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Rescooped by Sabih Ahmed from Social Media Marketing Solutions for B2B
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How Much Content Do You Need For B2B SEO Success?

How Much Content Do You Need For B2B SEO Success? | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
While B2B SEOs understand the value in content marketing initiatives, we sometimes fail to understand the level of content commitment required to demonstrate success. In the Chief Marketing Officer (CMO) Council’s recent study, “The Content Connection to Vendor Selection,” researchers uncovered six distinct personas that all consume different types of content and share that content […]

Via ScottPValentine, Jennifer G. Hanford
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Rescooped by Sabih Ahmed from Infographics
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Infographic: Experimenting With Marketing Analytics

Infographic: Experimenting With Marketing Analytics | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
Creating and sharing content is all well and good, but if you don’t know what’s...

Via Uberflip
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Scooped by Sabih Ahmed
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Lawyers start mining the Medicare data for clues to fraud - Reuters

Lawyers start mining the Medicare data for clues to fraud - Reuters | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
Lawyers start mining the Medicare data for clues to fraud
Reuters
(Reuters) - Within hours of the U.S.
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Rescooped by Sabih Ahmed from Entrepreneurship, Innovation
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The Most Dangerous Word in Tech

The Most Dangerous Word in Tech | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
We see “innovation” almost as a force of nature, a relentless outcome by the work of tech entrepreneurs. In the process, several economists warn, we’re losing sight of social realities about innovation.

Via Marylene Delbourg-Delphis
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Rescooped by Sabih Ahmed from Extreme Social
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Break Your Social Media Addiction, Without Completely Cutting Ties

Break Your Social Media Addiction, Without Completely Cutting Ties | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
Social media is a fantastic way to communicate and stay in touch with people from around the world, but it can also cause an individual to become too dependent, to the point that they are actually battling an addiction that adversely impacts their...

Via Rami Kantari
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Rescooped by Sabih Ahmed from Public Relations & Social Marketing Insight
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Top 10 Problems Marketers Face in Building a Content Operation | Kapost Content Marketeer

Top 10 Problems Marketers Face in Building a Content Operation | Kapost Content Marketeer | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it

“Brands must become publishers!” is the rallying cry of the content marketing revolution. More and more marketing departments are joining in the movement and are creating content focused on their customers’ interests instead of their own products. They are finding, of course, that this is a much better way to attract prospects and move them toward becoming new customers.

 

But as brands make this transformation, they get stuck in the many operational challenges of being a publisher. That’s where Kapost comes in: Our software platform manages the content marketing operation from end to end.

 

I spend most of my time talking to marketers and learning about their challenges in being publishers. Below, I’ve compiled the Top 10 Problems Marketers Face in Building Their Content Operations, as well as the solutions that Kapost offers to these problems....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 14, 2014 11:54 PM

10 common challenges for content marketers.

Rescooped by Sabih Ahmed from Online and SoMe Marketing
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How To Use Hashtags To Boost Your Online Presence

How To Use Hashtags To Boost Your Online Presence | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
How To Use Hashtags To Boost Your Online Presence [INFOGRAPHIC]

Via Manish Dhane, Jennifer G. Hanford
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Small companies have data edge over big business: Torque Data - ZDNet

Small companies have data edge over big business: Torque Data - ZDNet | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
Small companies have data edge over big business: Torque Data ZDNet A new report by Torque Data and Sweeney Research, in partnership with ADMA, has found that not only are smaller companies in Australia using big data as much as big business for...
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Rescooped by Sabih Ahmed from Technology in Business Today
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10 Top Time-Saving Tech Tips

10 Top Time-Saving Tech Tips | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
Tech columnist David Pogue shares 10 simple, clever tips for computer, web, smartphone and camera users. And yes, you may know a few of these already -- but there's probably at least one you don't.

Via TechinBiz
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Rescooped by Sabih Ahmed from Innovative Marketing and Crowdfunding
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Google’s latest Chrome release tries to replace the Windows 8 desktop | ZDNet

Google’s latest Chrome release tries to replace the Windows 8 desktop | ZDNet | All About: Marketing, Science, Data, Analytics, Social Media & Web | Scoop.it
This week's Google Chrome update added some significant new features to its Windows 8 mode, effectively turning the browser into a stripped-down version of Chrome OS, with its own taskbar and window-management tools. But who's it for, really?

Via Marty Koenig
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