by Mike Brown
"Whether creating social media content for yourself or for an organization you support, here’s an easy-to-use strategic thinking exercise for generating relevant topic ideas. Consider three vital areas:
-What do you Think?
-What do you Know?
-What do you Do?
"Consider your target audience’s needs and interests as a backdrop. Then use Think, Know, and Do as starters for three mind maps to help explore a range of social media content ideas."