World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing
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Smart Digital Business

Smart Digital Business | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Helping Digital Agencies and Startups get to £1M in Recurring Revenues
   
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10 Ways To Screw Up Startup Fundraising

   
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У Анны Ахматовой после исполнения Девятого квартета Шостаковича

У Анны Ахматовой после исполнения Девятого квартета Шостаковича | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
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У Анны Ахматовой после исполнения Девятого квартета Шостаковича. Слева направо: Соломон Волков, Виктор Киржаков, Валерий Коновалов, А. А. Ахматова, Станислав Фирлей. Комарово, 16 мая 1965 г. Фото Славы Осипова

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Expert Secrets - Get Your FREE Copy

Expert Secrets - Get Your FREE Copy | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Get your free copy of Expert Secrets NOW!!!
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Ding, ding, ding! This is like GOLD info and he presents in a way that is unique and totally doable!
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Лонгрид: рекомендации экспертов  по созданию качественного контента

Лонгрид: рекомендации экспертов  по созданию качественного контента | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Лонгрид - не наилучший формат подачи информации. Он требует времени и высокой концентрации внимания. На каких страницах сайта уместен лонгрид?
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Качественный контент отличается от того, что пользователь видит на сайтах из ТОП 10 поисковой выдачи
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IBC Russia 2014: «Исследования алгоритмов поисковых машин»

IBC Russia 2014: «Исследования алгоритмов поисковых машин» | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
С 27 по 28 ноября 2014 года, в Москве проходила крупнейшая отраслевая конференция для рынков интернет-маркетинга и веб-разработки «Интернет и Бизнес. Россия». Объединяя в себе такие многолетние и известные проекты, как «Сайт» и Optimization, Конференция «IBC Russia» стала ответо
Alexander Abramov's insight:
Основные типы санкций, реализуются следующим образом
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Release Your Opt-In Thank You - Webly Alfred | Helping You Slay Your Tech Monsters!

Release Your Opt-In Thank You - Webly Alfred | Helping You Slay Your Tech Monsters! | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
A step-by-step guide to make your Facebook fan page more engaging
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A step-by-step guide to make your Facebook fan page more engaging
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25 Twitter Tools Guaranteed To Improve Your Marketing Strategy [Infographic] - Thank You

25 Twitter Tools Guaranteed To Improve Your Marketing Strategy [Infographic] - Thank You | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Want to find the right content for your audience? Learn how to create an unstoppable Twitter marketing strategy with these 25 kickass tools!
Alexander Abramov's insight:
To build the Titanic is the first thing.
Leading the Titanic with the right course is the another thing.
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How to Make an Infographic: A Visual Guide for Beginners [Free E-Book]

How to Make an Infographic: A Visual Guide for Beginners [Free E-Book] | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
A free step-by-step visual guide for beginners on creating on infographic, from how to write copy for your visual to how to promote it effectively.
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How to Make an Infographic: Free Visual E-Book for Beginners | Visual Learning Center by Visme
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SEO How-to, Part 7: Mapping Keywords to Content

SEO How-to, Part 7: Mapping Keywords to Content | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
This is the seventh installment in my “SEO How-to” series. Previous installments are:

“Part 1: Why Do You Need It?”;
“Part 2: Understanding Search Engines”;
“Part 3: Staffing and Planning for SEO”;
“Part 4: Keyword Research Concepts”;
“Part 5: Keyword Research in Action”;
“Part 6: Optimizing On-page Elements.”
Alexander Abramov's insight:
This is the seventh installment in my “SEO How-to” series. Previous installments are: “Part 1: Why Do You Need It?”; “Part 2: Understanding Search Engines”; “Part 3: Staffing and Planning for SEO”; “Part 4: Keyword Research Concepts”; “Part 5: Keyword Research in Action”; “Part 6: Optimizing On-page Elements.”
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8 Graphic Design Trends Your Competitors Will Use to Stand Out in 2017 [Infographic] - Red Website Design Blog

8 Graphic Design Trends Your Competitors Will Use to Stand Out in 2017 [Infographic] - Red Website Design Blog | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Do your competitor's design and marketing strategies leave yours looking out of date? Want to know the trends they are taking advantage of to stand out online?
Alexander Abramov's insight:
GIFs are the perfect little content helper...!
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How Website Structure Affects SEO - Search Engine Journal

How Website Structure Affects SEO - Search Engine Journal | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
It's not just about keywords - here's how website structure affects SEO, and how to fix any potential issues on your website.
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10 Quick SEO Fixes For Any Site
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13 New Social Media Tools for 2017

13 New Social Media Tools for 2017 | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
For social media managers
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For social media managers... not only
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How to Perform an SEO Audit: Part 1 Technical | SEJ

How to Perform an SEO Audit: Part 1 Technical | SEJ | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Using client examples, Anna takes you step by step through an in-depth guide of creating a truly awesome technical SEO audit on Search Engine Journal.
Alexander Abramov's insight:
Best Kept SEO Secret: Long-Tail Keywords
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Google’s Algorithms Can Ignore Rel Canonical When URLs Contain Different Content. Here’s Proof.

