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Rescooped by Lena goh from Social Media, SEO, Mobile, Digital Marketing
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Master This Storytelling Technique to Create an Irresistible Content Series

Master This Storytelling Technique to Create an Irresistible Content Series | All things tech and more | Scoop.it
Learn how to turn readers into buyers with an engaging, audience-first storytelling strategy. Demian Farnworth reveals the creative technique in six steps.
Via Kamal Bennani
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Microsoft christens the next version of Windows as Windows 10 | Mary Jo Foley | ZDNet.com

Microsoft christens the next version of Windows as Windows 10 | Mary Jo Foley | ZDNet.com | All things tech and more | Scoop.it
While many of the features expected in the next major version of Microsoft's Windows client operating system have leaked over the past few months, the official name of that operating system had not.But on September 30, during a preview event for that operating system, Microsoft officials took the wraps off the new name, which is Windows 10.During the Microsoft planning and early development process, Windows 10 was codenamed "Threshold." That codename, like a number of recent Microsoft ones, came from Microsoft's Halo franchise.Because the most recent version of Microsoft's Windows client was named Windows 8, many assumed the next release would be Windows 9. Many inside and outside the company used "Threshold" and "Windows 9" interchangeably when discussing the coming Windows release. There have been rumors that Microsoft might opt to christen Threshold as "Windows X," "Windows 365," just plain "Windows" or "Windows One."But Microsoft went instead with Windows 10 because they wanted to signify that the coming Windows release would be the last "major" Windows update. Going forward, Microsoft is planning to make regular, smaller updates to the Windows 10 codebase, rather than pushing out new major updates years apart. Windows 10 will have a common codebase across multiple screen sizes, with the UI tailored to work on those devices.Click headline to read more--
Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
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Who Are Big Data's Big Winners? You Might Be Surprised

Who Are Big Data's Big Winners? You Might Be Surprised | All things tech and more | Scoop.it
“But there are a few reasons that Big Data infrastructure vendors won't ultimately capture the bulk of the value from their software: Most Big Data technology is open source, which makes it easy to adopt and harder to monetize; The immediate user of technologies like Hadoop is the developer. Developers are essential to driving adoption but tend not to spend a lot of money; Companies that are closer to consumers or others with open wallets are most likely to be able to monetize Big Data.”
Lena goh's insight:
Nice one, ultimate winners of Big Data might be end users like you or me.
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Rescooped by Lena goh from Content Marketing and Curation for Small Business
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8 Content Curation Tools That Will Slash Your PR Budget

8 Content Curation Tools That Will Slash Your PR Budget | All things tech and more | Scoop.it
“Creating content is necessary, but it can get expensive. Save money with these eight content curation tools.”
Via Peg Corwin
Lena goh's insight:
Useful tools for helping to curate content
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An Economist Shows How Imitation Can Sometimes Beat Innovation | Stanford Graduate School of Business

An Economist Shows How Imitation Can Sometimes Beat Innovation | Stanford Graduate School of Business | All things tech and more | Scoop.it
Investing in imitation can have big payoffs for economic growth, and sometimes even bigger payoffs than investing in innovation.A new paper coauthored by Chris Tonetti, a macroeconomist at Stanford Graduate School of Business, shows that some countries are being entirely rational by tilting more toward adopting technology than developing it themselves. In a separate paper, Tonetti argues that the same is true at the company level: There are only a few Googles or Oracles in the world, but there are thousands upon thousands of companies that can generate big aggregate gains by using the innovations from the pioneers.
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Rescooped by Lena goh from Public Relations & Social Marketing Insight
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Twitter Tests 'Translated' Hashtags

Twitter Tests 'Translated' Hashtags | All things tech and more | Scoop.it
…Trying to make its experience more palatable to new users, Twitter is testing hashtags with explanations of their meaning.The trial, spotted by The Wall Street Journal, provides a concise translation of trending hashtags. For example, #ointb is rendered "Orange Is the New Black" for the uninitiated...
Via Jeff Domansky
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Jeff Domansky's curator insight, August 9, 2014 7:03 PM

Help for Twitter newbies is just around the corner

Rescooped by Lena goh from Social Media, SEO, Mobile, Digital Marketing
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6 Tips for Writing Successful LinkedIn Articles

