As a filmmaker, I have documented other social experiments, like Josh Harris' underground bunker in We Live in Public. Just as A TOTAL DISRUPTION is the flip side of that dark look at our future online (which is now), Tony Hsieh's Downtown Project is, in many ways, an ambitious, opverse look at bringing people together around technology - with a Buddha-like optimist at the center instead of a big-brother Oz behind the curtain. I think that's why I keep coming back. The bigger the project gets, the smaller and more like a community it feels - because as the ideas come off the famed wall of Post-its and go from being dreams to reality - so the founders become pillars of this community - invested in making it the greatest place on earth. Tony has assembled a team to bring the best and brightest creative entrepreneurs to Vegas, determined to build out a utopian community within a major urban center. It's the most fascinating and ambitious project I have ever witnessed, and I feel lucky to be documenting it as it unfolds.