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8 ways blog writing is unique

8 ways blog writing is unique | Wood Street Content Marketing Collection | Scoop.it
Throw the rules out the door. It's time to blog! And that takes some new writing skills.
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Wood Street Content Marketing Collection
A list of articles showing businesses how to use content to become a resource and attract quality business.
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Change the Channel to Ignite Content - Schaefer Marketing Solutions: We Help Businesses {grow}

Change the Channel to Ignite Content - Schaefer Marketing Solutions: We Help Businesses {grow} | Wood Street Content Marketing Collection | Scoop.it
How to ignite content by distributing across multiple channels, by {grow} Community Member Jeffrey Slater
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The Onion’s Custom Content Agency Makes Brands Seriously Funny

The Onion’s Custom Content Agency Makes Brands Seriously Funny | Wood Street Content Marketing Collection | Scoop.it
@soloportfolio
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Why Readers Lose Interest in Your Content

Why Readers Lose Interest in Your Content | Wood Street Content Marketing Collection | Scoop.it
Here are 4 common reasons why readers lose interest in content.
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SEO Was Never Really Enough, Digital Marketing Is a Circle of Trust - Wood Street, Inc.

SEO Was Never Really Enough, Digital Marketing Is a Circle of Trust - Wood Street, Inc. | Wood Street Content Marketing Collection | Scoop.it
SEO, search engine optimization, has been around for some time. SEO is the practice of optimizing your website’s code and content for maximum search engine visibility and rankings. Our clients ask us about SEO all the time. They know that ranking well in search engines is important. This certainly hasn’t changed. And with Google’s upcoming algorithm …
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Content Marketing Ideas For Websites - Content Strategy For Links and Traffic

Content Marketing Ideas For Websites - Content Strategy For Links and Traffic | Wood Street Content Marketing Collection | Scoop.it
Hundreds of ideas to push your content strategy, learn how content need not just be marketing content, but an integral part of your communication strategy.
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Brands Not Using Social Media Create Communication Language Barriers with Customers |

Brands Not Using Social Media Create Communication Language Barriers with Customers | | Wood Street Content Marketing Collection | Scoop.it
As much as brands may want to control the message, the truth is they can not. Your brand is the customer experience you deliver.
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Content Marketing's Chicken & Egg Budget Problem

Content Marketing's Chicken & Egg Budget Problem | Wood Street Content Marketing Collection | Scoop.it
If you've been around digital marketing since the Pleistocene Epoch, which correlates roughly with the mid-1990s, you've doubtless noticed a trend. Whenever a new channel or medium appears -- and a...
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Fill Your Content Marketing Calendar Without Really Trying - Heidi Cohen

Fill Your Content Marketing Calendar Without Really Trying - Heidi Cohen | Wood Street Content Marketing Collection | Scoop.it
Want to never run out of content marketing ideas? Here're the only 5 sources you'll ever need. Contains tips to brainstorm and fill your editorial calendar.
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Turn User-Generated Content Into Undeniable, Glorious Connections

Turn User-Generated Content Into Undeniable, Glorious Connections | Wood Street Content Marketing Collection | Scoop.it
If you truly appreciate user-generated content, your customers are more likely to value your brand. Learn how to do it well – Content Marketing Institute.
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Do B2B Content Marketers Struggle to Keep Ideas Coming? - eMarketer

Do B2B Content Marketers Struggle to Keep Ideas Coming? - eMarketer | Wood Street Content Marketing Collection | Scoop.it
Business-to-business (B2B) marketers know that content is critical for success, but based on recent research, many struggle to come up with enough ideas to fuel such efforts. When brains are drained, reaching out across departments to drive ideas for marketing content can help, and B2Bs hope they can make "crowdsourcing" ideas from internal employees easier.
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How to Make the Most of a Great Blog Post | SEJ

How to Make the Most of a Great Blog Post | SEJ | Wood Street Content Marketing Collection | Scoop.it
Imagine you've struck gold with a blog post. What should you do next? Should you tweak it? Should you recreate it? Find out the answers here.
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4 Steps to Manage Your Content Workflow

4 Steps to Manage Your Content Workflow | Wood Street Content Marketing Collection | Scoop.it
Content marketing and cooking have a lot in common. You’ve got the chef (executive editor) who plans, delegates, edits, and manages the flow of the executi
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How to Hack Your Efficiency with an Agile Blog Planning Process | Convince and Convert: Social Media Strategy and Content Marketing Strategy

