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How a shipping company earned 650,000 Facebook fans in a year

How a shipping company earned 650,000 Facebook fans in a year | Working Stuff | Scoop.it

A look at how Maersk's social media manager, operating solo, engages fans on 10 social networks without bottom-line sales or gimmicks. He just tells stories. 

Cf. http://www.facebook.com/MaerskLine

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Facebook Newsroom | News Feed FYI: Using Qualitative Feedback to Show Relevant Stories

Facebook Newsroom | News Feed FYI: Using Qualitative Feedback to Show Relevant Stories | Working Stuff | Scoop.it
News Feed will begin to look at both the probability that you would want to see the story at the top of your feed and the probability that you will like, comment on, click or share a story.
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How the Largest Newspaper in the Pacific Northwest Shares to Social Media

How the Largest Newspaper in the Pacific Northwest Shares to Social Media | Working Stuff | Scoop.it

The Seattle Times—and many publishers like them—is in an interesting place. There’s zero difficulty in coming up with outstanding, high-quality content to share.
The opposite problem is the case: Of the 160+ stories the Times publishes every day, which ones warrant a share on social media, where there are only two dozen or so slots to go around?
Beyond the publisher-specific quirks of content, The Seattle Times is also solving puzzles that face any number of social media marketers, no matter the industry.

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This is Visual Journalism

This is Visual Journalism | Working Stuff | Scoop.it
Winners of the ÑH Awards and much more, in another huge round up of infographics
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The Psychology of Selfies: Why We Love Taking and Viewing Photos

The Psychology of Selfies: Why We Love Taking and Viewing Photos | Working Stuff | Scoop.it
What do selfies say about our world? How can taking and viewing photos help us understand one another better? We explore the psychology of selfies.
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Facebook is starting its real Instant Articles testing in a few weeks, but not everyone will see it

Facebook is starting its real Instant Articles testing in a few weeks, but not everyone will see it | Working Stuff | Scoop.it
Facebook Instant Articles hasn't gone away. It's preparing its next phase, which you might not be able to see.
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A reporter raced a robot to write a news story — the result shows just how much we should worry about our jobs

A reporter raced a robot to write a news story — the result shows just how much we should worry about our jobs | Working Stuff | Scoop.it
Who won?
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Extra! Extra! Rethinking the Guardian Breaking News Experience

Extra! Extra! Rethinking the Guardian Breaking News Experience | Working Stuff | Scoop.it
Rethinking how breaking news stories should be covered on the Guardians’ new responsive site meant taking an in-depth look at what makes these types of stories so unique and the value they bring to our readers.
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Facebook: The other Internet

Facebook: The other Internet | Working Stuff | Scoop.it
People use search engines and other means to discover places to do these things. But Facebook envisions an end to all that. It envisions a world in which people use only one site or one app: Facebook.
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Portugueses são dos que mais acedem e partilham notícias no Facebook

Portugueses são dos que mais acedem e partilham notícias no Facebook | Working Stuff | Scoop.it
A televisão continua a ser a principal fonte de consumo de notícias em Portugal, seguida pelas redes sociais e jornais impressos, segundo um estudo divulgado pela ERC. No campo das redes sociais, em Portugal o Facebook lidera com o dobro da média dos outros países analisados.
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Estudo: 40% dos portugueses considera muito improvável pagar por notícias online

Estudo: 40% dos portugueses considera muito improvável pagar por notícias online | Working Stuff | Scoop.it
Apenas 1% dos inquiridos revela que no ano passado pagou por conteúdos noticiosos online, segundo um estudo divulgado pela ERC. Já a média do consumo de notícias em vídeo em Portugal é quase o dobro dos restantes países analisados.
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The Thing About Facebook Instant Articles

The Thing About Facebook Instant Articles | Working Stuff | Scoop.it
Last week, Facebook launched Facebook Instant Articles in a partnership with a whole slew of impressive publishers. And if you follow me over at Twitter, you might have seen that I tweeted several not entirely positive tweets about this deal.
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Inside the Facebook News Feed: A List of Algorithm Factors

Inside the Facebook News Feed: A List of Algorithm Factors | Working Stuff | Scoop.it
A newly-updated collection of all the factors that go into the Facebook News Feed algorithm to determine whether or not your content gets seen.
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Why Facebook is slowing down the site for employees on '2G Tuesdays'

Why Facebook is slowing down the site for employees on '2G Tuesdays' | Working Stuff | Scoop.it
Facebook ‘2G Tuesdays’ will slow site for employees in bid to improve site for users in developing countries.
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Sustainable SEO Methods and Tools That Work in 2014 [INFOGRAPHIC]

Sustainable SEO Methods and Tools That Work in 2014 [INFOGRAPHIC] | Working Stuff | Scoop.it
SEO vs. New SEO – Sustainable and Algorithm-Proof Search Marketing Methods That Work #SEO
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Table of Contents: Creative Examples

Table of Contents: Creative Examples | Working Stuff | Scoop.it
Table of contents is often considered to be one of the most unspectacular design elements ever invented.
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RTP quer deixar de pagar pelos comentários de políticos

RTP quer deixar de pagar pelos comentários de políticos | Working Stuff | Scoop.it
Televisão pública está a rever as regras e critérios sobre pagamentos de avenças, que ficarão estabelecidas no livro de estilo.
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How digital publishers measure their influence

How digital publishers measure their influence | Working Stuff | Scoop.it
Six online publishers including The Daily Dot, Business Insider and Quartz discuss how they measure influence in the digital age.
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Time spent reading newspapers worldwide falls over 25% in four years

Time spent reading newspapers worldwide falls over 25% in four years | Working Stuff | Scoop.it
ZenithOptimedia report finds print remains popular in UK as internet boosts media consumption worldwide
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Why Visual Communication Is the Most Important Skill for Journalists in 2015

Why Visual Communication Is the Most Important Skill for Journalists in 2015 | Working Stuff | Scoop.it
Visual communication -- the act of making your point through images -- is one of the most important skills that you, as a journalist, can take on board this year.
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Facebook Instant Articles will shake up media (and benefit users)

Facebook Instant Articles will shake up media (and benefit users) | Working Stuff | Scoop.it
Facebook is starving for professionally produced media, and publishers are desperate to reach people who abandoned them for social sites, so Facebook's Instant Articles could be a good thing for the company, its publisher partners and consumers.
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Skyping with the enemy: I went undercover as a jihadi girlfriend

Skyping with the enemy:  I went undercover as a jihadi girlfriend | Working Stuff | Scoop.it
When a French journalist posed online as a young woman interested in Isis, she was soon contacted by a fighter in Syria. He proposed marriage – but could she maintain a double life?
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Portugueses entre os menos interessados por notícias de política

Portugueses entre os menos interessados por notícias de política | Working Stuff | Scoop.it
Os consumidores de notícias portugueses são os que demonstram menos interesse por temas políticos, segundo um estudo divulgado pela ERC. As notícias nacionais e internacionais lideram as preferências.
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Introducing Instant Articles | Facebook Media

Introducing Instant Articles | Facebook Media | Working Stuff | Scoop.it
Today we're excited to introduce Instant Articles, a new product for publishers to create fast, interactive articles on Facebook.
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