Google’s Algorithms Can Ignore Rel Canonical When URLs Contain Different Content. Here’s Proof. | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Glenn Gabe of GSQi explains how Google can ignore rel canonical when urls contain different content. Google recently explained this can happen. Here's proof.
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Quick Case Study – Proof This Happens
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How to Create Pinterest Images That Drive Massive Results

How to Create Pinterest Images That Drive Massive Results | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Wonder how to use images on Pinterest? Or why you’d create Pinterest images to pin content from your blog? 7 tips to drive massive results.
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With these seven easy tips I’ve put together to help you create Pinterest images that drive massive results! ~ Rebekah Radice
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The Power of Infographics: 10 Stats Showing Why You Should Use Them [Infographic] - Red Website Design Blog

The Power of Infographics: 10 Stats Showing Why You Should Use Them [Infographic] - Red Website Design Blog | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Are you looking for ways to generate more traffic to your blog? Want to understand the benefit of adding infographics to your strategy?
Alexander Abramov's insight:
People following directions with text and illustrations do 323% better than people following directions without illustrations.
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Think You Don’t Need SEO? 6 Reasons You Should Reconsider [Infographic] - Red Website Design Blog

Think You Don’t Need SEO? 6 Reasons You Should Reconsider [Infographic] - Red Website Design Blog | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Are you resisting the calls to invest in SEO for your website? Wondering why so many other businesses spend their hard-earned cash on it?
Alexander Abramov's insight:
SEO is fast becoming a standard in today's market. If you Ignore it, then expect that your market will also ignore your business in the near future.
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12_Secret_Facebook_Features_Every_Marketer_Should_Be_Using_2016.png (1000×8181)

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You learn the hidden features Pros use to get better engagement! Ready to get more on Facebook without spending money al? DOWNLOAD NOW
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How to Add Structured Data to Your Website

How to Add Structured Data to Your Website | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
You might not know this about me, but I’m not a very technical person (gasp!). I don’t know how to code, and I’m not a technical SEO wizard. However, I recognize the importance of getting technical when you have to. Adding structured data, also known as schema markup, to your site is one of the …
Alexander Abramov's insight:
I’ve said this before and I’ll say it again: All SEO is a long-term strategy.
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6 SEO Tips to Help Your Website Stand Out on Google [Infographic] - Red Website Design Blog

6 SEO Tips to Help Your Website Stand Out on Google [Infographic] - Red Website Design Blog | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Do you need help making your website stand out on Google? Struggling to keep up with the ever-changing world of SEO?
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Инсайты из Яндекс.Метрики - AllintopConf 2017

Доклад на конференции 15 февраля 2017. О том, как найти достоверные закономерности по SEO и стоит ли безоглядно доверять распространенным советам
Alexander Abramov's insight:
Спасибо, Алексей Трудов! За мудрость, основанную на опыте и осмыслении: Данные, которые копятся по каждому сайту в системах веб-аналитики, панелях вебмастеров, логах серверов — это ваша личная BigData. Там достаточно информации, чтобы принимать эффективные решения. Они будут обоснованы не хуже, чем выводы на выборке из миллиона страниц.
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SEO Cheat Sheet for Facebook, Yelp, Pinterest, Etsy, and Google [Infographics]

SEO Cheat Sheet for Facebook, Yelp, Pinterest, Etsy, and Google [Infographics] | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Learn how to optimize your ecommerce business pages on social media, Yelp, and Google to be found more easily in search results.
Alexander Abramov's insight:
The folks at HigherVisibility produced minigraphics with tips for how to optimize your business page on Facebook, Pinterest, Etsy, Yelp, and Google.
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What’s the Difference Between Remarketing and Retargeting? - Search Engine Journal

What’s the Difference Between Remarketing and Retargeting? - Search Engine Journal | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Remarketing and retargeting are extremely similar, but there are slight differences that can make a difference if you're a small business. Learn more here.
Alexander Abramov's insight:
Remarketing and Retargeting? What is Retargeting? What is Remarketing?
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Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google

Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Want to know what makes an e-commerce site rank well in Google? This study explores those ranking signals.
Alexander Abramov's insight:
О факторах, возможно, влияющих на высокие позиции в выдаче Google 

размер файла ecommerce-страниц в топ-10 на 30% больше, чем в среднем по всем другим категориям 

сайты на высоких позициях содержат на 40% больше интерактивных элементов и на 70% больше маркированных списков, чем в среднем по остальным категориям; 

а также на 70% больше внутренних ссылок 

количество слов на ecommerce-страницах в первой десятке выдачи на 25% больше, чем в среднем по всем категориям
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2017 Ecommerce Marketing Checklist

2017 Ecommerce Marketing Checklist | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Develop a Marketing Strategy
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Develop a Marketing Strategy!
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Как изменилась стоимость и охват рекламы в сообществах «Одноклассников» и «ВКонтакте» в 2016 году — исследование Sociate

Как изменилась стоимость и охват рекламы в сообществах «Одноклассников» и «ВКонтакте» в 2016 году — исследование Sociate | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Команда рекламной биржи Sociate написала для vc.ru колонку, в которой проанализировала рынок органической рекламы «ВКонтакте» и «Одноклассников» за 2015 и 2016 годы. Цель исследования — проследить, как изменились популярные тематики, аудитория, охват и стоимость размещения записей в сообществах.
Alexander Abramov's insight:
В 2017 году мы рекомендуем отказаться от бездумных посевов одинаковых записей на разных площадках. Мы видим, что пользователи устали от однотипной рекламы в стиле «скорее купите у нас». Они ценят интересную и полезную информацию. Тенденция развития качественного контента будет набирать обороты, и больший эффект принесёт нативная реклама. Подстраивайте каждую рекламную запись под контент и стиль выбранных площадок.
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The Ultimate Guide to Influencer Marketing - SumoMe

Why do they value traffic? Because that’s often what their pay is based on
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Why do they value traffic? Because that’s often what their pay is based on
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