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Care and Feeding of Networks & 10 Must Follow Scoopiteers

Care and Feeding of Networks & 10 Must Follow Scoopiteers | www.andreaspanago.blogspot.gr | Scoop.it

This post was fun to write. I spent the morning writing about the importance of thinking digital first. This post shares 5 tips about the care and feeding of possibly your most important asset - your network of support, advocacy and content. If your content network isn't the most important thing no one really thinks about very often I don't know what is. 


Via Martin (Marty) Smith
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Brian Yanish - MarketingHits.com's curator insight, November 9, 2013 12:56 PM

Totally agree with Marty, each of these Scoopers uses Scoop.it to build their readership.  That's right they are using Other Peoples Content (OPC) that they curate to build their own following and traffic to their channels be it a website or social network. 

Tahar Mehenni's curator insight, December 4, 2013 7:10 AM

       Le 04 Décembre de l'année 2013     

                       Bonjour madame,

                                          Bonjour monsieur,

Êtes vous intéressés par un challenge en recevant dés votre inscription gratuitement  et sans aucun engagement de votre part des actions convertibles immédiatement après le lancement du méga réseau social  actuellement en phase de  pré-organisation GloballSare ? Si oui cliquez sur ce lien et inscrivez vous sans tarder car l'offre est limitée dans le temps:

http://www.globallshare.com/fr/1469288.html

Jack Varnell's curator insight, June 14, 2015 3:00 PM

Thanks for this list... I must be doing something right. All were in my network. Even the incomparable @KarenDietz !

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Infographic: The 4 Steps to Social Media Marketing

Infographic: The 4 Steps to Social Media Marketing | www.andreaspanago.blogspot.gr | Scoop.it
One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.

This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy.

It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.


Via Lauren Moss
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deb talbot's curator insight, December 4, 2013 4:54 PM

I attended on the 7 Habits of Highly Effective People Course 10 years ago, and its still relevant even in todays online world, probably more so these days!

Kwang Hyun's curator insight, December 13, 2013 1:46 AM

Quick guide to how to do the social media marketing. The companies all over the world are following this guide and they have been successful. I think this is a great article to describe how we use social media as our business tool.

Stéphane Hardel's curator insight, December 15, 2013 6:48 AM

Social marketing

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The Tumblr Starter Kit

The Tumblr Starter Kit | www.andreaspanago.blogspot.gr | Scoop.it
Tumblr's legacy blogs can help facilitate your experience and connect you to specific communities. Getting started on Tumblr? Here's what to follow.

Via Kamal Bennani
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João Correia's curator insight, November 20, 2013 11:46 PM

How to start in Tumblr ;)

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How to Make the Perfect Kickstarter Video, Step One: Tell Your Story

How to Make the Perfect Kickstarter Video, Step One: Tell Your Story | www.andreaspanago.blogspot.gr | Scoop.it

While Kickstarter doesn’t require videos, Kickstarter says that campaigns with a video succeed at a much higher rate (50% vs. 30%) and make more money. A great video could be the difference between getting your idea funded and changing the world or filing it away with your half-finished novel and SNL audition tape.


But how do you make a great video with no experience, no equipment and likely no real budget?


Via Brian Yanish - MarketingHits.com
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Marty Koenig's curator insight, November 21, 2013 5:36 PM

i tell people all the time "Tell Your Story!" they think their product is good enough to warrant people backing their Kickstarter campaign, but it's usually not. 

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Research chat: Social scientist Dietram A. Scheufele on framing and political ... - Journalist's Resource

Research chat: Social scientist Dietram A. Scheufele on framing and political ... - Journalist's Resource | www.andreaspanago.blogspot.gr | Scoop.it
Journalist's Resource
Research chat: Social scientist Dietram A. Scheufele on framing and political ...
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First Read – November 21, 2013 - City & State

First Read – November 21, 2013 - City & State | www.andreaspanago.blogspot.gr | Scoop.it
First Read – November 21, 2013
City & State
... with a graduate degree in journalism and working knowledge of the New York political and media landscape preferred.
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How To Design Analytics Dashboards From Google Webmaster Tools Data

How To Design Analytics Dashboards From Google Webmaster Tools Data | www.andreaspanago.blogspot.gr | Scoop.it

In order to take full advantage of your Google Webmaster Tool data for storytelling and insights, you’ll need to build a dashboard that surfaces meaningful findings. Of course, there is no one-size-fits-all solution; however, there are some important elements to keep in mind as you build yours. The below tips will help you maximize the value and insights from your effort.


Via Kamal Bennani
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Context, Depth Keys To Future Of TV News

Context, Depth Keys To Future Of TV News | www.andreaspanago.blogspot.gr | Scoop.it
Charged with overseeing 13 news-producing stations, Scott believes the way for TV news to survive in the digital age is to add "context and depth" to the the headline services that have proliferated on the Internet.

Via Brian Steffens
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The four key challenges of managing media convergence

The four key challenges of managing media convergence | www.andreaspanago.blogspot.gr | Scoop.it

The ever-evolving media landscape presents significant challenges to marketers.

 

Brands are now required to work out how best to communicate across a growing number of channels ranging from traditional media to digital environments, all the while maintaining a consistent message and identity.

 

To find out how marketers are adapting to deal with the change in the way that people engage with media channels, Econsultancy and Mediaocean have today published a new report entitled Managing Media Convergence. The report is based on a survey of 124 agencies as well as in-depth interviews with 18 executives from agencies and brands, all with significant interest and experience in managing media.

 

It covers how to define the convergent environment, identifies pain points in managing new workflows and examines how the measurement of media is evolving as a result. The author identified four key trends running through the report. These are ...


Via Jeff Domansky
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Jeff Domansky's curator insight, November 21, 2013 2:44 AM

Research shows how Brands should be managing media convergence.

Nevermore Sithole's curator insight, November 21, 2013 3:58 AM

Managing media convergence

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Frenemy: How Chinese Journalists Perceive the Internet

Jonathan Hassid, University of Technology, Sydney, and Maria Repnikova, University of Oxford Jonathan Hassid is a Postdoctoral Research Fellow at the Univers...
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Fair and balanced? - Republica

Fair and balanced? - Republica | www.andreaspanago.blogspot.gr | Scoop.it
Fair and balanced?
Republica
However, in a practice-based craft like journalism, of political communication, knowing and doing do not always go together. Note the phrases “to be objective” and “as far as ...
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