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The Branding Bible: Logo Design Explained

The Branding Bible: Logo Design Explained | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Know the secrets to making your brand stand out with the giants. Design your logo and brand identity with a simple DIY online logo maker tool.
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The Branding Bible by @Designmantic #branddevelopment #branding 

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5 Tips to Write a Killer Slogan for Your Business

5 Tips to Write a Killer Slogan for Your Business | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
What makes famous brands recognizable? Their logos and slogans.Take McDonald's, for example. A simple look at its Golden Arches and "I'm loving it" motto automatically evokes an emotional response
Alexander Abramov's insight:

If lost for words: "5 Tips to Write a Killer #Slogan for Your #Business" by @cendrinemedia on @LinkedIn http://www.linkedin.com/today/post/article/20140612011808-41277595-5-tips-to-write-a-killer-slogan-for-your-business #branding

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Images: How to Tell Your Brand Story [Examples] | Heidi Cohen

Images: How to Tell Your Brand Story [Examples] | Heidi Cohen | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Stories trump other forms of information making them important for your brand. Images take stories beyond plain text and words; they provide context for the listener and make memorable associations.
Alexander Abramov's insight:

Pictures and impressive examples: How to Tell Your Brand Story [Examples] #vk #b24 #brand #Mktg

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Branding -how? infographic

Branding -how? infographic | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Alexander Abramov's insight:

Если у вас есть бренд, либо у вас есть бизнес, имеющий узкое место в брендинге, то стоит задуматься над повышением видимости бренда.

К повышению узнаваемости бренда в соцсетях можно прийти как по ступенькам (см. картинку), так и сразу. Например мы предпочитаем начинать сразу с соц. сетей.

На более высоких уровнях видимость бренда анализируется через сервисы мониторинга.

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How To Build Your Brand On Pinterest [Research] | Heidi Cohen

How To Build Your Brand On Pinterest [Research] | Heidi Cohen | World of #SEO, #SMM, #ContentMarketing, #DigitalMarketing | Scoop.it
Participants use Pinterest's visual eye candy differently than other social media platforms.
Alexander Abramov's insight:

Bingo! How To Build Your Brand On #Pinterest [Research] #vk #b24 #brand
Pinterest: Where Consumers Turn For Buying Ideas

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