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10 Tips on Writing from David Ogilvy

10 Tips on Writing from David Ogilvy | Scriveners' Trappings | Scoop.it

How is your new year’s resolution to read more and write better holding up? After tracing the fascinating story of the most influential writing style guide of all time and absorbing advice on writing from some of modern history’s most legendary writers, here comes some priceless and pricelessly uncompromising wisdom from a very different kind of cultural legend: iconic businessman and original “Mad Man” David Ogilvy. On September 7th, 1982, Ogilvy sent the following internal memo to all agency employees, titled “How to Write”:"Never write more than two pages on any subject."

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Scriveners' Trappings
Aids and resources for creators and teachers of writing, interactive fiction, digital stories, and transmedia
Curated by Jim Lerman
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6 Good Educational Web Tools to Teach Writing Through Comics

6 Good Educational Web Tools to Teach Writing Through Comics | Scriveners' Trappings | Scoop.it

Via Tom D'Amico (@TDOttawa)
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A simpler way to teach writing: the one trait rubric -

A simpler way to teach writing: the one trait rubric - | Scriveners' Trappings | Scoop.it
I used to spend hours grading students essays and felt extremely frustrated by the subjectiveness of my system. It was very difficult to think about all six traits of effective writing–ideas/content, organization, voice, word choice, sentence fluency, and conventions–at one time while grading. I’d often get sidetracked by mistakes in one area, such as spelling or …

Via Charles Tiayon
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Charles Tiayon's curator insight, September 1, 7:17 PM

Using a straightforward rubric with only 3 or 4 criteria makes it clear to students and parents why an assignment earned the grade it did. It also prevents the teacher from downgrading a paper by weighting one aspect of good writing too heavily. Concentrating on only one trait makes it easier for the teacher to fairly assess a student’s skills in a particular trait.

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Be a Happy Writer: 10 Ideas for Writing Businesses You Can Start Today - Angela Booth's Fab Freelance Writing Blog

Be a Happy Writer: 10 Ideas for Writing Businesses You Can Start Today - Angela Booth's Fab Freelance Writing Blog | Scriveners' Trappings | Scoop.it

There’s never in the history of the world been a better time to be a writer. You can write what you like. No one will burn you at the stake for your ideas. The biggest benefit of all: you’ve got the Internet. It’s a virtual world.


Via Penelope
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Penelope's curator insight, September 2, 1:59 PM

 

You can be a writer and you can making a living from it, but it may take a little savvy on your part. If you're fresh out of ideas of where you could sell your literary wares, this article could give you a jump start.

 

There are several very creative niches I knew nothing about. Find one, and get started on your writing career!

 

***This review was written by Penelope Silvers for her curated content on "Writing Rightly"***

 

Link to the original article: http://www.fabfreelancewriting.com/blog/2013/10/15/be-a-happy-writer-10-ideas-for-writing-businesses-you-can-start-today/

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Three Tips for Classroom Blogging Projects ~ the Tempered Radical

Three Tips for Classroom Blogging Projects ~ the Tempered Radical | Scriveners' Trappings | Scoop.it

by Bill Ferriter


"Just getting back to school with your students?  Interested in trying to pull off a classroom blogging project this year?


"Then these three tips — based on almost ten years of trying to make blogging a part of the work that my students do in the classroom — might be useful to you"


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52 Powerful Photos Of Women Who Changed History Forever ~ Distractify

52 Powerful Photos Of Women Who Changed History Forever ~ Distractify | Scriveners' Trappings | Scoop.it
By being strong, brave, and human these women changed the world.


Image: Kathrine Switzer becomes the first woman to run the Boston Marathon, despite attempts by the marathon organizer to stop her. [1967]


Jim Lerman's insight:  These photos are great for writing prompts

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Roy R. Gomez's curator insight, August 29, 2:02 PM

Thumbs up ladies. 

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How One Teacher Achieved Insane Reading Growth Last Year (EdSurge News)

How One Teacher Achieved Insane Reading Growth Last Year (EdSurge News) | Scriveners' Trappings | Scoop.it

by Matt Bowman


"Tracy Fischetti's high school students improved their reading level scores about three times as much as expected last year, according to the state’s 2013 test scores.


"Of all the English teachers in Florida, she scored the highest on the state's Value Added Measure (VAM). Interestingly, Fischetti had no idea of her distinction until I emailed her in early March. "I am not sure how you would have gotten wind of my classroom chaos in California," she wrote. The metric isn't viewed positively in her district.