6 Tips for Writing Successful LinkedIn Articles | All things tech and more | Scoop.it
Publishing articles on LinkedIn requires a content strategy. Here are six tips to help you write articles that will succeed on LinkedIn.
Via Kamal Bennani
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Rescooped by Lena goh from Public Relations & Social Marketing Insight
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10 Rising Social Networks You Should Explore | Mashable

10 Rising Social Networks You Should Explore | Mashable | All things tech and more | Scoop.it
Had enough of Facebook and Twitter? It may be time to switch up your go-to social network.With the daily explosion of startups, there are plenty of new social media tools popping up. These newer platforms could be working on the next big thing, so you'll want to keep an eye out.Here's a look at 10 up-and-coming social networks you should know....
Via Jeff Domansky
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Gonzalo Moreno's curator insight, July 29, 2014 5:35 AM

Redes sociales... ¡Ya no saben qué inventar!

:-/

Martina Patone's curator insight, July 29, 2014 7:49 AM

social media

 

Moumita Dasgupta's curator insight, July 31, 2014 1:00 AM

I think mashable caught up a good list this time...read it here....

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Airlines Struggle to Take Advantage of Big Data

Airlines Struggle to Take Advantage of Big Data | All things tech and more | Scoop.it
“ The aviation industry is sitting on a bundle. The wealth of information available to airlines, and the potential revenue airlines can gain from Big Data is”
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Rescooped by Lena goh from Public Relations & Social Marketing Insight
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Looking Ahead: The Future of the Internet

Looking Ahead: The Future of the Internet | All things tech and more | Scoop.it
“What will the internet look like in the near future, 20 years, 100 years? We explore the possibilities in this illustration.”
Via Lauren Moss, Jeff Domansky
Lena goh's insight:
Blockchain would be another key wave I wouldn't neglect
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20 Captivating Content Marketing Facts in 2014

20 Captivating Content Marketing Facts in 2014 | All things tech and more | Scoop.it
The evolving digital world as we know it is allowing writers we didn’t know existed to become visible and reveal their genius. It is providing a platform for writers to grow their skills and also receive feedback that makes them better artists. Attention on the web is more about learning and feedback than narcissism.Content creation can involve bland blog posts and content that puts you to sleep. But there is much to be read that delights, surprises and entertains.Content marketing facts in 2014Here are some of the stats that is the moving feast of facts that is content marketing....
Via Jeff Domansky
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Jeff Domansky's curator insight, July 23, 2014 1:23 AM

Useful content stats help you build a strong marketing platform.

Online Web Directory | Seo Directories's curator insight, July 23, 2014 2:35 AM

http://www.bizlocalsearch.com

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Let Data Ask Questions, Not Just Answer Them

Let Data Ask Questions, Not Just Answer Them | All things tech and more | Scoop.it
The bigger the data, the more profitable and productive predictive analytics can be.
Lena goh's insight:
Interesting, this could create even more marketing opportunities
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A look at the Technology of the Future Classroom

A look at the Technology of the Future Classroom | All things tech and more | Scoop.it
“A look at the Technology of the Future Classroom”
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Rescooped by Lena goh from infografias - infographics
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Do You Know Where Your Data Is? [Infographic]

Do You Know Where Your Data Is? [Infographic] | All things tech and more | Scoop.it

Via Carlos Bisbal
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Carlos Bisbal's curator insight, August 28, 2014 8:57 AM

¿Dónde están almacenados tus datos? #infografia #infographic

 

http://www.pinterest.com/pin/338121884497779515/

.

Rescooped by Lena goh from Daily Magazine
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10 Free Online Courses That Every Professional Should Check Out

10 Free Online Courses That Every Professional Should Check Out | All things tech and more | Scoop.it
“Learn how Elon Musk runs his businesses (in his own words), how to pick the right credit card, and how big the Earth is relative to the Sun.”
Via THE OFFICIAL ANDREASCY
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THE OFFICIAL ANDREASCY's curator insight, August 24, 2014 9:59 AM

Keep expanding your knowledge.

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Cloud computing: Customisation is the name of the game

Cloud computing: Customisation is the name of the game | All things tech and more | Scoop.it
“ Moving forward, I see the trend of customised cloud computing continuing to grow, and vendors that don't offer customised options to their clients...”
Via Peter Azzopardi
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Peter Azzopardi's curator insight, August 9, 2014 5:50 PM

The trend I see growing the fastest in the cloud computing space is that of customisation, as enterprises build out cloud infrastructures and solutions that work best for them.

