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“You’re Creeping Me Out!” The Dark Side of Social Networking

“You’re Creeping Me Out!” The Dark Side of Social Networking | ZeeMedia | Scoop.it
Social media is great for making new friends, but it also attracts the creeps.

 

Things are about to get personal.

 

Social media has made it easier than ever to connect: Facebook, Twitter, LinkedIn, Instagram and other services have greatly amplified everyone’s personal brand message. This is fun, and beneficial inasmuch as we can get a sense of someone’s professionalism, character, and personality before we ever meet them in person.


Via Martin Gysler, Khaled El Ahmad
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Martin Gysler's curator insight, March 13, 2013 10:46 AM

I can not agree more with what Kerry said in this excellent post.

 

Sometimes I wonder why some people think they can make a profit in everything they do. If you only want to do business on social media, it may be worth leaving now, because you will be disappointed.

malek's curator insight, March 15, 2013 12:03 PM

The #creepy social

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Facebook Rolls Out Gift Cards

Facebook Rolls Out Gift Cards | ZeeMedia | Scoop.it
Facebook has introduced a tangible, reusable gift card that allows you to keep monetary balances from different retailers on the same card.

Via Khaled El Ahmad
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You May Have Unknowingly Granted Apps Access To Your Direct Messages

You May Have Unknowingly Granted Apps Access To Your Direct Messages | ZeeMedia | Scoop.it
Do you use Twitter to sign in to other applications? If so, you may have unknowingly granted those apps access to your direct messages.
continued…
New Career Opportunities Daily: The best jobs in media.
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10 Ways Social Media Is Changing Design [PRESENTATION]

10 Ways Social Media Is Changing Design [PRESENTATION] | ZeeMedia | Scoop.it
JESS3 co-founders Jesse Thomas and Leslie Bradshaw joined New York Times Social Media Editor Jennifer Preston as keynote speakers for the second annual Nonick Conference in Bilbao, Spain back in May 2010.
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30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience

30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience | ZeeMedia | Scoop.it
Your content is good. You know your material. You know how to put words together in a way people want to read. You're nearly there. But the game isn't

Via janlgordon
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Jeff Domansky's comment, January 17, 2013 2:48 PM
Jan, I always enjoy your curation. Keep the great material coming.
janlgordon's comment, January 19, 2013 12:36 AM
Thanks so much Jeff Domansky, I really appreciate your kind words!
Joe Winpisinger's comment, January 26, 2013 11:19 PM
Outstanding article... blogging is harder than most people think and that is why so many quit.... My blog is finally starting to pay off after a long while.... have to keep going even when only a few are reading... thanks...
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Most Popular WordPress Plugins [Infographic]

Most Popular WordPress Plugins [Infographic] | ZeeMedia | Scoop.it
Most Popular #WordPress Plugins [ #Infographic] | @scoopit via @MarketingHits http://t.co/Jx312rFf #socialmedia #redessociales #smm

Via Stan Smith, Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, January 21, 2013 8:24 AM

I've used several of these including Askimet (cut my spam down) and the All In One SEO Pack (reminds you of basic SEO boundaries). 

Neil Ferree's comment, January 26, 2013 5:00 PM
Some of these plugin need to be replaced (ie) All-in-One used to be a favorite now its not - Yoast is the clear WP SEO plugin
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Twitter’s Certified Products Program Adds New Members, A New Manager And New Verticals

Twitter’s Certified Products Program Adds New Members, A New Manager And New Verticals | ZeeMedia | Scoop.it
Are you a disgruntled developer who did not fit the new and improved Twitter mold for coveted API access? Maybe you’re still hanging on by a thread, hoping something will change. Or maybe you were cast out like a black cat on Halloween.
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The Content Strategy Burger [Infographic] | Social Media Explorer

The Content Strategy Burger [Infographic] | Social Media Explorer | ZeeMedia | Scoop.it
A good content marketing plan contains a number of different elements including theme, audience, tone, publishing channel, etc. But how do all of these components come together to form a cohesive strategy?