"I'm sure many readers' jaws clench at the mention of VAM Scores. I'm going to sidestep that controversy for this post except to note that, inadequate as test scores are for assessing educational quality, they're not a bad starting point to discover promising practices. No matter what you think of VAM, Fischetti and her students have accomplished something impressive, and I couldn’t be more grateful for the time she took to share her approach with me.


"There are three practices that Fischetti employs consistently that seem to account for a lot of her success".

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M. Philip Oliver's curator insight, August 29, 1:08 PM

Thanks to Jim Lerman; "READING" The Hope of Youthkind.

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How many words is this picture worth?

How many words is this picture worth? | Scriveners' Trappings | Scoop.it
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Mayra.Loves.Books's curator insight, August 24, 10:37 AM

Wish I knew the context of this photo or where it came from. Is it digitally altered? The photo was shared, but no original source given. Yes, the picture is worth more than a thousand words, and as a teacher I can see the possibilities of using this in the classroom after a study or refresher about the life of MLK. As a librarian, not knowing the source bothers me tremendously. I hope someone who reads this will add the missing information.

Jim Lerman's comment, August 25, 5:15 PM
@ MayraLovesBooks. I've only been able to find this url as a source for the picture. I tried using Google Reverse Image Search and with TinEye. http://pbs.twimg.com/media/BvqlwD3CcAAYW00.jpg
Mayra.Loves.Books's comment, August 25, 9:35 PM
That is what I did Jim Lerman , and it bugged me that I could not find a source for it! I will let you know if I find the source.
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Goodreads

Goodreads | Scriveners' Trappings | Scoop.it

description by Scout Report


"Goodreads is not only a fine place to find your next "good read," but also a great way to keep track of books you've enjoyed. Visitors can log in to create their own lists of books, along with annotations, comments, and ratings. Additionally, visitors can search and browse other readers' profiles, take literary quizzes, and look over hundreds of book lists. Author pages collect writers' bibliographies for an easy way to find more books based on those already read. Finally, the Recommendations area suggests more books individual users might enjoy, drawing from their ratings, tags, and virtual "shelves."

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Getting Smart: Posting, Publishing, Presenting, and Portfolios

Getting Smart: Posting, Publishing, Presenting, and Portfolios | Scriveners' Trappings | Scoop.it

Students do their best work when the audience is real, live or online. When their work will be seen and viewed by many people, the student knows the work matters, the work is of value, and that they should do their best. In the student’s mind, there is a distinction between turning something in for the teacher versus turning something in for the greater public. Schools engage students and promote deeper learning use the 4 P’s of next gen learning: posting, publishing, presenting, and portfolio.


Via Nik Peachey
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Nik Peachey's curator insight, August 11, 7:23 AM

Some good advice for teachers who are trying to develop their students' writing skills.

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#TeachDoNow MOOC Webinars | Educator Innovator

#TeachDoNow MOOC Webinars | Educator Innovator | Scriveners' Trappings | Scoop.it

Jim Lerman's insight:


In the summer of 2014, The National Writing Project and KQED produced a MOOC called ThinkDoNow, with support from the MacArthur Foundation. 


The six webinars that formed the basis of the MOOC are archived on the site of the Educator Innovator here. You will see them identified as Episodes #1-#6. 


Below, please find a brief description of the MOOC and its topics:


"#TeachDoNow is a collaborative learning experience in partnership with the National Writing Project open to anyone interested in learning how to use Twitter and other media sharing applications to promote social and civic discourse with students around science, news and the arts. It will take place online this summer from July 7 – August 17.


"Weekly activities will center around KQED’s Do Now, a weekly activity for students to engage and respond to current issues using social media tools. We will engage in weekly discussions that encourage us to go deep into current issues surrounding education, learn new digital tools we can employ with our students, share and discuss our results, and explore the ways to effectively promote digital conversations with our students."


All of the materials for the #TeachDoNow MOOC may be accessed here.


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A New iPad Game to Teach Argument ~ Educator Innovator

A New iPad Game to Teach Argument ~ Educator Innovator | Scriveners' Trappings | Scoop.it

"Put your powers of persuasion to the ultimate planetary test!

