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Writing Tips and Techniques
Writing tools, tips and techniques for corporate, employee and marketing communication
Curated by Barb Lack
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Steal 7 easy internal storytelling tips from top organizations

Steal 7 easy internal storytelling tips from top organizations | Writing Tips and Techniques | Scoop.it
Learn how to find stories and spread the word of your success today with these tips.

Via Gregg Morris
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Karen Dietz's curator insight, March 6, 2013 6:34 PM

You know, these all sound like great ideas. And you might want to use a few in your organization.


Here's the caveat though -- in my story work with organizations, when they use some of these methods to generate stories, what they sometimes get are NOT stories. More often they are poorly crafted stories.


But the organization thinks what they get are fine. Unfortunately, because they are sub-par, so are their results.


The solution? Either formally train folks in storytelling, or make sure the collected stories are well crafted by someone trained in storytelling. Someone trained in marketing, journalism or PR might not work -- again, personal experience speaks. 


These ideas are creative but treat them wisely. And treat your storytelling seriously to maximize your results.


Thanks Gregg Morris for finding and sharing this article.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

Peter Fruhmann's curator insight, March 7, 2013 4:14 AM

This article shows that it's possible to create a storytelling culture in organisations. However, I think that 'tips' are not enough and there are quite some managers who go for the 'quick win' and 'quick read'. Creating a storytelling culture takes time (not toi mention the maintenance of that, the greatest challenge). If anyone is inspired by this article, I would suggest reading Annette Simmon's 'The Story Factor' and 'Whoever tells the best story wins'. It's all in there...

Doug Ross's curator insight, March 7, 2013 10:38 AM

We all have stories to tell. Our individual stories make the our collective stories. Our stories define who we are. This is a great way to collect stories in organizations. The trick will be to convince people that storytelling is a value added contribution. We tell stories to children because we believe in them but somehow we forget as we get older

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Storytelling Tips for Leaders - No. 1 Spotting Stories

http://www.anecdote.com/StorytellingForLeaders You can't get the benefits of storytelling without telling stories. So the first step is getting good at spott...

Via Karen Dietz
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Marty Koenig's comment, March 9, 2013 3:13 PM
Right on, I call it THE BIG WHY.
Karen Dietz's comment, March 10, 2013 2:22 PM
Love it Marty!
Leaders Online's curator insight, March 13, 2013 6:48 AM

Om je visie als leider goed over te kunnen brengen is een goede story belangrijk - on- en offline! Hier een paar handige tips om in de gaten te hebben of je het eigenlijk wel een verhaal is - of alleen een promotie-praatje...

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Seven Ways Writers Can Build Online Authority with Google+

Seven Ways Writers Can Build Online Authority with Google+ | Writing Tips and Techniques | Scoop.it
Google was founded on a simple principle -- some web pages are more important than others. How is that importance quantified? Ideally, it's based on the
Barb Lack's insight:

Must read for any blogger or online writer. Google + was all too easily dismissed a few years ago. It's now THE place to be for building an audience and online presence. Tips here ensure you use it well.

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Jeff Domansky's curator insight, February 25, 2013 2:45 PM

More reasons to reconsider G+...

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3 Quick Ways to Find Hidden Guest Blogging Opportunities

3 Quick Ways to Find Hidden Guest Blogging Opportunities | Writing Tips and Techniques | Scoop.it
Guest posting is a great strategy for building an audience -- no doubt about it. If you regularly write guest posts for legitimate blogs that feature qu
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Make Your Writing Pop: 8 Tips

Make Your Writing Pop: 8 Tips | Writing Tips and Techniques | Scoop.it
With email and social media, everyone writes all the time now. Are you any good at it? Here are eight ways to improve.
Barb Lack's insight:

Sam Horn makes a compelling point that writing is both a solitary and colaborative process. She provides pithy tips for writing projects both large and small. "If you observe, experience, or learn something that might benefit others; not only do you havce the right to write; you have the responsibility to write."

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Blogging: good for your health?

