Writing for Socia...
Follow
Find
4.1K views | +0 today
Writing for Social Media
Your new post is loading...
Your new post is loading...
Scooped by Two Pens
Scoop.it!

Clark Kokich: The End of the Expert: Why No One in Marketing Knows What They're Doing - Forbes

Clark Kokich: The End of the Expert: Why No One in Marketing Knows What They're Doing - Forbes | Writing for Social Media | Scoop.it
“There are hundreds of thousands of people who were trained and mentored, and studied classical marketing, and they got good at it,” says Clark Kokich, chairman of digital agency Razorfish.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Content Marketing for Events | Develop Effective Strategy

Content Marketing for Events | Develop Effective Strategy | Writing for Social Media | Scoop.it
If you are running an event, where do you start with content marketing? Use these six critical steps for a successful approach to content marketing for events.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Blogs With Compelling Content Achieve Greatness | Business 2 Community

Blogs With Compelling Content Achieve Greatness | Business 2 Community | Writing for Social Media | Scoop.it
Compelling content which offers readers knowledge enrichment is increasingly becoming difficult to find since many blogs are competing simply for search engine...
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Three Mistakes to Avoid When Self-publishing an eBook - She Writes

Three Mistakes to Avoid When Self-publishing an eBook - She Writes | Writing for Social Media | Scoop.it
Creating an eBook is a great way to reach an even larger audience. However, it's important to do it right, or you risk turning off potential readers.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Top 15 Misspelled Words In The US & UK [Infographic]

Top 15 Misspelled Words In The US & UK [Infographic] | Writing for Social Media | Scoop.it
Without the spell check feature on our computers and mobile devices, we would all mess up. These are the top misspelled words in English in the US & UK.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Entrepreneur Listened to Dad's Advice: 'Publish or Perish'

Entrepreneur Listened to Dad's Advice: 'Publish or Perish' | Writing for Social Media | Scoop.it
We’re highlighting small businesses from around the country as nominated by you, our readers.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

30 Amazingly Creative Examples of Designer Resumes

30 Amazingly Creative Examples of Designer Resumes | Writing for Social Media | Scoop.it
It’s extremely hard to find a job these days! The market is slow, the economy is bad, and the competition has never been so fierce. To get a job you will have to out do the competition and st...
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

The Daily Routines of Famous Writers

The Daily Routines of Famous Writers | Writing for Social Media | Scoop.it
"A writer who waits for ideal conditions under which to work will die without putting a word on paper." Kurt Vonnegut's recently publishe...
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

The Ultimate Social Media Sizing Cheat Sheet [INFOGRAPHIC] - AllTwitter

The Ultimate Social Media Sizing Cheat Sheet [INFOGRAPHIC] - AllTwitter | Writing for Social Media | Scoop.it
The Ultimate Social Media Sizing Cheat Sheet [INFOGRAPHIC]...

For everybody who has to keep up with all those darn profile requirements, an early Xmas present.

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Why Being Sleepy and Drunk Are Great for Creativity | Wired Science | Wired.com

Why Being Sleepy and Drunk Are Great for Creativity | Wired Science | Wired.com | Writing for Social Media | Scoop.it
Here's a brain teaser: Your task is to move a single line so that the false arithmetic statement below becomes true. IV = III + III Did you get it?

 

Now we have an excuse for drinking and nodding off.

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Lessons Learned: The Top 10 Twitter Mistakes of 2012 | Business 2 Community

Lessons Learned: The Top 10 Twitter Mistakes of 2012 | Business 2 Community | Writing for Social Media | Scoop.it
For brands, there’s perhaps nothing more daunting than the virality of social media.

 

My take: everybody loves misery.

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

"Dumb Ways to Die" quirky safety message goes viral. Hilarious.

"Dumb Ways to Die" quirky safety message goes viral. Hilarious. | Writing for Social Media | Scoop.it
The story behind McCann Australia's adorably grim viral megahit about train safety...
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

How to use SlideShare (and a great cause) to fund raise

How to use SlideShare (and a great cause) to fund raise | Writing for Social Media | Scoop.it

Matt is giving up his25th birthday to raise $25,000 and buy a school bus for the kids of Kopali Valley. You can learn how to fundraise on SlideShare (and part with $25 for a good cause and a GREAT lesson.)