"GlassLab, in collaboration with NASA and the National Writing Project, has released Mars Generation One: Argubot Academy, a new iOS tablet game that lets each player step into the boots of Zodiac, the first Earthling student at Argubot Academy.

"Mars Generation One: Argubot Academy is a game changer in educational technology. Designed to address Common Core ELA standards in argumentation with complex STEM content, this tablet game uses an interesting cast of characters and fun robot battles to help students develop the literacy and leadership skills essential for any 21st century career!"

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Hikmawati N's curator insight, August 19, 10:28 PM

Waw, it is great... I will try on it, will it work for me?

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Art, Inc.: A Field Guide to the Psychology and Practicalities of Becoming a Successful Artist ~ Brain Pickings

Art, Inc.: A Field Guide to the Psychology and Practicalities of Becoming a Successful Artist ~ Brain Pickings | Scriveners' Trappings | Scoop.it

by Maria Popova


"How to master the business of art without buying into the toxic myth that doing so makes you a lesser artist."

"“Art is a form of consciousness,” Susan Sontagwrote in her diary. But for many working artists, who straddle the balance between creativity and commerce, art swells into a form of uncomfortable self-consciousness — something compounded by a culture that continually pits the two as a tradeoff. Cartoonist Hugh MacLeod captured this perfectly in proclaiming that “art suffers the moment other people start paying for it.” Such sentiments, argues artist Lisa Congdonin Art, Inc.: The Essential Guide for Building Your Career as an Artist (public library), are among the most toxic myths we subscribe to as a culture and reflect a mentality immeasurably limiting for creative people."

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Intro to Publications - SapayseurWeb

Intro to Publications - SapayseurWeb | Scriveners' Trappings | Scoop.it

post by Sharanda Payseur on English Companion, July 8, 2014


"I have done the same thing. I created a technology-based course for our freshmen. It really helps other teachers.  We were spending too much time in class teaching students how to use Web 2.0 and research and digital citizenship skills in our content classes.  Now, students get it in my tech class.


"We call it Intro to Pub because I was only English certified at the time.  Now, however, it's just easier to keep the name the same.  But I make it all up.  Here is a link to my website if you want to look at it.  I have lessons posted and student projects. 


"However, I do incorporate English through Stems vocab and Grammar (Magic Lens) to get them ready for English 9 in the Spring semester.  


"There are several digital citizenship sites you can use.  I also work with other teachers to have students create interdisciplinary projects incorporating the Web 2.0 skills they learn in my class that help reinforce information from other classes.  (Common Sense MediaDDLCodingComputer Tutorials)


"We also only use Creative Commons images for all work posted online. I spend a lot of time teaching students how to find and cite their resources and use them correctly.  


"If you have any questions, email me: sapayseur@gaston.k12.nc.us

Next year, I'll be changing things up some, but I'm super excited with this course.

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Kelly Christopherson's curator insight, August 18, 1:39 AM

Know a beginning teachers? Someone beginning to use technology? A veteran teacher looking to integrate technology? A technology consultant? There's something for everyone here and more can be added. It's a good start for anyone beginning or looking for some new ideas. 

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Preparing Teachers to Teach Writing Using Technology | ETC Press

Preparing Teachers to Teach Writing Using Technology | ETC Press | Scriveners' Trappings | Scoop.it

Free download from this site


T"echnology is changing not only how people write, but also how they learn to write. These profound changes require teachers to reconsider their pedagogical practices in the teaching of writing. This books shares instructional approaches from experienced teacher educators in the areas of writing, teacher education, and technology. Chapters explore teachers personal experiences with writing and writing instruction, effective pedagogical practices in methods writing courses, and professional development opportunities that effectively integrate technology into the writing classroom and contribute to students’ growth as writers and users of technology. While the chapters in this collection are written to inform practice, they are written from a theoretical and empirical base by research-oriented educators in our field. Each chapter provides a research base for a particular instructional approach, a description of their strategy, and examples from instructional settings that highlight how the pedagogical practice advanced the knowledge of the teachers in the areas of writing instruction and technology.  This collected volume provides as up-to-date understanding of how teachers are prepared to teach writing using technology."

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10 Ways to Use Technology to Teach Writing > Eye On Education

10 Ways to Use Technology to Teach Writing > Eye On Education | Scriveners' Trappings | Scoop.it

"The Common Core’s Anchor Standard 6 for writing in grades K–12 requires students to “use technology, including the Internet, to produce and publish writing and to interact and collaborate with others”. Here are some ideas for meeting this standard (besides the obvious use of technology—word processing).


