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Young Audiences
Helping understand the youngest audiences - those under 35
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Digital Natives: Is Your Company a Go-To Place For Gen Y Workers?

Digital Natives: Is Your Company a Go-To Place For Gen Y Workers? | Young Audiences | Scoop.it
You may know them as Millennials, Gen Y, Echo Boomers or the Peter Pan Generation. Whatever you call them, “Digital Natives” will form 70 percent of the workforce by 2025.

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Romance for digital natives | The Aggie

Romance for digital natives | The Aggie | Young Audiences | Scoop.it
He’s waiting at the restaurant, looking slightly nervous and fiddling with his phone. He looks up as she opens the door. They hesitate, make eye contact and simultaneously exhale in relief. Thank goodness — they both actually look like their Ok...

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Digital Natives: Is Your Company a Go-To Place For Gen Y Workers?

Digital Natives: Is Your Company a Go-To Place For Gen Y Workers? | Young Audiences | Scoop.it
You may know them as Millennials, Gen Y, Echo Boomers or the Peter Pan Generation. Whatever you call them, “Digital Natives” will form 70 percent of the workforce by 2025.

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[INFOGRAPHIC] Gen Y More Willing Than Any Other Generation To Take Big Pay Cut For Work Flexibility

[INFOGRAPHIC]  Gen Y More Willing Than Any Other Generation To Take Big Pay Cut For Work Flexibility | Young Audiences | Scoop.it
If you’re new to the workforce and suffering from Peter Pan Syndrome, you’re not alone.

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Radio Futures's curator insight, April 17, 2013 7:42 AM

Interesting to see that young pople are prepared to put their money (or rather forego it) for flexibility ....

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Romance for digital natives | The Aggie

Romance for digital natives | The Aggie | Young Audiences | Scoop.it
He’s waiting at the restaurant, looking slightly nervous and fiddling with his phone. He looks up as she opens the door. They hesitate, make eye contact and simultaneously exhale in relief. Thank goodness — they both actually look like their Ok...

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8 Tips for Managing Millennials | Talented Heads

8 Tips for Managing Millennials | Talented Heads | Young Audiences | Scoop.it
Managing #Millennial Employees, Tip 2: Tell them when they have done a good job. http://t.co/922q3LCY1O

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Study: Younger listeners stream as much as listen to radio | Digital Trends

Study: Younger listeners stream as much as listen to radio | Digital Trends | Young Audiences | Scoop.it
A new report suggests that today's young music fans are moving away from physical ownership and traditional radio towards a streaming future.

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[INFOGRAPHIC] Gen Y More Willing Than Any Other Generation To Take Big Pay Cut For Work Flexibility

[INFOGRAPHIC]  Gen Y More Willing Than Any Other Generation To Take Big Pay Cut For Work Flexibility | Young Audiences | Scoop.it
If you’re new to the workforce and suffering from Peter Pan Syndrome, you’re not alone.

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Interesting to see that young pople are prepared to put their money (or rather forego it) for flexibility ....

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The Takeover: Generation Y's Impact on The Workforce | UNIV 200 ...

“Generation Y employees come to interviews and online job applications with a fresh set of expectations and preferences compared to the workforce of the past. For many young workers, flexible work conditions, social ...
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The Y Generation HR Manager, A Microsoft Insight

The Y Generation HR Manager, A Microsoft Insight | Young Audiences | Scoop.it

Vlad Bog, human resources manager at Microsoft Romania, gives insights on what it takes to turn your company into the most desired employer in the market.


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[Study] How digital natives use the Internet

[Study] How digital natives use the Internet | Young Audiences | Scoop.it
Ofcom’s Media Literacy report, released in Oct 2012, reveals an interesting picture of children’s use of the Internet. According to the report, many parents readily admit that their children know m...

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American Dream Fades for Generation Y Professionals

American Dream Fades for Generation Y Professionals | Young Audiences | Scoop.it

Generation Y professionals entering the workforce are finding careers that once were gateways to high pay and upwardly mobile lives turning into detours and dead ends. Averageincomes for individuals ages 25 to 34 have fallen 8 percent, double the adult population’s total drop, since the recession began in December 2007. Their unemployment rate remains stuck one-half to 1 percentage point above the national figure.


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Social Entrepreneurship and Generation Y – a Match made in Heaven?

Social Entrepreneurship and Generation Y – a Match made in Heaven? | Young Audiences | Scoop.it
A lot has been said and written lately about the rise of social entrepreneurship. Not only does the world suffer from an increasing number of challenges that need solutions, it also seems that more...

