Writing and Editing
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Hyphens, En Dashes and Em Dashes, Oh My!

Hyphens, En Dashes and Em Dashes, Oh My! | Writing and Editing | Scoop.it
Sometimes it’s like trying to figure out Morse code, with all its dots and dashes. You have a hyphen, an en dash and an em dash. The big three crop up all the time in writing but let’s face it, mos…
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Top Ten Rules for Content Creation

Top Ten Rules for Content Creation | Writing and Editing | Scoop.it
Creating content that engages your reader is probably one—if not the—most difficult parts of social media marketing. Small businesses, especially those new to the game, have trouble figuring out wh…
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Copywriting vs. Content Writing: What’s the Difference?

Copywriting vs. Content Writing: What’s the Difference? | Writing and Editing | Scoop.it
It doesn’t matter if you want to write for the web or hire a writer to do it for you. It’s important to understand the difference between copywriting and content writing. People often assume they’r…
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10 Titles that Drive Traffic to Your Blog

10 Titles that Drive Traffic to Your Blog | Writing and Editing | Scoop.it
The headline is the most important part of your blog. It’s a promise to your readers. Its job is to clearly communicate the benefit you’ll deliver to them in exchange for their valuable time. A cat…
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