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Rescooped by Johan Burger from The Jazz of Innovation
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Measuring Innovation part 1: Frequently Used Indicators

Measuring Innovation part 1: Frequently Used Indicators | Wine Innovation | Scoop.it
One of the most common questions people ask me is how I measure innovation when conducting my research. The question echoes an underlying concern about how innovation can be captured and adequately measured.

Via Peter Verschuere
Johan Burger's insight:

Some useful academic references to the field of innovation. Based on sound research.

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Rescooped by Johan Burger from MarketingHits
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How to measure innovation

How to measure innovation | Wine Innovation | Scoop.it
We need a set of innovation metrics that measure how capable companies are, so we can separate reputation from capability and help companies focus on areas for improvement.

Via Ken Cooper, Michael Allenberg, Brian Yanish - MarketingHits.com
Johan Burger's insight:

Measuring is crucial. If you do not measure, you cannot manage.

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Kamian's curator insight, March 25, 2014 8:47 AM

Feliz #MartesDeinnovación

Ivo Kleber's curator insight, March 25, 2014 1:06 PM

We need a set of innovation metrics that measure how capable companies are, so we can separate reputation from capability and help companies focus on areas for improvement.

Ken Cooper's curator insight, April 21, 2014 11:48 AM

Shaughnessy notes that reputation is often the chief measurement of innovative companies. Outputs, like the number of new products or patents, are also easy to measure. He looks to inputs as a key indicator of innovation capability. That is, where the raw material for innovation efforts comes from, and how it is processed into the final product.

 

I like Shaughnessy's emphasis on inputs, because the practice of innovation depends on inputs as the primary sources of innovation opportunity.

Rescooped by Johan Burger from Creativity & Innovation
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Creative Thinking Skills - 13 Creative Ideas worth Remembering | The Brainzooming Group

Creative Thinking Skills - 13 Creative Ideas worth Remembering | The Brainzooming Group | Wine Innovation | Scoop.it
creative ideas. These reminders were helpful for providing a handy creative thinking skills refresh for some ideas that can become easy to overlook. Check out

Via MyCreativeTeam
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Rescooped by Johan Burger from All About Google
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Google's Zero Moment of Truth Meets The Ultimate Moment of Truth

Google's Zero Moment of Truth Meets The Ultimate Moment of Truth | Wine Innovation | Scoop.it
In 2012, Google along with Jim Lecinski published a fantastic book that explored how digital customers made decisions in what Google refers to as "The Zero Moment of Truth."The ZMOT as it's (While slightly dense, this is a good read on digital...

Via Rami Kantari
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Martin (Marty) Smith's curator insight, November 22, 2013 1:26 AM

Very cool ZMOT (Zero Moment of Truth). Too late to write much now, will fill in tomorrow. Marty

Great comment by @Marc Kneepkens on his Rescoop to his Competitive Edge feed:

Marc Kneepkens's insight:

The 'digital experience' is changing marketing. People still respond emotionally to an 'increasing' numer of stimuli. The art of getting a response must adapt to the new media. Every day new tools and new ways to reach the client appear.


Successful companies understand this. Companies such as Google, Facebook, Pinterest, Twitter, focus new ways of reaching out to the comsumers' not so new emotional respons. Reaching out has grown into a huge "new" phenomena called social media.


Playing our new social media games well and understanding them will mean success or failure.




Marc Kneepkens's curator insight, November 22, 2013 8:28 AM

The 'digital experience' has changed marketing completely. People still respond emotionally to the 'increasing' amount of stimuli. The art of getting a response has to adapt to the new media, every day new tools and new ways to reach the client appear. Successful companies understand this very well, companies such as Google, Facebook, Pinterest, Twitter, and more. Focusing on one or more aspects of these new ways of reaching out to the not so new responses of comsumers has grown into huge new phenomena, the social media. Playing these well and understanding them well will mean success or failure.

Amanda Groover's curator insight, November 23, 2013 10:02 PM

The more we can understand how Google thinks, the more we learn about how to work with Google. It doesn't mean it always follow logic, but it does help you promote your brand!

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Improved supply chain to promote South African wine: study - BUSINESS - Globaltimes.cn

Improved supply chain to promote South African wine: study - BUSINESS - Globaltimes.cn | Wine Innovation | Scoop.it
An improving supply chain could help South African wine industry and raise the country's economic competitiveness, according to a study released on Tuesday.
Johan Burger's insight:

Areas in which value can be added in a business sense, are imopprtant for the SA wine industry. We make great wine, but need to concentrate on our distribution and market models. SCM is an important area for meaningful innovation and value creation.

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Rescooped by Johan Burger from Integrated Brand Communications
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Mastering the Art of Innovation | Innovation Management

Mastering the Art of Innovation | Innovation Management | Wine Innovation | Scoop.it

You can hardly scan the Internet or pick up a business magazine without seeing references to innovation. Companies everywhere are emerging from decades of cost reductions and are now focusing on efficiency, while looking for the next breakthrough idea… the next Post-It Note, the Frappucino or even the new Internet.

 

Today, many companies measure innovation by their research and development (R&D) investments. Private industry finances the majority of R&D spending in the U.S. and other countries. No matter how passionate company leaders are about making long-term bets on innovation, selecting the right ideas to invest in can be a challenge.


Having an innovation framework to support the development of new ideas provides companies with a strategic approach to innovation from the inside out – and it helps guide the right R&D investments. It can positively impact organizational cultures, increase employee engagement in the innovation process and generate a constant stream of ideas that have measurable business impact. But how easy is it for companies to accomplish this?


Via Russ Merz, Ph.D.
Johan Burger's insight:

Providing for an innovation framework.

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Russ Merz, Ph.D.'s curator insight, October 7, 2013 1:08 PM

Good guidelines for what it takes to effectively manage innovation.

Rescooped by Johan Burger from Learning Technology News
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7 Tenets of Creative Thinking

7 Tenets of Creative Thinking | Wine Innovation | Scoop.it

The following are seven principles that I've learned during my lifetime of work in the field of creative thinking -- things that I wish I'd been taught as a student.

 


Via Nik Peachey
Johan Burger's insight:

Creativity is open to all - it's not just nature, but definitely nurture as well.

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Nik Peachey's curator insight, September 5, 2014 2:46 AM

Some useful insights.

Carlos Rodrigues Cadre's curator insight, September 29, 2014 10:45 AM

adicionar a sua visão ...

Rescooped by Johan Burger from Creativity & Innovation
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Creativity, Your Brain, and YOU

Creativity, Your Brain, and YOU | Wine Innovation | Scoop.it
A description of how creativity is generated by the brain with input from modern neuroscience.

Via MyCreativeTeam
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Scooped by Johan Burger
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Walmart deal erases apartheid legacy - Companies | IOL Business | IOL.co.za

Walmart deal erases apartheid legacy - Companies | IOL Business | IOL.co.za | Wine Innovation | Scoop.it
Johan Burger's insight:

For previously disadvantaged women in South Africa to acheive this level of success is a testament to their business acumen and willingness to work hard. Seven Sisters is a new brand that will be a force to reckon with as time goes by. Theirs is a great story t tell, and it appears they have put in a sound strategy to make them less dependent on wineries willing to produce their wine. 

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