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Writing for Social Media
Tips, tools and news for the best ways to write and to engage audiences on social media.
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LinkedIn Marketing Series: Using Advertising with Sponsored Updates

LinkedIn Marketing Series:  Using Advertising with Sponsored Updates | Writing for Social Media | Scoop.it
Last week we laid a foundation by setting up and updating our LinkedIn company page in our LinkedIn marketing series, “Effectively Using Your LinkedIn Company Page“. This was a critical step in o…
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5 LinkedIn Advertising Tactics That Actually Work

5 LinkedIn Advertising Tactics That Actually Work | Writing for Social Media | Scoop.it
LinkedIn advertising can be very powerful if you make use of the targeting options and choose the right approach. Here are five main tactics that can work.
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Read How to make a Successful post on Facebook

Read How to make a Successful post on Facebook | Writing for Social Media | Scoop.it
Facebook post such as images, links, videos, captions and call to actions, etc. Briefing in tit-bits as to what makes a Facebook post successful.
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How to Target Ads on Twitter and LinkedIn |

How to Target Ads on Twitter and LinkedIn | | Writing for Social Media | Scoop.it
Do you find it difficult to generate organic leads with Twitter and LinkedIn? This article shows six options to target ads on Twitter and LinkedIn.
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How to Set up LinkedIn Sponsored Updates

How to Set up LinkedIn Sponsored Updates | Writing for Social Media | Scoop.it
LinkedIn has always focused on the professional audience from the very beginning. But in the past, you may have only visited the site when you had an update to your resume or were trying to find a co…
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How to Schedule and Edit Facebook Posts Using Facebook |

How to Schedule and Edit Facebook Posts Using Facebook | | Writing for Social Media | Scoop.it
Do you want to save time by scheduling your Facebook posts? This article shows how to schedule and edit Facebook posts to save you time.
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Social Selling: 5 Ways To Maximize Reach By Sharing Content

Social Selling: 5 Ways To Maximize Reach By Sharing Content | Writing for Social Media | Scoop.it
Maximizing reach is key to ensuring you get a solid ROI from your social selling strategy. Here are 5 ways to use content to get more exposure on LinkedIn.
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The Top Brands Using Twitter Cards

The Top Brands Using Twitter Cards | Writing for Social Media | Scoop.it
Marketing on Twitter?  You may want to consider using Twitter cards.  Twitter cards allow users to showcase media-rich tweets that expand to reveal more information and visuals.  Technically, T…
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7 Facebook Contest and Promotion Ideas with Examples

7 Facebook Contest and Promotion Ideas with Examples | Writing for Social Media | Scoop.it
Did you know that 34% of Facebook users like a Page to get access to the brand’s promotions and/or discounts? Because of this, your Fans want you to run contests and provide offers for them on Face…
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How to Maximize LinkedIn Showcase Pages | Social Media Today

How to Maximize LinkedIn Showcase Pages | Social Media Today | Writing for Social Media | Scoop.it
LinkedIn introduced Showcase Pages as a replacement several months ago, but it seems marketers haven’t taken advantage of this feature yet.
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Google+ Tips To Increase Website Traffic

Google+ Tips To Increase Website Traffic | Writing for Social Media | Scoop.it
Named one of the largest active social networks in the world, Google Plus has reserves of untapped potential to help your business. As this social network grows and gains popularity, it’s important…
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The Top 7 Mistakes in Google+ Engagement

The Top 7 Mistakes in Google+ Engagement | Writing for Social Media | Scoop.it
Recently, I set out to attract more Google+ visitors. I did not succeed too well – in fact, I actually ended up making more headway on Instagram AND the elusive Facebook – but I thought my failur…
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Headline Psychology: 8 Tricks to Attract User Attention

Headline Psychology: 8 Tricks to Attract User Attention | Writing for Social Media | Scoop.it
Why do other people’s posts get clicks in the hundreds while your excellent innovative studies stay persistently underrated?
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How to Create a Social Media Marketing Plan From Scratch

How to Create a Social Media Marketing Plan From Scratch | Writing for Social Media | Scoop.it
When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and technique that goes w…
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How To Set Up Twitter Cards and Why You Should Do So

How To Set Up Twitter Cards and Why You Should Do So | Writing for Social Media | Scoop.it
Great blog post at Kim Garst - Social Media for Business Owners : Whether you have set up Twitter Cards or not, you have likely seen them in action on your Twitter feed. They take a plain, text-only tweet a[..]
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10 Helpful Twitter Lists for Social Media Marketers

10 Helpful Twitter Lists for Social Media Marketers | Writing for Social Media | Scoop.it
Twitter lists allow users to categorize their followers into different segmented lists based on a particular subject or theme. For instance, Twitter users can create a list of their friends or favori…
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Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More

Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More | Writing for Social Media | Scoop.it
Creating great content isn’t enough. If you want people to share it, you must consider the dynamics of each of your social networks and optimize your posts for each. This will maximize sharing and …
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7 conseils pour bien diversifier sa présence social-média de marque - Clément Pellerin - Community Manager Freelance & Formation réseaux sociaux

7 conseils pour bien diversifier sa présence social-média de marque - Clément Pellerin - Community Manager Freelance & Formation réseaux sociaux | Writing for Social Media | Scoop.it
Cet article a pour but de guider le Community Manager pour diversifier au mieux sa présence sur les réseaux sociaux en fonction de sa problématique business.
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26 content ideas for social media

26 content ideas for social media | Writing for Social Media | Scoop.it
The platforms vary in format, post length, and subject matter, so there are lots of options available to you as an online brand manager.
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The Social Media Design Blueprint [Infographic] - SocialTimes

The Social Media Design Blueprint [Infographic] - SocialTimes | Writing for Social Media | Scoop.it
A "ridiculously exhaustive" reference guide to image and video dimensions for each major social platform.
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Essential Twitter Marketing Resources: A Complete Guide |

Essential Twitter Marketing Resources: A Complete Guide | | Writing for Social Media | Scoop.it
These expert articles will help you network with colleagues, generate leads, deliver effective advertising and measure the return on your Twitter marketing.
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10 Quick Tips for Generating Leads From Twitter

10 Quick Tips for Generating Leads From Twitter | Writing for Social Media | Scoop.it
Get a few tips and tricks for generating leads from Twitter.
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Always Up-To-Date Social Media Image Sizes | Sprout Social

Always Up-To-Date Social Media Image Sizes | Sprout Social | Writing for Social Media | Scoop.it
From Twitter to Facebook to Google+, here's a guide to every important social media image size, always kept up-to-date.
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5 Data-Driven Ways To Get Your Facebook Post Seen

5 Data-Driven Ways To Get Your Facebook Post Seen | Writing for Social Media | Scoop.it
If you’ve been struggling with Facebook for your brand page, you’re not alone. Between countless tweaks and changes, we are constantly kept on our toes.
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Hashtag Strategies for Dummies

Hashtag Strategies for Dummies | Writing for Social Media | Scoop.it
Hashtags are a key component to a social media approach. However, done poorly, hashtags can make a brand come across as uncalculated and well, a dummy. Use this pound sign turned social the right way…
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