pinners” are pinning...

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Philippe Trebaul's curator insight, March 4, 2013 7:17 AM
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10 Conseils pour bien utiliser Pinterest.

"Pin It Comme quelqu'un qui a été avidement l'aide Pinterest pendant environ 6 mois, je peux honnêtement dire que cela a grandement influencé ma consommation Internet, la créativité et le contenu du blog (je paie beaucoup d'attention à ce que vous «barbes» mettent tous" ...

10 Tips for Using Pinterest Well via @M_appleRS http://sco.lt/...


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How To Make Pinterest Work For Your Business | Business 2 Community

How To Make Pinterest Work For Your Business | Business 2 Community | An interest in Pinterest | Scoop.it
5 Steps to Getting Started on Pinterest You may be wondering how pinning pretty pictures on a virtual board can help you grow your business? With 11

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Fresh Stats On Social Networks: Pinterest Catches Up With Twitter, Digital Divide Shrinks | TechCrunch

Fresh Stats On Social Networks: Pinterest Catches Up With Twitter, Digital Divide Shrinks | TechCrunch | An interest in Pinterest | Scoop.it
I find statistics absolutely delicious. Pew research released fresh stats on what slice of Americans are addicted to all of the various social networks as of December 2012. There are a few big business and cultural implications...

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Pin Down Success Using Pinterest | Social Media Today

Pin Down Success Using Pinterest | Social Media Today | An interest in Pinterest | Scoop.it
Pinterest can create more followers, fans and potential customers. Here are five easy ways to make sure you're optimizing your social media marketing strategy through Pinterest.

Via Kelly Lieberman
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8 Awesome Pinterest Marketing Tools | Gryffin Media

8 Awesome Pinterest Marketing Tools | Gryffin Media | An interest in Pinterest | Scoop.it
8 Awesome Pinterest Marketing Tools...

 

During the last few weeks, every time I mention Pinterest I hear comments like, “Oh yeah, they send us a TON Of traffic” or “We get more traffic from Pinterest than even Twitter!”

 

So if Pinterest hasn’t made it on to your To Do list, it’s time.

 

Here are 10 great Pinterest Marketing tools to help get you excited about using Pinterest....

 

[This is a really useful resource. Thanks to Jenneil Peters for sharing it. ]


Via Kelly Lieberman, Jenneil Peters, Jeff Domansky
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8 Awesome Pinterest Marketing Tools

8 Awesome Pinterest Marketing Tools | An interest in Pinterest | Scoop.it
8 Awesome Pinterest Marketing Tools...

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Here's The First App With Pinterest Integration

Here's The First App With Pinterest Integration | An interest in Pinterest | Scoop.it
Consmr goes social....

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4 Tips for Increasing Pinterest Traffic to Your Blog

4 Tips for Increasing Pinterest Traffic to Your Blog | An interest in Pinterest | Scoop.it
How to use Pinterest to get more blog traffic: Find out how to increase engagement and drive traffic to your website with Pinterest.

Via Kelly Lieberman
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Rescooped by Sherri-Lee Woycik from The Pinterest Digest by Heaven
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PINTEREST INTEREST: Survey: 17 Percent of Marketers Currently Using or Planning to Join Pinterest

The survey also revealed differences by organization type and size: Advertising executives at large agencies were more active on Pinterest than those at smaller agencies and their corporate marketing counterparts.


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