World tourism
Follow
Find tag "liberty"
1.2K views | +0 today
Your new post is loading...
Your new post is loading...
Rescooped by JC Hubac from 365 Jours de Ski, Tourisme & Marketing
Scoop.it!

Liberty’s Mini Reality Show “Trails to Rails”

Liberty’s Mini Reality Show “Trails to Rails” | World tourism | Scoop.it

A little over a year ago, I shared a simple video series Liberty University Snowflex had created that simply and easily accomplished three goals:

First, it was an engaging, but triumphant, story about learning to skiSecond, it was a testimonial of the power of ski schoolThird, it created a couple dozen new skiers / snowboarders for life

The project was called “Trails to Rails”, a system that taught total newbies how to snowboard with the end goal being a rail jam and the end of the program. After a great, successful first round, they recent came back for another go with an extra focus on telling the story.


Via Aurélien de PIERREFEU
more...
Aurélien de PIERREFEU's curator insight, February 20, 2013 8:25 AM

Another interesting article from the excelent Gregg Blanchard (@slopefillers)  on how LibertyMountain Snowflex centre brings newcomers to ski

JC Hubac's curator insight, February 25, 2013 3:43 AM

Interesting article from Gregg Blanchard on how LibertyMountain Snowflex centre brings newcomers to ski

Rescooped by JC Hubac from 365 Jours de Ski, Tourisme & Marketing
Scoop.it!

Liberty’s Mini Reality Show “Trails to Rails”

Liberty’s Mini Reality Show “Trails to Rails” | World tourism | Scoop.it

A little over a year ago, I shared a simple video series Liberty University Snowflex had created that simply and easily accomplished three goals:

First, it was an engaging, but triumphant, story about learning to skiSecond, it was a testimonial of the power of ski schoolThird, it created a couple dozen new skiers / snowboarders for life

The project was called “Trails to Rails”, a system that taught total newbies how to snowboard with the end goal being a rail jam and the end of the program. After a great, successful first round, they recent came back for another go with an extra focus on telling the story.


Via Aurélien de PIERREFEU
JC Hubac's insight:

Interesting article from Gregg Blanchard on how LibertyMountain Snowflex centre brings newcomers to ski

more...
Aurélien de PIERREFEU's curator insight, February 20, 2013 8:25 AM

Another interesting article from the excelent Gregg Blanchard (@slopefillers)  on how LibertyMountain Snowflex centre brings newcomers to ski