Blogging: good for your health? | Writing Tips and Techniques | Scoop.it
Is blogging good for your health? It’s a great outlet for creativity and communication...
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Your Founding Story: Nonprofit Storytelling, Part 3

Your Founding Story: Nonprofit Storytelling, Part 3 | Writing Tips and Techniques | Scoop.it
How to shape and share a compelling story of your organization's founding.

Via Karen Dietz
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Karen Dietz's curator insight, January 31, 2013 6:53 PM

Have trouble telling your founding story? Then this article will definitely help.


Written for nonprofits, it is just as relevant and helpful for for-profit businesses.


I really like how the author, Nancy Schwartz, lays out the steps.


If you need to create your founding story, or beef up your existing one, there are good tips here to get you on the right track.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

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Here’s How Seth Godin Writes

Here’s How Seth Godin Writes | Writing Tips and Techniques | Scoop.it
When Seth Godin talks, people listen. We've been listening for years to this bestselling author of 17 books with a storied background in publishing, entr
Barb Lack's insight:

Three points that I love:

1) The deadline focuses the mind

2) Writer's block is a fancy term for fear

3) Trick for staying focused is the fear of wasting the opportunity

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Rescooped by Barb Lack from 21st Century skills of critical and creative thinking
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29 Ways to Stay Creative

Creativity is one of the best human skills and imagination your best tool. The concept of creativity can vary depending on the context in which it is, has se...

Via R.Conrath, Ed.D., Lynnette Van Dyke
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How a Headline Made the Difference Between 100 and 5000 Visits

How a Headline Made the Difference Between 100 and 5000 Visits | Writing Tips and Techniques | Scoop.it
Learn how writing a more provocative headline lead to an enormous increase in social media traffic.

Via Stan Smith, Eliza Steely, Lynnette Van Dyke
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Dotty Scott's curator insight, January 27, 2013 6:08 PM

Headline do make a big difference.

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The 5 Stages of Your Creative Process

The 5 Stages of Your Creative Process | Writing Tips and Techniques | Scoop.it
I love the creative process. Yet I hate it, too. Creativity is almost always a love/hate/love relationship.

Via The Fish Firm, Denyse Drummond-Dunn
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Tomek Pawliszyn's curator insight, February 3, 2013 6:00 AM

Great read!

LALÉ's curator insight, February 13, 2013 3:38 PM

Una buena gráfica del proceso creativo. Te ha pasado esto?

Jed Fisher's curator insight, February 19, 2013 1:03 PM

Off topic but nice article. Always good to remember that it is a "process" and it's ok to go up and down through the process.

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Stop Using These 16 Terms to Describe Yourself

Stop Using These 16 Terms to Describe Yourself | Writing Tips and Techniques | Scoop.it
Picture this. You meet someone new. "What do you do?" she asks."I'm an architect," you say."Oh, really?" she answers. "Have you designed any buildings I've seen?
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Don’t Write It Because You Can, Write It Because You Should — Writers on Writing

Don’t Write It Because You Can, Write It Because You Should — Writers on Writing | Writing Tips and Techniques | Scoop.it
Data. I’ve spent my career studying data. As a reporter I
searched for the truth in statistics and as a communications strategist I found
st…
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10 Reasons Writers Should Claim Their Google Authorship Markup

10 Reasons Writers Should Claim Their Google Authorship Markup | Writing Tips and Techniques | Scoop.it
To say Stephen King is prolific is a gross understatement. Since he published his first novel (Carrie) back in 1973, he's written over 70 more. Early in
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7 Scientifically-Backed Copywriting Tips

7 Scientifically-Backed Copywriting Tips | Writing Tips and Techniques | Scoop.it
The practice of persuasive copywriting is a necessity, if you want to sell products, services, or ideas online. While great writing is truly an art, thos
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Content BLVD's curator insight, March 4, 2013 3:03 PM

Do not fear science, writers. The reasons why some writers are more effective than others are often very teachable skills, so long as you understand why they work.

