Today, the United States Agency for International Development (USAID) launched three mobile phone games through its public-private partnership with the Half the Sky Movement.
The games tackle key issues related to health and gender equity. The Family Choices game aims to increase the perception of girls’ place in and value to families, with a focus on keeping girls in schools; 9-Minutes introduces players to the key do’s and don’ts of having a healthy pregnancy; and in Worm Attack!, players work to rid themselves and their communities of intestinal worms.
“These new mobile games advance two of our most important priorities--the promotion of gender equality and the use of science and innovation to accelerate development," said USAID Administrator Rajiv Shah. "We are pleased to partner with the Half the Sky Movement in creating innovative, accessible solutions to reach and educate women and girls about critical social, economic, and health issues.”