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How EBay Failed In China

How EBay Failed In China | Adidas | Scoop.it
And Alibaba's e-commerce site Taobao came out on top.

Via Trudi Hoogerbrugge
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Momo Wu, an Emerging Chinese Icon, Becomes Global Spokesperson for Adidas - PR Newswire (press release)

Momo Wu, an Emerging Chinese Icon, Becomes Global Spokesperson for Adidas PR Newswire (press release) She was recently named the global spokesperson for Adidas and starred in the advertising campaign for Adidas' high-end Stan Smith lineup, which is...
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How Nike, Adidas, Under Armour push small companies off campus - Portland Business Journal (blog)

How Nike, Adidas, Under Armour push small companies off campus - Portland Business Journal (blog) | Adidas | Scoop.it
How Nike, Adidas, Under Armour push small companies off campus
Portland Business Journal (blog)
For this week's cover story, I reported on the growth of Nike, Adidas and Under Armour on college campuses.
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Kanye West Signs with adidas - SneakerNews.com

Kanye West Signs with adidas - SneakerNews.com | Adidas | Scoop.it
It's official: Kanye West is partnering up with adidas for a range of sneakers and apparel. It's unclear at the time of writing just how deep the partnership will run, but keep in mind one of Kanye's main goals in making this move ...
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Adidas to Boost China Stores 9% to 6,100 Next Year

Adidas to Boost China Stores 9% to 6,100 Next Year | Adidas | Scoop.it
Adidas AG , the world’s second- largest sporting-goods maker, will increase China stores by 9 percent to 6,100 by the end of next year as it forecast sales growth of at least 10 percent in the country.

Via HA A2 Business, Abdul Khan
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HA A2 Business's curator insight, September 9, 2013 10:28 AM

may rise china stores, but facing difficulty with pricing, china's increase in inflation and cost of raw materials ........ AMINA

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Adidas wants to expand in China | neurope.eu

Adidas wants to expand in China | neurope.eu | Adidas | Scoop.it
Europe's biggest sportswear company Adidas, announced that its 2014 expansion plans will focus in China and especially the country's smaller cities.
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How Michigan remains No. 1 with Adidas - Portland Business Journal (blog)

How Michigan remains No. 1 with Adidas - Portland Business Journal (blog) | Adidas | Scoop.it
How Michigan remains No. 1 with Adidas Portland Business Journal (blog) Most importantly, there's a caveat in the contract that says if Adidas extends a more lucrative contract to another college or university, "then Adidas agrees to make a written...
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Kanye West Confirms His adidas Collaboration Will Launch in September 2014 - Emag.co.uk

Kanye West Confirms His adidas Collaboration Will Launch in September 2014 - Emag.co.uk | Adidas | Scoop.it
Emag.co.uk Kanye West Confirms His adidas Collaboration Will Launch in September 2014 Emag.co.uk While on air with Chicago's B96 96.3 FM's Stylz & Roman, the artist went on to confirm that his new adidas collaborative line will include both men's...
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Max Ayers's curator insight, April 7, 2014 1:22 PM

Kanye West leaving Nike to sign with Adidas is huge news in the sneaker world. Kanye's iconic Nike "Yeezy" sneaker was arguably the most hyped sneaker of the decade, and now it will be interesting to see if his Adidas sneaker can live up to the expectation. The new product should be releasing in September and should be insane.

Tom Nelson's comment, April 8, 2014 1:05 PM
Kanye's popularity will shurly make for a big debut.
Kevin Irlbacker's comment, April 8, 2014 7:53 PM
I really like that Kanye is is signing with adidas, because it is one of my favorite brands of shoes and I like Kanye. I can't wait for these shoes to go on sale!
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adidas and the marketing mix | The Times 100 Business Case ... - Blog

adidas and the marketing mix | The Times 100 Business Case ... - Blog | Adidas | Scoop.it
Sports marketing is a key focus for adidas' marketing mix. The growing popularity of sports as entertainment has led to a huge increase in sports marketing. For adidas, London is a key focus for the sportswear market, for both ...
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Internet Retailing » Adidas expands across three continents in a year, online


Via Joe Hickling, Abdul Khan
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Joe Hickling's curator insight, January 29, 2013 7:02 AM

Online sales becoming more important to Adidas