Via Beth Dichter
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Beth Dichter's curator insight, April 7, 2013 9:35 AM

What tools are there to help students PRODUCE writing online? Lauren Davis identifies five areas that for producing writing:

* Collaborative tools

* Grammar and language resources

* Fun prompts to get their juices flowing

* Brainstorming and drafting graphic organizers.

* Research tools

What tools are there to help students PUBLISH writing online?
* Magazines

* Online contests

* Class e-newsletter or newspaper

* Book review website

* Class blog or website

There are links to many resources thoughout this post and in many cases specific suggestions are provided for grade levels. If you are not using online tools with your students this post provides great resources to help you begin the process.

mshudson's curator insight, April 7, 2013 12:04 PM

Very interesting! I use some of the tools highlighted but must expand my application to include consistent student usage.

Lee Hall's curator insight, April 9, 2013 4:20 PM

So much more fun than just word processing.

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The Psychology of Writing and the Cognitive Science of the Perfect Daily Routine ~ Brain Pickings

The Psychology of Writing and the Cognitive Science of the Perfect Daily Routine ~ Brain Pickings | Scriveners' Trappings | Scoop.it

by Maria Popova

quotation from Ronald T. Kellogg


"[There is] evidence that environments, schedules, and rituals restructure the writing process and amplify performance… The principles of memory retrieval suggest that certain practices should amplify performance. These practices encourage a state of flow rather than one of anxiety or boredom. Like strategies, these other aspects of a writer’s method may alleviate the difficulty of attentional overload. The room, time of day, or ritual selected for working may enable or even induce intense concentration or a favorable motivational or emotional state. Moreover, in accordance with encoding specificity, each of these aspects of method may trigger retrieval of ideas, facts, plans, and other relevant knowledge associated with the place, time, or frame of mind selected by the writer for work." 

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The 60 Most Powerful Photos Ever Taken That Perfectly Capture The Human Experience ~ Distractify

The 60 Most Powerful Photos Ever Taken That Perfectly Capture The Human Experience ~ Distractify | Scriveners' Trappings | Scoop.it

by Maia McCann


"This incredible collection of moments represents the joy, innocence, despair, curiosity, and undying perseverance within all of us. No matter where we’re from, these are the emotions that unite us – it’s what makes us human. We set out to capture this spirit in 60 incredible photographs, and I truly hope you enjoy."


Jim Lerman's insight: Perhaps the title of this article is a little over the top in terms of these being the top 60 photos ever taken, but many of them are great. Great to use as story prompts.

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Lisa Nielsen: The Innovative Educator: 5 Tips for Submitting a Guest Post to a Blog

Lisa Nielsen: The Innovative Educator: 5 Tips for Submitting a Guest Post to a Blog | Scriveners' Trappings | Scoop.it

by Lisa Nielsen


"A fantastic way for educators, students, or companies to get attention to ideas or product is to contribute a post to a popular blog in your area of interest. However if you do, make sure you do your homework by keeping these tips in mind."

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30+ Ultimate Headline Formulas for Tweets, Posts, Articles and Emails ~ buffersocial

30+ Ultimate Headline Formulas for Tweets, Posts, Articles and Emails ~ buffersocial | Scriveners' Trappings | Scoop.it

by Kevan Lee


"I collected a trove of interesting and actionable headline formulas from some of the best sources for headline writing, and I’ve tossed in a few of our favorite Buffer headline formulas, too. Is there a tried-and-true headline routine that you always come back to? See if it’s listed here among these sure bets, or leave it in the comments."

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In Search of Shakespeare . Language Arts: Shakespeare's Sonnets | PBS

In Search of Shakespeare . Language Arts: Shakespeare's Sonnets | PBS | Scriveners' Trappings | Scoop.it

description by the Scout Project


"PBS has created a wonderful lesson plan on Shakespeare's sonnets that addresses students' most common complaint about the Bard: the inaccessible language. This website for educators has videos and other technology for students, as well as academic articles for educators that are meant to help them better understand how to teach Shakespeare. Visitors should not miss the updated "translation" of Sonnet 18, the classic that starts out "Shall I compare thee to a summer's day?" Another gem of a lesson plan that visitors should check out is the "Soliloquies Buster" under "Professional Development" on the right hand menu of the website. It includes a handout that gives the step-by-step process on making the dreaded soliloquy not just accessible, but engaging and fun."

