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Lean Marketing Will Change Marketing Forever

Lean Marketing Will Change Marketing Forever | All About IT | Scoop.it
Have you heard of “Lean Startup” or “Lean Innovation”? Well, then it is time to adapt the concept to lean marketing.

Via Guillaume Decugis
Joanne Stanley's insight:

Continuous learning and improvement cycles in real time using data analytics is the future of e-commerce and its here already for those in the game

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Craig Stark's curator insight, June 5, 2015 12:18 PM

Worth a read.

Juan Miguel Galeas's curator insight, June 5, 2015 7:58 PM

La siguiente evolución del marketing "Lean Marketing", aplicando los principios de Lean Innovation y Lean Startup al marketing cambiará la forma de la profesión para siempre.

 

#gjc @galeasjupiter www.galeasjupiterconsulting.com

 

Jeff Domansky's curator insight, October 16, 2016 12:18 PM

Applying lean startup methods to marketing makes a lot of sense.

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Technology and the Future of Digital Marketing | XEN Systems

Technology and the Future of Digital Marketing | XEN Systems | All About IT | Scoop.it
Emerging technologies that haven’t yet hit the mainstream potentially have a lot to offer digital and traditional marketing.
Joanne Stanley's insight:

Thought provoking article from Kerry Butters at XEN

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IBM teams with Apple on artificial intelligence health program

IBM teams with Apple on artificial intelligence health program | All About IT | Scoop.it

IBM on Monday announced alliances with Apple and others to put artificial intelligence to work drawing potentially life-saving insights from the booming amount of health data generated on personal devices.

IBM is collaborating with Apple, Medtronic, and Johnson & Johnson to use its Watson artificial intelligence system to give users insights and advice from personal health information gathered from fitness trackers, smartphones, implants or other devices.

 

The initiative is trying to take advantage of medical records increasingly being digitized, allowing quick access for patients and healthcare providers if the information can be stored and shared effectively. IBM wants to create a platform for that sharing.

 

"All this data can be overwhelming for providers and patients alike, but it also presents an unprecedented opportunity to transform the ways in which we manage our health," IBM senior vice president John Kelly said in a news release


Via Alex Butler
Joanne Stanley's insight:

I spoke with a colleague yesterday at the IBM Sellers University in Salou. He told me about a test his brother had done in Australia for Sleep Apnea - the test cost $6000 in Sydney 10 years ago............Now your GP will recommend an iPhone App that goes under your pillow and monitors your movement over night giving you the results in the moring...... costs about $3.99  - one small example of where this technology is taking us.

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Stephanie Battista's curator insight, April 14, 2015 1:53 PM

#Health #IBM #Apple #ArtificialI Intelligence

Sujaya's curator insight, April 21, 2015 3:37 AM

Meet Dr.Sujaya, one of the Top Cosmetologist in Kalyan Nagar. She has many years of experience as dermatology and is one of the top skin doctor in bangalore.
http://www.medeguru.com/directory/8493/dr-sujaya-s-n

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Engage the C-Suite Through a Client Advisory Board

Engage the C-Suite Through a Client Advisory Board | All About IT | Scoop.it
Creating a client advisory board provides traction with C-suite clients. Discover how to create an effective advisory board – Content Marketing Institute.

Via Kamal Bennani
Joanne Stanley's insight:

the power of the collective put to work

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Ways Content Marketing is Going to Change in 2015 - Forbes

Ways Content Marketing is Going to Change in 2015 - Forbes | All About IT | Scoop.it
When you look at internet marketing, there is perhaps no single area that evolves faster or changes more frequently than content.
Joanne Stanley's insight:

A good insight into seven rules of thumb to guide you through the ever evolving, rapid pacing content marketing minefield of today. 

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Lean Marketing Will Change Marketing Forever

Lean Marketing Will Change Marketing Forever | All About IT | Scoop.it
Have you heard of “Lean Startup” or “Lean Innovation”? Well, then it is time to adapt the concept to lean marketing.

Via Guillaume Decugis
Joanne Stanley's insight:

Continuous learning and improvement cycles in real time using data analytics is the future of e-commerce and its here already for those in the game

more...
Craig Stark's curator insight, June 5, 2015 12:18 PM

Worth a read.

Juan Miguel Galeas's curator insight, June 5, 2015 7:58 PM

La siguiente evolución del marketing "Lean Marketing", aplicando los principios de Lean Innovation y Lean Startup al marketing cambiará la forma de la profesión para siempre.

 

#gjc @galeasjupiter www.galeasjupiterconsulting.com

 

Jeff Domansky's curator insight, October 16, 2016 12:18 PM

Applying lean startup methods to marketing makes a lot of sense.

Rescooped by Joanne Stanley from Social Media, SEO, Mobile, Digital Marketing
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5 Quick Tips for Using Periscope, Twitter's New Live Video Streaming App

5 Quick Tips for Using Periscope, Twitter's New Live Video Streaming App | All About IT | Scoop.it
Learn how to use Periscope, Twitter's new live video broadcasting app, to engage your audience.

Via Kamal Bennani
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Gordon280's curator insight, April 13, 2015 7:05 AM

In the last month or so, there's been a big surge in live video broadcasting. Thanks to smartphone apps like Periscope, users can record live video streams and share them with their network.

I hope these observations give you the desire and the confidence to experiment with live streaming yourself.

 

5 Tips for Using Periscope1) Consider timing.2) Spend time coming up with a compelling title.3) Make your broadcast easy to find.4) Respond to comments live.5) Experiment with use cases.
carbguif's curator insight, April 19, 2015 10:00 AM

#CONGRESOCIAL15 el evento del año

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Econsultancy's colossal digital marketing jargon-buster

Econsultancy's colossal digital marketing jargon-buster | All About IT | Scoop.it
We have a simple goal here at Econsultancy, to make the digital world a better place.
Joanne Stanley's insight:

CX, SEO,SEM, Inbound Marketing, UX, SCV - if its Digital Marketing its got an acronym - a really good little article here to explain what this stuff is all about and where and when its used.

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