Meet Laura Willoughby from Club Soda, who helps people change their drinking whether they want to cut down, stop for a bit, quit or stick. Laura is a fellow of the Ogunte Make a Wave Incubator for Women Social Entrepreneurs.
Follow Club Soda on Twitter @joinclubsoda
Ogunte: What is it that you are doing differently?
Laura: We are using technology to help people take a self-guided journey to change a specific habit. We use recognised behaviour change techniques to create a club that brings everything you need in one place, from technology to track your goals through to real-world gatherings. After all we get drunk together so... why should we get sober alone?
So tell us how do you manage to successfully run your venture?
Click on the picture to read the full interview...
Follow Laura's blog on Club Soda and @joinclubsoda