Via Jonha Revesencio
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Five [More] Common Social Media Marketing Mistakes | Social media culture

Five [More] Common Social Media Marketing Mistakes | Social media culture | ZeeMedia | Scoop.it
If you haven’t read the first five mistakes in the series, be sure to head over to Don Halbert’s blog and read my guest post on the first Five Most Common Social Media Marketing Mistakes businesses make.Read the Rest...
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See How Fozzie the Bear Helped Viddy Build Social Media Buzz | Blog | Daily Dose | Entrepreneur.com

See How Fozzie the Bear Helped Viddy Build Social Media Buzz  | Blog | Daily Dose | Entrepreneur.com | ZeeMedia | Scoop.it
New video-blogging platform helps entrepreneurs make high-quality short films that are made for social media. See how the company practices what it...
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Managing the negative on #SocialMedia

Managing the negative on #SocialMedia | ZeeMedia | Scoop.it

"An important aspect of participating in social media is having a disaster plan. If you are responsible for your company’s social media efforts, you need to make these plans immediately. What will you do if and when negative sentiments arise? Who will be notified and at what point? A study by Econsultancy found that only 34% of companies surveyed escalate issues raised in social media so that the responsible team is notified."

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5 B2B Facebook Pages Worth Copying | Jeffbullas's Blog

5 B2B Facebook Pages Worth Copying | Jeffbullas's Blog | ZeeMedia | Scoop.it
Facebook for B2B brands are seen as boring, drab and conservative and not worth asking out for a date.
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[UPDATED TEMPLATE] Facebook New Guidelines Re: 20-Percent Text Overlay on Ads and Cover Photo - SociallyStacked - What's Up in the World of Social Media

[UPDATED TEMPLATE] Facebook New Guidelines Re: 20-Percent Text Overlay on Ads and Cover Photo - SociallyStacked - What's Up in the World of Social Media | ZeeMedia | Scoop.it

Via Khaled El Ahmad
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The Unwritten Business Rules for Effective Social Media Usage: Tips and Tricks of Today’s Business

The Unwritten Business Rules for Effective Social Media Usage: Tips and Tricks of Today’s Business | ZeeMedia | Scoop.it
When you think of social media today, it can seem as though it is the great Wild West of online interactions and marketing for companies.
Social Networking Marketing Stress Buster
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On Twitter, What’s The Difference Between A Reply And A Mention?

On Twitter, What’s The Difference Between A Reply And A Mention? | ZeeMedia | Scoop.it
Every time your username is tagged on Twitter with the @ symbol (and assuming you haven’t blocked the user), it works its way to your mentions folder (which is located under the Connect tab on Twitter.com).
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Social Media Brings Power To The People [INFOGRAPHIC]

Social Media Brings Power To The People [INFOGRAPHIC] | ZeeMedia | Scoop.it
Did you know that 80 percent of companies are planning to incorporate social media into their customer service strategies in 2013?
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The Importance of Facebook's New Graph Search | Social Media ...

The Importance of Facebook's New Graph Search | Social Media ... | ZeeMedia | Scoop.it
Facebook Graph Search Announcement I've seen a lot of reaction to Facebook's new Graph Search which was announced yesterday, and most of it is negative.

Via Rami Kantari, roberto toppi, Jose H. Flores
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Philippe Trebaul's curator insight, March 2, 2013 12:21 PM
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L'importance de Recherche Graphique de Facebook Nouveau | médias sociaux ...

"Annonce Facebook Recherche Graphique J'ai vu beaucoup de réactions à la recherche de Facebook graphique nouvelle qui a été annoncée hier, et la plupart d'elle est négative".

The Importance of Facebook's New Graph Search | Social Media ... via @Ramikantari http://sco.lt/...


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How To Verify Your Twitter News Sources : a Guide for Journalists

How To Verify Your Twitter News Sources : a Guide for Journalists | ZeeMedia | Scoop.it
Journalists should treat information we gather on social media the same way we treat information gathered any other way, or an assurance from Mom that she loves you: Check it out. My #twutorial ser...

Via Robin Good
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FrancoisMagnan's curator insight, January 21, 2013 12:10 PM

En anglais, une liste de conseils pour être sûr d'une source Twitter destinée au journalistes. Ca peut servir aussi pour certaines veilles spécialisées sur les réseaux sociaux.