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Influence Marketing: Blogging Strategies with Danny Brown [Podcast]

Influence Marketing: Blogging Strategies with Danny Brown [Podcast] | Writing Tips and Techniques | Scoop.it
World renowned blogger Danny Brown pulls up a barstool and sips his Scotch as we discuss how he nearly reached burnout before redefining his blog.
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Deep Link Straight To Original Quotes and Passages Within Web Pages with Citebite

Deep Link Straight To Original Quotes and Passages Within Web Pages with Citebite | Writing Tips and Techniques | Scoop.it

Via Ana Cristina Pratas, Robin Good
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Jean Jacoby's curator insight, February 21, 2013 2:40 PM

Jolly useful!

Schreib-Lounge's curator insight, February 23, 2013 1:56 AM

Webseiten-Zitate direkt verlinken … Für Blogger sicher hilfreich!

becool's curator insight, March 6, 2013 3:17 AM

Interesting to point immediately to your highlight of a specific webpage.

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How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It)

How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) | Writing Tips and Techniques | Scoop.it
In many ways, this century has mostly been a dark time for online writers. Huh? You mean the Internet -- the most significant publishing revolution since
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Five Effective Ways To Make Content Curation Work On Your Blog

Five Effective Ways To Make Content Curation Work On Your Blog | Writing Tips and Techniques | Scoop.it

 

 

Susan Gunelius does a great job of suggesting how to put to good use the content curation potential on your own blog site.

 

Here her first two recommendations:


1) Publish Editorialized Content that You've Curated:
It's important to understand the difference between content aggregation, content syndication, and content curation before you can effectively curate content to publish on your blog.


2) Publish Curated Round-up Blog Posts:
You could publish a weekly round-up post where you share links and descriptions of great content from multiple sources about a specific topic. You can even add your own brief commentary with each link.

 

 

 

Good advice. Useful. Resourceful. 7/10

 

To get the remaining points, please read full original article here: http://weblogs.about.com/od/writingablog/tp/5-Ways-To-Curate-Content-On-Your-Blog.htm

 


Via Giuseppe Mauriello, Robin Good
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Romila De Munshi's comment, February 6, 2013 9:19 AM
Informative article
Romila De Munshi's comment, February 6, 2013 9:19 AM
Informative article
Asil's comment, February 23, 2013 4:02 PM
oh boy ... looks like the smamographers have found Scoop-It. @ Timothy. Suggest you report 'francisca' to Scoopit and delete their post.
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13 Reasons the Future Belongs to the Writer

13 Reasons the Future Belongs to the Writer | Writing Tips and Techniques | Scoop.it
Headlines create reality, people just live in it. The world can't get enough cheese. Stories sell a lot of wine. Traditional advertising is over.
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5 Writing Articles You Should Read

5 Writing Articles You Should Read | Writing Tips and Techniques | Scoop.it
This week on The Lede ...


Web Design is Still About the Words
How this Man Sells $30,000,000 in Wine Every Year via Email
Ripe Prose in the Dairy Case
T
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Entrepreneurs Who Master Storytelling Win More

Entrepreneurs Who Master Storytelling Win More | Writing Tips and Techniques | Scoop.it
Starbucks Chairman Howard Shultz talks to the media at the Vancouver Waterfront Station location, celebrating 20 years of Starbucks in British Columbia.

Via David Hain, Richard Andrews
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MarceloAller's curator insight, January 27, 2013 7:40 AM

Great article

 

Lenka Lutonska's curator insight, January 27, 2013 2:53 PM

Excellent article with pragmatic advice on making your storytelling impactful. 

Ricard Lloria's comment, January 28, 2013 2:22 AM
great article! Thank you!
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Copywriting 101: How to Craft Compelling Copy

Copywriting 101: How to Craft Compelling Copy | Writing Tips and Techniques | Scoop.it
Copywriting is one of the most essential elements of effective online marketing. The art and science of direct-response copywriting involves strategically d
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The Future of Storytelling Techniques

The Future of Storytelling Techniques | Writing Tips and Techniques | Scoop.it
The Art Of Storytelling In Business Communications And Public Relations
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10 Ways to Build Authority as an Online Writer

10 Ways to Build Authority as an Online Writer | Writing Tips and Techniques | Scoop.it
Picture the set of a late night talk show, circa 1983. Allen Ginsberg is fat, bearded, and sitting in the interview chair. Long hair grows in unruly patc
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