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Hands On With Bolt, Instagram's Snapchat Competitor

Hands On With Bolt, Instagram's Snapchat Competitor | All things tech and more | Scoop.it
“ Bolt’s premise is pretty similar to Snapchat: send images to your friends with very low friction. After a pretty simple signup process (that makes sure you’re in a launch country by requiring your phone number) and asking you to take a selfie for your profile photo, you’re thrown straight into the camera. ”
Via Kamal Bennani
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Stefanie Charles's curator insight, July 31, 2014 12:00 PM

It will be interesting to see if this catches on when it hits the U.S.

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How to Use Twitter Analytics to Find Important Data

How to Use Twitter Analytics to Find Important Data | All things tech and more | Scoop.it
Are you looking for new ways to measure success on Twitter? Get access to Twitter Analytics and find the data you need to track your campaign success.
Via Kamal Bennani
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AWS in fight of its life as customers like Dropbox ponder hybrid clouds and Google pricing | GigaOM Tech News

AWS in fight of its life as customers like Dropbox ponder hybrid clouds and Google pricing | GigaOM Tech News | All things tech and more | Scoop.it
For many years Amazon Web Services was the only public cloud in town. That is no longer true as Microsoft and Google are now aggressively selling their infrastructure to startups and enterprises alike. In that superheated battle, they are wooing even Amazon’s biggest and best customers; companies like Dropbox, Airbnb, and, yes, Netflix.That could be one reason AWS sales dipped this quarter. Amazon announced Thursday that for its second quarter, which ended June 30, the category that includes AWS saw a 3 percent sequential revenue slip. That “other” category — which also includes advertising services and co-branded credit card agreements — also logged 38 percent growth year over year. That sounds great until you realize year-over-year growth in the first quarter was 60 percent. There have been other slight quarterly dips in the category’s otherwise relentless rise over the past few years, but they’ve mostly happened between fourth and first quarters.The other thread in this narrative is that many big companies — including startups that were nurtured on AWS and then grew — are finding the hybrid cloud model attractive. This involves keeping some workloads on public clouds like AWS, Microsoft Azure or Google Cloud Platform and others in-house on a company’s own servers. And for workloads that will remain in public cloud, companies would be fiscal dopes if they did not spec out AWS competitors; if only to wring pricing advantages from AWS. Starting a few years ago, this is exactly how big Microsoft Office shops wielded Google Apps to wrangle concessions on their Microsoft enterprise licenses. What’s old is new again.Click headline to read more--
Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
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Rescooped by Lena goh from ~Environment,wildlife,children,human rights and global issues~
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UN: Ending Poverty Starts With Children - The Petition Site

UN: Ending Poverty Starts With Children - The Petition Site | All things tech and more | Scoop.it
“ Tell the UN we can't eradicate poverty without protecting the rights of vulnerable children! (1519 signatures on petition)”
Via Annie Cawley
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Rescooped by Lena goh from Public Relations & Social Marketing Insight
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10 Surprising Facebook, Twitter, Pinterest Facts — Social Media Stats 2014

10 Surprising Facebook, Twitter, Pinterest Facts — Social Media Stats 2014 | All things tech and more | Scoop.it
This infographic from Mainstreethost highlights 10 surprising social media marketing stats that every marketer should know about.Some key stats are:- On Twitter, your biggest advocates have fewer than 500 followers.- 10 to 11 PM is the best time for retweets.- Engagement rate on Facebook is higher on Friday.- Photo posts get the most likes and comments on Facebook pages.- Pinterest, Twitter and Facebook are the kings of referral traffic.- Tuesday is the best day for sharing Technology related Pins on Pinterest.There's more in the full visual. Take a look.
Via Jeff Domansky
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Jeff Domansky's curator insight, July 21, 2014 1:30 AM

A list of 10 essential stats in an infographic, you should keep in mind when using social media to market your business.

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Early Bird Gets The Worm: 9 Reasons Why Morning People Are More Successful

Early Bird Gets The Worm: 9 Reasons Why Morning People Are More Successful | All things tech and more | Scoop.it
“CEOs, athletes, artists and countless people deemed to be successful individuals have a secret weapon that all have access to: early morning.”
Via THE OFFICIAL ANDREASCY
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THE OFFICIAL ANDREASCY's curator insight, July 27, 2014 7:56 AM

Life is meant to be lived.. not slept through.