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Google's Secrets Of Innovation: Empowering Its Employees - Forbes

Google's Secrets Of Innovation: Empowering Its Employees - Forbes | Young Audiences | Scoop.it
Google, a great marketplace success, has fostered continuous innovation by smartly managing its employees. Laszlo Bock, Senior Vice President of Google's People Operations, talked to me on Thursday about Google’s innovation secrets.

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40 Keynotes for Generation Y

40 Keynotes for Generation Y | Young Audiences | Scoop.it

hat newspapers, blogs and many other media sources are riddled with stories and statistics about today's twenty-somethings and post secondary graduates today serves as the inspiration for this collection of keynotes for Generation Y. This generation, also known as Millennials, are often portrayed as entitled, lazy and indecisive. Whether or not these generational myths harbor any truth, these speeches provide words of wisdom, inspiration and guidance for this particular group of people.


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La génération Y n'est pas si individualiste qu'il n'y paraît

La génération Y n'est pas si individualiste qu'il n'y paraît | Young Audiences | Scoop.it
La génération Y n'est pas si individualiste qu'il n'y paraît - Actualité e-orientations - Publié le Jeudi 11 Avril 2013

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Meet the First Digital Generation. Now Get Ready to Play by Their Rules

Meet the First Digital Generation. Now Get Ready to Play by Their Rules | Young Audiences | Scoop.it
For Wired's 20th anniversary, we investigate the first generation born into a world that has never not known digital life. If you want to understand the past two decades, they are perhaps the perfect subjects.

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Generation Naïve: Why Young People Can’t Help Falling for Strangers Online

Generation Naïve: Why Young People Can’t Help Falling for Strangers Online | Young Audiences | Scoop.it

Is Manti Te’o the new normal? Millennials are happier than ever to connect with strangers online, despite the risk of being duped. Caitlin Dickson on why we’re wired to trust too easily.


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The death of RSS in a single graph

The death of RSS in a single graph | Young Audiences | Scoop.it
Google Trend graph for "rss" - bad news. I recently wrote a blog post about moving all my RSS readers to email subscriptions, and I immediately got 30+ negative comments on it. Obviously it struck ...

Via Guillaume Decugis
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Martin Debattista's curator insight, May 5, 2013 7:55 AM

Who needs RSS when you can Scoop.it (and others)? Will RSS fall victim to the law of the supply and demand?

Laura Brown's comment, May 30, 2013 2:33 AM
I don't want anything else coming in my email. I don't have time to weed through it all let alone actually read any of it.
Guillaume Decugis's comment, May 30, 2013 5:21 PM
I understand Laura but I happen to be suprised by how resilient email is. Even though my inbox is crowded too, I still like to read some of the daily digests I subscribed to. But I also make sure to unsubscribe when they stop being relevant.
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La génération Y n'est pas si individualiste qu'il n'y paraît

La génération Y n'est pas si individualiste qu'il n'y paraît | Young Audiences | Scoop.it
La génération Y n'est pas si individualiste qu'il n'y paraît - Actualité e-orientations - Publié le Jeudi 11 Avril 2013

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Gen Y talent: How to attract and retain the young and the restless - ABC Technology and Games

Gen Y talent: How to attract and retain the young and the restless - ABC Technology and Games | Young Audiences | Scoop.it
ABC Technology and GamesGen Y talent: How to attract and retain the young and the restlessABC Technology and GamesThe "digital natives" of Generation Y do not know life without technology and the Internet.
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What Does the Changing Media Environment Mean for Businesses ...

What Does the Changing Media Environment Mean for Businesses ... | Young Audiences | Scoop.it
Most young people who belong to this generation can be called “Digital Natives” as they grew up with the Internet and technological gadgets such as mobile phones, laptops or iPods.
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[Canada] Millennial Eating Habits Changing Food Culture

[Canada] Millennial Eating Habits Changing Food Culture | Young Audiences | Scoop.it

These children of boomer immigrants from Eastern Europe, South America and Asia are changing Canada’s food culture as we know it.


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Is Gen Y Delusional About How to Have a Successful Career?

Is Gen Y Delusional About How to Have a Successful Career? | Young Audiences | Scoop.it

Think the path to success is straight, fast and ever upward? Here’s why GenY often believes that, and why it’s totally wrong.


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Do Digital Natives Learn Differently?

Do Digital Natives Learn Differently? | Young Audiences | Scoop.it
What research in cognitive science and psychology tells us about technology’s effect on young people’s brains.

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Alexandra Herazo Ferrer's curator insight, December 21, 2012 3:51 PM

"Although the use of computers and other devices like tablets and smartphones is not changing the fundamental operations of young people’s brains, computerized instruction can be designed to work with these built-in features of the mind."