Writers on the Wrong Side of the Road
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Writers on the Wrong Side of the Road | Facebook

Writers on the Wrong Side of the Road | Facebook | Writers on the Wrong Side of the Road | Scoop.it

Writers on the Wrong Side of the Road is a collection of strangely different short stories by talented authors from around the road.

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Rescooped by Clayton Bye from Just Story It! Biz Storytelling
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How GE Wins Big With B2B Corporate Storytelling

How GE Wins Big With B2B Corporate Storytelling | Writers on the Wrong Side of the Road | Scoop.it
“Behind every person, behind every company, behind everything, is a story of how it got there – and the most relevant stories connect on a personal level.” Beth Comstock, CMO of GE. The above c…

Via Karen Dietz
Clayton Bye's insight:

More and more businesses are hiring writers to create stories about their products or to create stories for their customers, whether that be for a product or for a company blog or web page..

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Karen Dietz's curator insight, October 22, 2014 4:13 PM

Article Link: http://bit.ly/1yZ5TQW 


Ahhhhh -- here's an article that is music to my ears!


It's all about how GE is working with the principles of storytelling to provide buyers more than just information about product specifications. GE is deliberately working with stories to create the human connection with each other that we all desire.


How do they do that? This article, written by Tony Zambito for the Business2Community blog explains a lot about their approach. Like spending lots of time on listening first. Yeah!! That is a foundational skill for storytelling and a key commitment for GE.


There are 4 other story principles GE follows. I love "learn imagination". Another thing I like about this article is that there is not a distinction made between corporate storytelling and brand storytelling -- they are viewed as one and the same here, not discrete activities. Thank heavens.


Read more about how GE approaches its storytelling. You too can use the same principles with the same great results.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Rescooped by Clayton Bye from My thoughts on Stephen King as a writer
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The Contrary Canadian

The Contrary Canadian | Writers on the Wrong Side of the Road | Scoop.it

"All week, I participated in a discussion about Stephen King. And I cannot believe the number of people who were bashing the guy. He has written 50 books–EVERY ONE OF THEM A BESTSELLER. Best guestimates are he brings in at least 40 million a year. And when he can write a book like 11/22/63 that can move me to melancholy for the better part of a day AND a week later still has me thinking about it, then I say the whole lot are out to lunch, jealous, little people of no concern. This man is a great story teller. He HAS to be, to accomplish what he has done."

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Rescooped by Clayton Bye from Ireland Travel
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What I Found in the Dark

What I Found in the Dark | Writers on the Wrong Side of the Road | Scoop.it

What I Found in the Dark: critically acclaimed poetry from long-time author Clayton Clifford Bye


Via Sandra McLeod Humphrey, Rosemary J. Adkins
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Writers on the Wrong Side of the Road | Facebook

Writers on the Wrong Side of the Road | Facebook | Writers on the Wrong Side of the Road | Scoop.it

Writers on the Wrong Side of the Road is a collection of strangely different short stories by talented authors from around the road.

more...
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Rescooped by Clayton Bye from The Contrary Canadian
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The Contrary Canadian

The Contrary Canadian | Writers on the Wrong Side of the Road | Scoop.it
As contrary as ever, I’m interviewed by author Tony Richards. I thank him for his thoughtful questions.
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mickipeluso's curator insight, September 20, 2014 8:46 PM

Clayton Bye is one of my favorite authors and publisher. I'm honored to have two stories in his award-winning book of shot horror, "The Speed of Dark".

Rescooped by Clayton Bye from Water the mind - READ
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A Poetic Journey | The Write Room Blog

A Poetic Journey | The Write Room Blog | Writers on the Wrong Side of the Road | Scoop.it

The following poems are tied together by a common theme. They were taken from my book of poetry called What I Found in the Dark. But they also follow each other chronologically. Think of each of these poems being written by one man regarding the same woman. Watch the story develop. Get a sense of the love involved. And I hope that maybe, just maybe you will get a sense of what it was that he found in the dark.  - Clayton Clifford Bye, 05/02/2014 -


Via Sharla Shults
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Sharla Shults's curator insight, February 5, 2014 3:52 PM

Clayton Bye is a writer, editor and publisher. The author of 9 books and a varied collection of short stories, poems, articles and hundreds of reviews, he has also published (under the imprint Chase Enterprises Publishing) 3 award winning anthologies of excellent short stories by some great talents from around the world. The 1st book featured general fiction, the 2nd offering is horror and the 3rd is a book of detective short stories. His current releases are 2 children’s books and a memoir.

Rescooped by Clayton Bye from enjoy yourself
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A treat fit for Freud: Breast-milk lollipops

A treat fit for Freud: Breast-milk lollipops | Writers on the Wrong Side of the Road | Scoop.it
A lollipop company captures the taste of motherly love in its newest flavor

Via Kenneth Weene
Clayton Bye's insight:

Makes me shudder!

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Kenneth Weene's curator insight, June 7, 2013 10:04 AM

Okay, now this is funny. But why red? Why not more like the breast, a pronounced nipple, a darker areola, and a skin-colored breast. Now that would truly be obscene, and I bet it would sell.