According to data from Analysys EnfoDesk, China’s online accommodation booking market reached 19.52 billion yuan (US$3.09 billion), with an increase of 15.9% QoQ from and 63.5% YoY in Q2 2015. This trend demonstrates the increase in China’s domestic tourism in the last few years. The World Tourism Organization predicts that China will become the largest travel destination …
Brand is identity; from our sneakers to our coffee cup, we like to make sure our logos line up with our egos. And it's especially true of the coveted digital sidekicks to China's growing middle class; the smartphone.
In a 2015 Chinese report by the China Mobile Community Ecology society that translates to “Uncovering the Facts and Figures of Social Circles,” 98% of WeChat users were found to have been born before 1995, while only 2% of users were born after 1995. The report also displays a chart that shows the progression of social …
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