When I reviewed the Fujifilm x100, I was impressed by the DSLR caliber image quality but disappointed with all of its quirks for the price charged. The Fujifilm X100S Digital Camera is the result of a lot of user feedback and improvements. As a result, this camera looks the same but it is very much different on the inside – in a very, very good way!
I like to use car analogies, so I’m going to use one here. If this camera was a car, I’d call it a modern dayMaybach. For those who don’t know their cars, that basically means it’s on the same level as a Rolls Royce (think Leica) but made by someone else. Just like the luxury cars, you can argue that it’s a lot of money for something you don’t really need – even if you can afford it. However, purchase sometimes go beyond all reason and logic and are purely motivated by emotion. This is where I think the x100s sits, and if I had the money I’d buy this camera in a heartbeat despite my logical side telling me – WHAT? Are you nuts?