How to Hack Your Efficiency with an Agile Blog Planning Process | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Wood Street Content Marketing Collection | Scoop.it
Workflows can suck. Doing things the same way all the time strains creativity. You can fix that by adopting an agile blog planning process.
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How do you know which content to reshare? - Christopher S. Penn Blog

How do you know which content to reshare? - Christopher S. Penn Blog | Wood Street Content Marketing Collection | Scoop.it
Which web pages are your most popular? Which tweets are your most popular? How do you know which content to reshare? These are not infrequent questions asked by content marketers. How do you decide what’s popular? One of the simplest methods is to use quartiles. If you’re unfamiliar with quartiles, they are a basic statistical [...]
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Writing Responsibly When Writing Responsively: Six Simple Tips

Writing Responsibly When Writing Responsively: Six Simple Tips | Wood Street Content Marketing Collection | Scoop.it
Writing - When Google decided that mobile-friendliness will influence site rankings in search results, responsive design became a must. But what about the impact on copywriters and other content creators?
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Stop Marketing to Yourself; Know Thy Audience! (Infographic) - Wood Street, Inc.

Stop Marketing to Yourself; Know Thy Audience! (Infographic) - Wood Street, Inc. | Wood Street Content Marketing Collection | Scoop.it
You’ve heard us say this time and time again… know your audience. More importantly, know that you are not your target audience. But, is that it? Just know your target client and you have it made? Maybe, if you’re lucky. Knowing your audience can be a very superficial practice for some. You have a general …
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Is SEO Simply Good Writing? - Wood Street, Inc.

Is SEO Simply Good Writing? - Wood Street, Inc. | Wood Street Content Marketing Collection | Scoop.it
I have been running my own business for about seven years now and creating online content about the same amount of time. The genesis of my business — 2008 —  probably represented the apex of the traditional notion of SEO – elaborate schemes for backlinks, keyword stuffing, and jamming links into every cranny of the …
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Content Marketing VS Native Advertising (Chart) - Heidi Cohen

Content Marketing VS Native Advertising (Chart) - Heidi Cohen | Wood Street Content Marketing Collection | Scoop.it
Which is better for your business: content marketing vs native advertising? Step by step comparison content marketing versus native advertising with charts.
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An Entrepreneur’s Guide to Creating Content | SEJ

An Entrepreneur’s Guide to Creating Content | SEJ | Wood Street Content Marketing Collection | Scoop.it
A detailed walk-through of how to create expert-level content consistently, even if you're a busy entrepreneur or C-level executive.
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Maximize Your Content Creation Commitment | Convince and Convert: Social Media Strategy and Content Marketing Strategy

Maximize Your Content Creation Commitment | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Wood Street Content Marketing Collection | Scoop.it
We know it's essential to devote time to great content, but time is precious. The solution? Leverage your investment in content creation.
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Is Time Really the Problem? Break the Bottlenecks in Content Production

Is Time Really the Problem? Break the Bottlenecks in Content Production | Wood Street Content Marketing Collection | Scoop.it
Time-management tips won’t work. Use these five steps to identify the bottlenecks in your content production process – Content Marketing Institute.
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Repurpose Content with These Six Tools by @SMVermillion

Repurpose Content with These Six Tools by @SMVermillion | Wood Street Content Marketing Collection | Scoop.it
Content creation is hard, but when you've done it, make it last longer. Stephanie Vemillion helps you do that with six "magic" tools to repurpose content.
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Content Inspiration From Competitors

Content Inspiration From Competitors | Wood Street Content Marketing Collection | Scoop.it
What’s a simple way to look at which content is driving the most links and social signals for your competitors?
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Don't Panic! Avoid The Content Creation Crunch - Heidi Cohen

Don't Panic! Avoid The Content Creation Crunch - Heidi Cohen | Wood Street Content Marketing Collection | Scoop.it
Are you crunched to develop content on time? Here's a 10 point checklist to help you streamline content creation. Key: Get the basic down before you start.
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5 Ways to Use Adaptive Content | Search Engine Journal

5 Ways to Use Adaptive Content | Search Engine Journal | Wood Street Content Marketing Collection | Scoop.it
With technology and information readily available, having unchanged content won't enhance your business. Here's how you can create an adaptive content.
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