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Technologies & Tidbits for the Wine Industry
Curated by Maureen Bragg
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Wine: Know what you like, then branch out

Wine: Know what you like, then branch out | Wine Harmony (TM) | Scoop.it
The attention is key, not the drinking. The simplest way to get more enjoyment out of wine - beyond a fruity buzz - is to read the label, then smell and taste the wine and remember what both tell you.
Maureen Bragg's insight:

Another brillant graphic by Madeline Puckette/Winefolly.com

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The Problem with Wine Ratings

The Problem with Wine Ratings | Wine Harmony (TM) | Scoop.it
What's wrong with them and their affect on how we buy wine. I’ve been thinking about writing up my thoughts on this issue for some time, but I had always thought it was just too simple an issue; something th...
Maureen Bragg's insight:

Wine is like anything else subjective, it's about alligning with others who have similar tastes. 

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The Wine Surprises of Costco

The Wine Surprises of Costco | Wine Harmony (TM) | Scoop.it
Lettie Teague heads to the Costco warehouse club and finds the expected deep discounts on wine—along with some very unexpected standout bottles.
Maureen Bragg's insight:

Interesting tidbits about Costco's wine sales...

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A Stunning Visualization Of America's Wine Industry

A Stunning Visualization Of America's Wine Industry | Wine Harmony (TM) | Scoop.it
Philip Howard MSU Wine Map
Maureen Bragg's insight:

Interesting graphic illustrating the brands from major producers.

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Robert Parker steps down as Editor-in-Chief of the Wine Advocate | Daily wine news - the latest breaking wine news from around the world | News | decanter.com

Robert Parker steps down as Editor-in-Chief of the Wine Advocate | Daily wine news - the latest breaking wine news from around the world | News | decanter.com | Wine Harmony (TM) | Scoop.it
Significant changes are underway at the Wine Advocate as Robert Parker has announced he has taken on three new Asian investors and is opening up a new office in Singapore, from where the magazine will be run.
Maureen Bragg's insight:

"Commercialisation of the Parker Brand"

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Technomic: Consumers hungry for more in-restaurant technology | Nation's Restaurant News

Technomic: Consumers hungry for more in-restaurant technology | Nation's Restaurant News | Wine Harmony (TM) | Scoop.it
Consumers are open to using more gadgets when they dine out and expect restaurants to experiment with new technology.
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Smaller Wineries Better at Escaping Data Silos

Smaller Wineries Better at Escaping Data Silos | Wine Harmony (TM) | Scoop.it
It is no secret that Direct Marketing has gotten more complicated. Printed communications have given way to digital communications, and digital communications are splintering into a million social ...
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Yellow Tail leverages mobile to drive in-store engagement for Snow White DVD - Mobile Commerce Daily - Multichannel retail support

Yellow Tail leverages mobile to drive in-store engagement for Snow White DVD - Mobile Commerce Daily - Multichannel retail support | Wine Harmony (TM) | Scoop.it
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Are Fine-Dining Restaurants Alienating Wine Consumers?

Two quotes caught my eye in the recent Restaurant Awards issue of the Wine Spectator in Harvey Steiman’s article “A Growing Passion for Wine”.  The first was Piero Selvaggio’s quote “Today, any res...
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How to Taste Wine (video guide) | Wine Folly

How to Taste Wine (video guide) | Wine Folly | Wine Harmony (TM) | Scoop.it
Learn how to taste wine like an expert. This no-nonsense guide separates technique from snobbery and focuses on practical steps to get you the most out of wine tastings.
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Luxe Hotel Recreates The Ultimate Wine Taste Test

Luxe Hotel Recreates The Ultimate Wine Taste Test | Wine Harmony (TM) | Scoop.it
If 2012 was the year of conceptualizing the hotel experience, 2013 will be the year those experiences actually come to life. In an effort to appeal to more luxury travelers, hotels will continue to invent the extraordinary for their guests.
Maureen Bragg's insight:

Fun!

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Lot18 Sours on Flash Sales, Lays Off 25 as It Shifts to Wine Subscriptions

Lot18 Sours on Flash Sales, Lays Off 25 as It Shifts to Wine Subscriptions | Wine Harmony (TM) | Scoop.it
The online wine seller hopes the two moves will bring it to profitability.
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Wine writers: making money on the internet? — jamie goode's wine blog

Wine writers: making money on the internet? — jamie goode's wine blog | Wine Harmony (TM) | Scoop.it
Maureen Bragg's insight:

Very interesting discussion about wine writers...

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For B2B Marketers, Building Relationships Trumps Blanket Approach - eMarketer

For B2B Marketers, Building Relationships Trumps Blanket Approach - eMarketer | Wine Harmony (TM) | Scoop.it
Content marketing is moving up the chain in importance for marketers, and that holds especially true for those in the B2B space.
Maureen Bragg's insight:

Obvious, but good to see the data...

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Winemakers blend tradition and technology

Winemakers blend tradition and technology | Wine Harmony (TM) | Scoop.it
Winemakers embrace tech with live video chats where they discuss the nuances of their latest vintages. QR codes on wine bottles also provide food pairing ideas.
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Wine Talk: Inside the Secret Life of Sommeliers With Director Jason Wise | Wine Talk | News & Features | Wine Spectator

Wine Talk: Inside the Secret Life of Sommeliers With Director Jason Wise | Wine Talk | News & Features | Wine Spectator | Wine Harmony (TM) | Scoop.it
SOMM, a new film from director Jason Wise, 32, debuts at the second annual Napa Valley Film Festival in November 2012. This documentary follows four sommeliers as they study for and take the Master Sommelier exam.
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Is Amazon closer to solving the wine-shipping puzzle?

Is Amazon closer to solving the wine-shipping puzzle? | Wine Harmony (TM) | Scoop.it
A look at consumer sales offers insight about which wines Americans are buying online.
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9 Steps to Becoming a Wine Expert | Wine Folly

9 Steps to Becoming a Wine Expert | Wine Folly | Wine Harmony (TM) | Scoop.it
Becoming a wine expert is daunting. Fortunately, there is hope! There are the 9 steps to becoming a wine expert starting with developing your palate.
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Millennier >>>> Wine + Millennials – Millennial Wine Buying Behavior Mirrors High End Consumer

Millennier >>>> Wine + Millennials – Millennial Wine Buying Behavior Mirrors High End Consumer | Wine Harmony (TM) | Scoop.it
The Wine Market Council 2011 Report is hot off the presses and brings to light fascinating correlations between millennials and the elusive high end buyer.
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Recent Study Shows That Wine Ratings Hurt Consumers | Wine Folly

Recent Study Shows That Wine Ratings Hurt Consumers | Wine Folly | Wine Harmony (TM) | Scoop.it
A recent study by the American Association of Wine Economics shows how Wine Ratings hurt consumers.
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