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How one school is encouraging middle-grades students to read, share books reading ~ Edutopia

How one school is encouraging middle-grades students to read, share books reading ~ Edutopia | Scriveners' Trappings | Scoop.it

by Andrea Hernandez and Karin Schreir Hallett

description by MiddleWeb SmartBrief


"Educators at a school in Florida are helping to create a community of readers by challenging students in grades 4 to 8 -- and teachers -- to read a book from every letter of the alphabet and share their thoughts about it. In this blog post, educators Andrea Hernandez and Karin Schreier Hallett share details of the program and describe the badges that can be earned."

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From Guilt to Google: Experimenting with Tech Tools to Improve Writing Feedback (EdSurge News)

From Guilt to Google: Experimenting with Tech Tools to Improve Writing Feedback (EdSurge News) | Scriveners' Trappings | Scoop.it

by Kim Hoffman Kanof


"I needed to change the tedious and difficult writing process in my classroom. So, I turned to Google tools.


"Google scripts and add-ons to Google Drive drastically changed my approach to giving writing feedback. I have been able to quickly develop meaningful “writers workshops”, give individualized feedback throughout the writing process, and provide timely comments to a large student caseload.


"With these tools (many of which are included in this list), students are placed in charge of their learning. They engage in meaningful self-reflection, highlight according to criteria, and use academic language to critique their own work. The shift is significant. With Google tools, I can provide ongoing feedback while my students showcase digital responsibility and revise throughout the writing process."

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Paper Circuitry Illuminates ‘Writing as Making’ | DMLcentral

Paper Circuitry Illuminates ‘Writing as Making’ | DMLcentral | Scriveners' Trappings | Scoop.it

by Mia C. Zamora


"What was intriguing during the "Hack Your Notebook Day" was the transformative power of this work. The general consensus before the workshop was that the time spent on this engagement would be a pleasant "time-out" craft session…. A bit of time away from the "real work." But for all that, this "detour” workshop effectively opened up the heart of the teaching and learning enterprise. Our KUWP teacher/writers were now assuming the position of the learners, embarking in unknown territory for reasons still somewhat vague to them. In many ways, their positioning mirrored a similar resistance that kids today might feel when introduced to some "random" writing approach in their classroom.  By the close of our time together, we found we were transported to a fresh perspective.



"What a revelation to consider the palpable frustration we experienced when we couldn't make the circuits work (and the feeling of rising failure that might overcome us if we couldn't make it work). We also discussed the first time the LED lit up — the very real empowerment of that little light coming into view. (There were several audible gasps and exaltations from our group when the circuits started to light up). We considered why we chose certain aspects of our composition to illuminate, and what kind of thought went into selecting certain words and images to highlight with illumination."

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Flashlight: A Whimsical Wordless Story about Curiosity and Wonder ~ Brain Pickings

Flashlight: A Whimsical Wordless Story about Curiosity and Wonder ~ Brain Pickings | Scriveners' Trappings | Scoop.it

by Maria Popova


"Shedding light on the wonderland that unfolds when you simply dare, and care, to look."

"As an immense lover of smart children’s books and of cleverly deployed die-cutingenuity, I was instantly taken withFlashlight (public library) by Vermont-based illustrator Lizi Boyd — a wordless story about curiosity and wonder, following a little boy who sneaks out of his camp tent at night and, with a flashlight in hand, discovers the whimsical world that lives under the nocturnal veneer."

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Exciting New Writing Forum for Teens ~ English Companion

Exciting New Writing Forum for Teens ~ English Companion | Scriveners' Trappings | Scoop.it

by Kerry Jones-Golembeski - posted Aug. 17, 2014


A fellow teacher/writer and I are putting together a blog that encourages students around the country to share their narrative stories. The purpose of the blog is for students to understand that we are more alike than we are different, and that everyone has a story that can break your heart.


We are currently accepting submissions from students ages 13-19 who would like to submit their stories. Please click on the link for more information on submission guidelines.

Here is the link:


http://tyrmkwil.blogspot.com/


Our publishing dates are September 30, December 30, April 30, and June 30.


The deadline for the first submission is September 15.


Please feel free to share with this anyone you think might be interested.


Thanks!

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