Dennis T OConnor's curator insight, January 21, 2013 11:26 PM

Investigative searching techniques any one can use to verify sources.

Ellen Robinette's curator insight, January 24, 2013 11:36 AM

Good concepts/examples to use with students when discussing the importance of verifying the quality of sources.

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Make 2013 Your Best-Ever Year: A 12-Month Plan For Social Media Success [INFOGRAPHIC]

Make 2013 Your Best-Ever Year: A 12-Month Plan For Social Media Success [INFOGRAPHIC] | ZeeMedia | Scoop.it
Social media had its biggest-ever year in 2012, with Facebook, Twitter, LinkedIn, Instagram and Pinterest each reaching new heights in size and importance. So what are you doing to capitalise on this success in 2013?
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Four Success Principles: Data-Informed - Content Curation - Engagement - Activation

Four Success Principles:  Data-Informed - Content Curation - Engagement - Activation | ZeeMedia | Scoop.it

Curated by Beth Kanter

http://www.bethkanter.org     

 

This post talks about four elements of success:  business intelligence (data), content curation/creation, acqusition/activitation, and engagement.   

 

Want to zero in on the content points.  Gives you a good list of criteria for creating good content:

 

There’s some natural redundancy here, but this approach to content for digital marketing comes in four flavors:

 

Useful Content: You’ll want to consider and plan for content that is:
Easy for people to share.
Data-driven.
Can extend to multiple networks and platforms (YouTube, Facebook, Twitter, mobile, etc.).
Always links to the brand’s position and conviction statements.

 

Content Types: This addresses what the content does and where it comes from:
Building trust: Reviews, testimonials, case studies, personal insights, social proofs.
Education: Survey data, presentations, infographics, video scribes, FAQs, white papers, how-to’s.
Conversion: Promotional offerings, sales and advertising copy.
Other People’s Content: User-generated content (UGC), community discussions, republished, shared.

 

Short-Term vs. Long-Term: This addresses intentionality and shelf life:
Brand / Conviction Focused: “Evergreen” content that can be repurposed.


Supporting Themes: Content with the propensity to attract broad audiences.

 

Campaign Focused: Content used to drive specific interactions.
“Psychological Sharing Motivations”: This addresses what inspires people to share:
Emotion: The feeling the content has created.
Information: Content that is new and/or highly interesting.
Self Expression: Content that exemplifies our personality to friend

 

 

Could be a great checklist for content creation principles

 

 


Via Beth Kanter
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National Service Knowledge Network's comment, December 27, 2011 4:59 PM
This is a great, fresh, way of thinking about what to share and why!
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Google+ Now Up to 62 Million Users, Adding 625,000 a Day [REPORT]

Google+ Now Up to 62 Million Users, Adding 625,000 a Day [REPORT] | ZeeMedia | Scoop.it
Paul Allen, a noted Google+ watcher, estimates that the network now has 62 million users and is growing by 625,000 users a day.
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Twitter Vs Facebook: Which Is More Valuable For Brands? [Infographic] - SocialTimes.com

Twitter Vs Facebook: Which Is More Valuable For Brands? [Infographic] - SocialTimes.com | ZeeMedia | Scoop.it
But on a limited time and budget, it can be hard for small brands to cover the entire social network spectrum and engage with fans on Twitter and Facebook. With this in mind, BuySellAds.com and Column Five bring you Twitter Vs.
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Study: 3 Out of Every 4 Social Network Minutes are Spent on Facebook

Study: 3 Out of Every 4 Social Network Minutes are Spent on Facebook | ZeeMedia | Scoop.it
A comScore report released Tuesday finds social networking accounts for 1 in every 5 minutes spent online. Of the networks, Facebook dominates, taking 3 of every 4 social networking minutes. (How Much Time Do We Really Spend on Facebook?
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specs+spaces > Sharing A Dangerous Excess – the Art of W.B. Fontenot

specs+spaces > Sharing A Dangerous Excess – the Art of W.B. Fontenot | ZeeMedia | Scoop.it
Blog Entry Details (Does #socialMedia inspire art or vice versa?
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