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The Future of Music Curation: Where Are We Headed

The Future of Music Curation: Where Are We Headed | Wiseband | Scoop.it

In this podcast episode of the Deep Dive, Cortney Harding and Kyle Bylin discuss music curation with outspoken tech exec and startup founder J Herskowitz. 


Via Robin Good, Charlie Dare
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Robin Good's curator insight, September 13, 2013 10:13 AM


People want recommendations from people that have their same tastes and values. Human curation is going to make a big difference in how people are going to discover, appreciate and get in love with new music and artists.


From the original article: "In this episode of the Deep Dive, Cortney Harding and Kyle Bylin discuss music curation with outspoken tech exec and startup founder J Herskowitz."


"Curation is a topic that just keeps coming up in the press. Spotify buys Tunigo. 8tracks revamps its website. Songza introduces a paid tier. And Beats Music poaches several high-level people in preparation for a U.S. launch. Meanwhile, Rhapsody and Google Play are talking about how they have been using humans to curate all along.


What does all of this mean? Where might music streaming services take curation next?"


Takeaways:


  • Individual curators may have an edge over crowd-curation.
     
  • Many different types of curation being used.
     
  • It remains to be seen whether expert music curators will win over talented unkown amateur curators.
     
  • Likely, these different approaches may live all side-by-side, satisfying different needs.
     
  • Mood- and experience-curation is a strong emerging trend besides traditional music styles and genres

  • Curated music playlists to enhance specific life activities 


Interesting discussion. Recommended listening. 7/10


Listen to the podcast here: https://soundcloud.com/upwardspiralpodcast/deep-dive-4-curations-long 


Ref post: http://www.hypebot.com/hypebot/2013/09/music-curations-long-history-many-challenges-w-j-herskowitz-upward-spiral-deep-dive-4.html 






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Groundbreaking New Metrics Make Measuring Podcast Audiences Easy For Advertisers | Edison Research

Groundbreaking New Metrics Make Measuring Podcast Audiences Easy For Advertisers | Edison Research | Wiseband | Scoop.it

Launchpad Digital Media announced today the engagement of Edison Research to create standard metrics to measure the rapidly expanding audience from podcasts. Edison will collect and audit data from all Launchpad podcasts and generate monthly figures to show the scope and growth of the on-demand audio platform. Launchpad is a division of Norm Pattiz’s Courtside Entertainment Group and currently represents on-demand and streaming podcast programming that delivers over 90 million downloads every month.


Via Nicolas Moulard - Actuonda
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