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

You Must Blog and Blog Smart in 2013

You Must Blog and Blog Smart in 2013 | Writing for Social Media | Scoop.it
While blogging has taken a back seat lately, there’s no doubt whatsoever that blogging will be crucial to marketers, PR, and ad agencies for 2013.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

UM’s text alert gaffe makes the Twitterverse gasp - Schools - MiamiHerald.com

Get me rewrite: The University of Miami spent Thursday apologizing for a badly worded crime warning issued the night before.
more...
No comment yet.
Rescooped by Two Pens from Lean Content
Scoop.it!

IBM's Content Marketing | Influencer Blogging

IBM's Content Marketing | Influencer Blogging | Writing for Social Media | Scoop.it
CMI talks with IBM's Leslie Reiser about IBM's influencer blogging program, gaining traction in the midsize market, and plans for content marketing expansion.

Via Ally Greer
more...
Ally Greer's curator insight, December 6, 2012 7:42 PM

An interesting perspective of a company who is already extremely successful in its industry and is now using content marketing to break into a new space.


I love the use of influencers to spread your ideas as well as providing you with intelligent content to use to develop your brand.

Scooped by Two Pens
Scoop.it!

Tips: Harnessing Social Networks For Information When You Write A Story | The SA Incubator, Scientific American Blog Network

Tips: Harnessing Social Networks For Information When You Write A Story | The SA Incubator, Scientific American Blog Network | Writing for Social Media | Scoop.it

For science and tech writers: Tips is a series which aims to provide young and early-career science writers with, well, tips to aid them in their budding careers. The series will ...

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

3 Anti-social Skills that Improve Your Writing (Even for Business)

3 Anti-social Skills that Improve Your Writing (Even for Business) | Writing for Social Media | Scoop.it

You need social skills to have a conversation in real life -- but they're quite different from the skills you need to write a good dialogue. I like to include dialogue in business writing because it surprises and rewards the reader.

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Beyond Social Media: Three Advanced Branding Ideas | Business 2 Community

Beyond Social Media: Three Advanced Branding Ideas | Business 2 Community | Writing for Social Media | Scoop.it
When you start to brand your own name or your business, there are some first steps to take. Social media accounts. Websites. A logo.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

10 Twitter Accounts That Will Geek Up Your Social Media Experience

10 Twitter Accounts That Will Geek Up Your Social Media Experience | Writing for Social Media | Scoop.it
If you want to add some geek to your Twitter stream, follow these 10 accounts. They'll instantly geek up your stream with geek news, trends & funny stuff.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Marketing in a Social Age by No Pork Pies

Recap of an event on digital marketing put on by No Pork Pies, a design & UX firm. I really want to know more about the name.

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

The Art of Being Still

The Art of Being Still | Writing for Social Media | Scoop.it
I transform the mundane task of grocery shopping into a writing exercise, and I become my character.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

The "humblebrag" on Twitter. Bad idea but good post.

The "humblebrag" on Twitter. Bad idea but good post. | Writing for Social Media | Scoop.it
False modesty is often that. Just plain false. Beware the 'humble' tweeter.
more...
No comment yet.
Scooped by Two Pens
Scoop.it!

The power of story: why SKYFALL isvia @speechwriterguy insanely great?

The power of story: why SKYFALL isvia @speechwriterguy insanely great? | Writing for Social Media | Scoop.it

Yes, the cinematography was beautiful. Just watch the trailer, which is packed with great shot after great shot. But that’s not why. Also: cinematography is just a fancy word for ...

more...
No comment yet.
Scooped by Two Pens
Scoop.it!

Try the Cut-Up Machine: NaNoWriMo Tip works for business writing too.

Try the Cut-Up Machine: NaNoWriMo Tip works for business writing too. | Writing for Social Media | Scoop.it

Try the Cut-Up Machine: NaNoWriMo Tip #22... Sometimes people get stuck writing for business. This is a fun trick to get yourself unstuck.

more...
No comment yet.