Zentrum für multimediales Lehren und Lernen (LLZ)
19.0K views | +3 today
Follow
Zentrum für multimediales Lehren und Lernen (LLZ)
E-Learning, E-Teaching, E-Assessment, E-Portfolio, Multimedia, OER, Datenschutz, Mobile Learning, E-Strategie, Implementierung, Social Media, ILIAS, Tools
Curated by LLZ Uni Halle
Your new post is loading...
Your new post is loading...
Rescooped by LLZ Uni Halle from The Perfect Storm Team
Scoop.it!

Your Complete Content Plan, Part 2: Content Creation

Your Complete Content Plan, Part 2: Content Creation | Zentrum für multimediales Lehren und Lernen (LLZ) | Scoop.it
In part one of "Your Complete Content Plan", we discussed Keyword Research. Part two of of our 3-part series concentrates on Content Creation

Via janlgordon, Stan Smith
more...
janlgordon's curator insight, February 19, 10:56 PM

I selected this article from Curatti written by Ruchika Sharma
 because it provides insights on how to improve your content curation plan.

 

Focus on engaging your audience with a solution and strong call to action.

 

How to Use Effectively Publish Content

 

Content should be tailored for your target audience's needs and desires. I agree that you can be successful by appealing to their pressing questions and offering them a compelling solution that they will want to buy into.

 

Sharma explains the basics of content planning that stands out to your community.

 

Here's what caught my attention:

 

  • Look for previously published content to find at least 5 top keywords for your article. Recommended tools are ahrefs and Buzzsumo.

 

  • Define your topics early on and then brainstorm. Answer the where, what, why and how for your readers.

 

  • It's important to optimize not only your content, but your images as well. This will then help you to optimize your keyword choices.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/TFbV3099Qkm

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Scooped by LLZ Uni Halle
Scoop.it!

10 Dead Simple Tips to Take Advantage of Google+ for SEO

10 Dead Simple Tips to Take Advantage of Google+ for SEO | Zentrum für multimediales Lehren und Lernen (LLZ) | Scoop.it

It's no secret. When engineers built Google+, they constructed an SEO juggernaut to dominate search results above all other social platforms. Although Facebook and Twitter are essential to marketing efforts, both restrict Google from accessing much of their data. This limits their SEO effectiveness.

 

more...
PlasmaBorneElectric's comment, February 21, 2013 10:02 AM
It seems ironic. While social media wants users to put their whole lives online the social media networks themselves seek privacy. That should be some useful insight to Internet Users. imho
Rescooped by LLZ Uni Halle from elearning stuff
Scoop.it!

Infographic: 13 Ways to Be a Better Content Curator

Infographic: 13 Ways to Be a Better Content Curator | Zentrum für multimediales Lehren und Lernen (LLZ) | Scoop.it
The content strategist: Headlines that start with odd numbers generate 20 percent more clicks than those with even numbers.

Via Therese Torris, massimo facchinetti, Marco Favero, steve batchelder
more...