While men buy into the productivity of social media use in the workplace more than women, it's women that actually use those tools more than their male colleagues.
A new study from Ipsos commissioned by Microsoft found that 46% of respondents believed that their work was more productive using social media tools. Breaking that down by gender, 49% of men believe they get more work done using social media, with 44% of women making the same argument.
Like any other survey sponsored by a big corporation, there's a hidden message. In this case, Microsoft wants to push increased use of social tools in the enterprise, particularly with its stable of Yammer products, and SharePoint.
This entry was posted in B2B Marketing Infographics, Social Media Infographics and tagged b2b marketing infographic, social media infographics, social media marketing, twitter infographics, twitter marketing infographics.
For restaurants still grappling for an entry into the social media space, or ones plagued by a lack of direction, Digital Dining has produced a helpful infographic that illustrates 10 different ways restaurants can use social media to their...
Social Media - A new study from Manta provides insight from more than 1,200 small-business owners regarding their top concerns, such as social media and ROI. Manta then created the following infographic from ...
The infographic gives an overview of how busy the social media ecosystem has become by picking out some top stats for the 8 main social networks including Facebook, Twitter, Pinterest, LinkedIn, Google+, YouTube, Instagram, and Tumblr.
Being social (e.g. actively using social media) in industries that are typically viewed as less of a fit for social media can be a great way to stand out, to show thought leadership and to reach new audiences.
To find out what people are doing to connect with their customers, partners and other industry stakeholders on social media in less social industries, take a look at the data in this infographic, where you’ll see:
Why you should be social, even if not everyone in your industry is on boardExamples of companies innovating in social mediaThings to watch out for with social media in non-social industries
Examples that we used include companies in the following industries:
Via Lauren Moss
New report also looks at the best practices being applied to mobile marketing.
Digital security firm Gemalto has produced a new infographic detailing the new mega-trends and best practices taking place in the mobile marketing ecosystem.
The infographic looks at the best practices that companies should take when it comes to customer interactions, whilst also emphasisng the importance of text messaging as a key channel through which companies can make direct and personal communications with consumers.
Designed to show how companies, brands and mobile operators can harness mobile phones to ensure continuous customer touch and interaction, the infographic also delves into how they can enable more conversational and contextual marketing and commerce.
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